Visit Orlando

We’ve reached a new milestone with over 1,600 Visit Orlando members! This incredible growth highlights the value that businesses across the tourism industry find in being part of our organization. From theme parks and hotels to museums, parks, and service providers like photographers and florists, our diverse membership truly represents every facet of Orlando’s vibrant tourism ecosystem. At Visit Orlando, we are dedicated to supporting our members by connecting them at exclusive events, providing valuable industry insights and increasing their exposure through our channels. Check out this video to hear directly from our members about how Visit Orlando helps their businesses thrive: https://bit.ly/3XFK4XU Interested in joining Visit Orlando or know any businesses that could benefit from our membership? Learn more here: https://bit.ly/3XHUpCA

In remembrance of 9/11, Visit Orlando joined community, business, and industry partners at CFHLA’s Patriot Day Breakfast to honor our local heroes in law enforcement, fire rescue, EMS, and hospitality security for their extraordinary service.? ?? Additionally, as part of the Adopt-a-Station Program, Visit Orlando also provided meals to local fire stations in Orange County. This year, we adopted Orange County Fire Station 31 in Commissioner Nicole Wilson’s district and Fire Station 70 in Commissioner Mayra Uribe’s district. Our team members visited each station to express our gratitude for the unwavering dedication of our firefighters, who serve both Central Florida’s residents and the millions of travelers to our destination.

Visit Orlando, Experience Kissimmee and 22 representatives from airlines, hotels, transportation, shopping and attractions hosted events in Mexico City, Monterrey and Merida to promote both cities and show appreciation to this key market for Central Florida. Over five days, the Orlando delegation connected with industry professionals and media to share story ideas and educate on new developments. The mission was an excellent opportunity to promote new direct flights from Merida and Monterrey with Viva Aerobus, bringing the total to 67 direct weekly flights from Mexico to Orlando. The team engaged with over 500 travel professionals, tour operators, airline partners, and more than 35 media representatives.

Visit Orlando’s Magical Dining, presented by Orlando Health, offers more than just incredible culinary experiences—it’s a way to give back to those in need across Central Florida. This year's charitable beneficiary is The Mustard Seed of Central Florida, which plays a crucial role in helping residents recover from hardships while minimizing environmental impact. To ensure our impact is widespread, a $3,000 donation will also be awarded to a local nonprofit in each of Orange County’s six commission districts: Hope Along the Way, New Image Youth Center, Next Step Foundation, United Against Poverty, WASH Foundation, and CDA “WE Care.” Help support these organizations by enjoying Visit Orlando’s Magical Dining now through Sept. 30. Learn more: https://bit.ly/4ct5WtN

Did you know that in 2023, 74 million visitors to Central Florida generated a total economic impact of $92.5 billion? That's comparable to hosting the Super Bowl nearly twice a week, every week, for an entire year. Plus, tourism saves each Central Florida household $7,400 in annual taxes! Learn more: https://bit.ly/3Tb7JwM Experience Kissimmee Seminole County Government Central Florida Hotel & Lodging Association (CFHLA)

This summer, Visit Orlando launched a series of global influencer press trips to showcase reasons to visit our destination. These influencers shared their unforgettable Orlando experiences with millions of followers. A 2023 survey by American Express and Morning Consul revealed that 75% of travelers are influenced by social media content when making travel decisions. That’s why our summer strategy focused on collaborating with top influencers from the US, Canada, and the UK, generating 5.4 million impressions. Read more: https://lnkd.in/eDejckrx

Orlando lives up to our reputation as the Halloween Vacation Capital by conjuring up more than three months of Halloween celebrations for all ages. Starting as early as August, visitors can plan for a full season of events for everyone in the family, including the pop culture enthusiast, the haunted house thrill seeker and especially the sweet tooth. https://lnkd.in/e8qesveK

Visit Orlando partnered with UK actress, Meesha Garbett, to showcase the destination to her 67,000 Instagram followers during her recent visit to Orlando. At the Dr. Phillips Center for the Performing Arts, alongside students from the School of the Arts, she performed her Tik Tok viral dance from the 2022 Netflix adaptation of Roald Dahl's Matilda the Musical. These talented young artists staged their version of Matilda the Musical at the arts center earlier this year. This unique collaboration helped Orlando’s arts community and our local talent shine in front of an international audience.

Now in its 19th year, Visit Orlando's Magical Dining presented by Orlando Health has become a well-regarded fall tradition. With over 150 restaurants serving three course menus for $40 or $60 through Sept. 30, Visit Orlando is working hard to promote the restaurant offerings. We’ve implemented promotions through a mix of outdoor advertising, paid social media, digital displays and working with Yelp on events for their elite Yelpers. We also hosted exclusive media dinners and welcomed nearly two dozen food-focused writers, influencers and content creators for preview dinners at two of our newest program restaurants: Crocante in East Orlando and Braccia Restaurant in Winter Park. These events were designed to generate buzz and excitement for the program, helping to ensure a successful start. Find out more about Magical Dining: https://lnkd.in/eTdFBgGP

Exciting news from Visit Orlando's Insights Luncheon & Economic Forum! #Tourism remains a major driver for our community, and we’ve got the numbers to prove it. With insights from Tourism Economics, an Oxford Economic company, we’ve released new data on the economic impact of 2023 visitation: ? 74 million visitors in 2023 contributed $58.5 billion in spending, resulting in a total economic impact of $92.5 billion—a 5.6% increase. This is equivalent to hosting the Super Bowl nearly twice a week for an entire year. ? Tourism supported 464,000 local jobs and generated $12.6 billion in government revenue, which reduced the annual tax burden on local households by $7,400. Explore the full findings in our press release: https://lnkd.in/etBdFCVc ? Discover more of the key moments from Visit Orlando Insights Luncheon & Economic Forum: https://lnkd.in/eyF5rttQ