Verisk Marketing Solutions (formerly Jornaya, Infutor and Contact State) helps marketers create exceptional experiences for their consumers by targeting the right person, with the right message, at the right time. Our solutions are designed to help maintain a real-time view of customers and prospects as those consumer profiles and behaviors are continuously changing. We do this with the highest standards for data security and respect for the consumer’s privacy. As the consumer insights and data business unit of Verisk, VMS specializes in the critical, ongoing expense categories that every adult consumer in the United States manages day in and day out: Insurance and Loans. And we have tremendous depth, distinctive attributes, and behavioral signals for: ● Auto, Home, Life & Health Insurance ● Home Lending ● Real Estate & Home Services ● Automotive ● Higher Education Marketers and customers who engage with us experience: ● Lead generation program ROI improvement ● Better customer acquisition & retention outcomes ● Real-time insights (from 55k comparison shopping sites) ● Intelligence on cross-sell opportunities ● Improved reputation and financial risk management Having operated for the last 20 years as an OEM to other consumer insights and data providers, we have deep expertise partnering and empowering the technology platforms that brands and end users are invested in to manage, own, operate and protect consumer data.
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Today at 2 PM ET! Register here: https://lnkd.in/eGx2mVCa Healthcare.com and The Wisdom Companies, LLC. will join us to share early feedback and results in leveraging solutions from PX Inc and Verisk Marketing Solutions for managing and validating 1:1 consent in real-time. ?? #TCPA #BrandExplicitConsent #ConsumerPrivacy
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This week, our teams in Chicago, Philadelphia, and Costa Rica came together to celebrate #Friendsgiving, and it was a wonderful reminder of the incredible teams we have at Verisk Marketing Solutions. ???? We want to express our deepest gratitude to our amazing teams, whose dedication and collaboration make everything we do possible. We are also thankful for our customers and partners, whose trust and support drive us to continually innovate and excel. Here’s to many more moments of connection and gratitude, this year and next. #Gratitude #OneVerisk
See 1:1 consent validation in action! ?? Join us alongside PX Inc, Healthcare.com, and The Wisdom Company on 11/19 at 2 PM ET for the next session in our 1:1 consent webinar series. We’ll cover: ?? An overview of the FCC rulings and their impact on lead sellers ?? The importance of validating explicit consent with our TCPA Guardian solution ?? Early feedback and results from key partners using our enhanced 1:1 consent validation Register now: https://lnkd.in/eGx2mVCa #FCC #consumerprivacy #consentvalidation #dataprivacy
I had a fantastic time and was truly honored to be asked by Snowflake to speak at their Data Cloud World Tour last week! During the session, I explored several real-world use cases demonstrating how clients are leveraging clean rooms to achieve their business goals while upholding stringent data privacy and security standards. I highlighted examples from clients across diverse industries that are leveraging clean rooms particularly for consumer identity resolution, enrichment, and prospecting. From privacy and?security to ease of implementation (masterfully detailed during the session by Jason Bachman), clean rooms are proving to be game-changers across industries, unlocking valuable opportunities that were previously out of reach. Big thanks to Snowflake for the opportunity and to everyone who joined in the discussion. Excited to see where this technology takes us next! Cc: Jason Ford, Anthony Pauley, Sandy Pakledinaz, Gabrielle Verzella, Jason McAndrew, Sully McConnell, John David Crossen, Thomas Gray, David Wells
Our 1:1 Consent webinar series with PX Inc continues November 19! ??? You'll hear from our partners at Healthcare dot com and The Wisdom Companies, LLC., and learn more about: ? The FCC rulings and what it means for lead sellers in our industry ? How PX simplifies the integration of explicit one-to-one consent into lead sellers' lead workflows ? The importance of validating explicit consent in real-time with our TCPA Guardian solution ? Early feedback and results from Healthcare dot com and The Wisdom Companies, who have piloted our solutions over the last few months Register here: https://ow.ly/LMoJ50U1uGn #TCPACompliance #ConsumerConsent #LeadGeneration
I’m really excited to host a webinar in 2 weeks with Ryan Johnson from Verisk Marketing Solutions and two fantastic friends and industry partners—Howard Yeh from?Healthcare.com?and Matthew Connelly from The Wisdom Companies, LLC.. Healthcare.com?and Wisdom are top players in the lead generation industry, making impressive strides in implementing 1:1 consent. This session will be packed with insights: we'll break down how lead sellers navigate the FCC rulings, and Howard and Matthew will share their experiences and early results from implementing 1:1 consent using our solutions. If you're in third-party lead buying or selling and preparing for the FCC’s January deadline, I would highly recommend this one. Register here to join us—?https://lnkd.in/eaCYQcp2
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Can you measure the impact of human connection in a digital world? ?? Invoca CEO Gregg Johnson believes you can. On this episode of #TheMarketingRapport podcast, Gregg and host Tim Finnigan discuss how brands can use innovative technology and solutions to deliver exceptional customer experiences without sacrificing data-driven insights. Listen to the episode and subscribe wherever you enjoy podcasts: https://ow.ly/OykT50U1qJt #DigitalMarketing #Measurement #OneVerisk
Save the date: January 27, 2025. ??? It's the official date for the FCC’s 1:1 consumer consent regulation to go into effect. Stay on the right side of this new rule with TCPA Guardian. We’re here to usher you into the future of confident, compliant marketing – learn how: https://ow.ly/AtcN50THfHR #TCPACompliance #DataPrivacy #LeadGen
Verisk is a proud sponsor for the 2024 Property Insurance Report (PIR) Annual Conference! ?? The Marketing Solutions team will be on-site and they’d love to meet you! Learn how we’re helping leading insurance brands provide excellent customer experiences while improving operational efficiency with our foundational data and insights: https://ow.ly/Isw750TXrQz #PIR2024 #PropertyInsurance #InsuranceEvents
Creating a buyer journey that drives real results can feel like solving a puzzle. ?? It takes a deep understanding of your audience, and the ability to connect the dots between online and offline touchpoints. Invoca CEO Gregg Johnson joined #TheMarketingRapport podcast with host Tim Finnigan to share how, by integrating these touchpoints, companies can offer a more personalized experience while optimizing their marketing strategies. Listen to the full episode, and subscribe wherever you enjoy podcasts: https://ow.ly/Tgh050TXnxR #IdentityResolution #Personalization #OneVerisk