Vibenomics, a Mood Media company

Looking to reach consumers at the #PointOfPurchase? ?? As North America's largest in-store retail media network, ????????????????????’ ????-?????????? ?????????????? ?????????????? ???????? ?? ?????????????? ?????????????? ???????????????? ?????????????in the U.S. and delivers audio advertising to over 25,000 locations nationwide, including key verticals like grocery, drug, convenience stores, and home improvement. Click the link in our comments to begin your in-store campaign!

The holidays are just around the corner—are you ready? ?? In this must-read Total Retail article, Steve Triplett, VP of Advertising Sales at Vibenomics, reveals game-changing insights from our 2024 Holiday Shopping Report. Despite the rise of e-commerce, shoppers still prefer in-store experiences for product discovery and those irresistible impulse buys. Key Takeaways: ? Maximize in-store audio and dynamic promotions to drive purchases ? Personalize marketing without crossing privacy lines ? Integrate online & in-store seamlessly for a smooth customer journey ?? Unlock the strategies below to elevate your retail game and make this holiday season a success.

In-Store Audio + The Trade Desk = greater Retail Media differentiation & shopper experiences. "According to CVS, shoppers who hear in-store audio ads are 90% more likely to consider purchasing the product compared to those who do not recall hearing the ads." Vibenomics, a Mood Media company

This year, 80.2% of holiday season purchases will take place in-store.? Spread Holiday Cheer Like Never before with In-Store Digital Signage & Audio In-Store Digital Signage lets your brand utilize can't-miss, vibrant, HD video screens in three of the most heavily trafficked areas of our ADUSA Great Local Brand stores. Shoppers are looking for value this season. Drive home your message and direct shoppers to your deals and new items!? ?? Leverage the bakery department to highlight related items that will help keep delicious treats fresh for as long as possible as people head from one holiday party to the next. ?? Direct shoppers in the meat or produce departments to side dishes and meal solutions that save time on cooking so they can spend more time decking the halls. With In-Store Audio Powered by Vibenomics, a Mood Media company, your audio content is heard at our 2,000+ ADUSA Great Local Brand locations two times per hour alongside everyone’s favorite holiday hits like "Silver Bells" or "Santa Claus is Comin' to Town." ?? Drive sales for specific SKUs and help shoppers prepare for holiday meals, gift exchanges, or just mixing up a festive drink (or two). ?? Increase basket size and drive new product innovation by getting the right message in front of shoppers who are firmly in the purchasing mindset at exactly the right time. Customize and target creative based on daypart, demographics, DMA, and more. Two powerful new solutions, one Easy. Activation. Wherever. ? Start using In-Store Digital Signage and Audio to make this holiday season one worth celebrating for your brand. #connectedstore #instoreaudio #retailmedia #Vibenomics #ADRetailMediaUSA

The holiday season is here, and so are the opportunities to drive in-store sales! ?? Check out Vibenomics’ latest blog to find out where shoppers are headed, why they’re choosing in-store, and how to leverage promotions for maximum impact. Ready to elevate your holiday sales? ?? Read the full blog here: https://lnkd.in/gGsaG3wS #HolidayShoppingBehaviors #InStoreAdvertising #HolidaySales #ShopperEngagement

A huge thank you to Path to Purchase Institute for another unforgettable #P2PILive event! The people, panels, discussions, and connections made were truly energizing. The #VibeTribe is grateful for the opportunity to learn, network, and grow with such an inspiring community. Until next time! ?? #P2PILive2024

What’s the future of in-store retail media? At #P2PILIVE, we learned: 1) Physical stores are the next major media channel. High attentiveness & proximity to POS should attract national media budgets. 2) Experiential #retailmedia will elevate in-store CX & drive LTV. Product sampling, interactivity & creator content will transform physical stores. 3) In-store retail media measurement will enable market growth. It's about reach, quality & performance – all 3 need to be measured. Andrew Lipsman of Media, Ads + Commerce shared his vision of the future during a keynote presentation at the event. It included a Q&A session with Vestcom’s Shachar (Shock) Torem & Paul Brenner of Vibenomics, a Mood Media company.

We have had an awesome couple of days in Schaumburg for #P2PILIVE! From attending informative sessions, such as Omnichannel Unlocked: Bridging the Gap In a Fragmented World (shout-out to our friend Steve Triplett from Vibenomics, a Mood Media company), to networking with friends old and new, Path to Purchase Institute knows how to put on a great event! Next stop: P2PI Happy Hour in Stamford, CT on 12/4/24. ?? RSVP with the link below. We hope to see you there! RSVP: https://loom.ly/z_9Z-sQ #P2PI #Networking #Pathformance April Klein Susan B. Brandon Bubash Adam Stave Andrew Horning Nicole Kivo Nady Jennifer Gerten Esther Hebbard Sara Ellefson Lindsay Lauterbach (Keller) Elizabeth Jones David D. Ruiz Jennifer Peters Swish Brand Experiences Ogury OLLY PBC Undertone by Perion AdMedia

A big congratulations from the #VibeTribe to the winners of the 9th Annual Women of Excellence Awards!??? #WEX2024 This prestigious program celebrates the outstanding women who have made a significant impact in the commerce marketing industry—across brand marketing, retail, agencies, and solutions.?Learn more about the 35 incredible honorees here:?https://lnkd.in/eE-Ebxei

?? Check out Episode 46 of The Garage Podcast: “Tools for Retail Media Innovation." Tune into Dan Hight of?Placer.ai?and Paul Brenner of Vibenomics to explore how in-store #retailmedia transforms the shopping experience. They discuss the impact on #brands, #retailers, and #consumers, as well as the role of technology, #measurement, and #standardized metrics in reshaping the retail landscape. ???? Listen now: https://lnkd.in/eT_ud6qW