VERDANT Strategies

?? One of the most anticipated cannabis events of the year is here: Hall of Flowers Ventura is happening March 19-20, 2025, at the Ventura County Fairgrounds—right by the beach. Hall of Flowers isn’t just a trade show—it’s where brands, retailers, and industry leaders connect, innovate, and shape the future of cannabis. Stop by our booth to meet the team, discuss the latest in cannabis finance, and explore how we can help your business grow. Haven’t locked in your ticket yet? There’s still time ?? https://lnkd.in/gmCkdwZ Drop a comment if you’re attending—we’ll see you in Ventura. ???? #VerdantStrategies #CannabisIndustry #HallOfFlowers #Networking #CannabisBusiness #Ventura #CaliforniaCannabis cc. Green Leaf Business Solutions LLC

Success in this industry takes more than just a great idea—it takes hustle. ?? At MJBizCon, Rachel Wright, CPA, MST sat down with attorney Kimberly Simms, Esq. to talk about the future of the market, the challenges in California, and the key ingredients for growth. No surprise—hustle and heart top the list. ?? Watch the conversation and tell us: What’s driving your success this year? cc. Beard Bros Pharms, Bill Levers, Jeff Levers, Brian Holler #CannabisIndustry #Marijuana #CaliforniaMarket #VerdantStrategies #BusinessGrowth

?? New Jersey is winning the cannabis market battle—and it’s not by accident. While New York’s industry faces regulatory roadblocks, lawsuits, and delays, New Jersey is surging ahead with a business-first approach, a clear licensing process, and an environment that supports operators at scale. ?? The result? A market that’s outpacing its neighbor, attracting serious investors, entrepreneurs, and multi-state operators looking for a profitable foothold. This is exactly why Rachel Wright, CPA, MST is speaking at Benzinga Cannabis Market Spotlight in New Jersey today. As capital flows into the Garden State, the smartest operators are optimizing their financial strategies to maximize returns. Read more in our latest blog ?? https://lnkd.in/g5Ttkd_B cc. Benzinga, Seth Yakatan, Katan Associates International #VerdantStrategies #CannabisFinance #MSO #FinancialStrategy #CannabisIndustry #NewJerseyCannabis #BenzingaCannabis #MarketGrowth

New Jersey’s cannabis market is on fire—$1B+ in sales and counting. Verdant and Rachel Wright, CPA, MST Wright will be at Benzinga’s Cannabis Market Spotlight next week—who’s in? ?? ??

In this industry, every dollar counts ?? ?? On the podcast Financing Your Cannabis Future, Rachel Wright, CPA, MST sat down with Sonya Kachinski, MA from ACME Cannabis Consulting to talk about a key survival tool too many operators overlook: data. ??? Watch the clip and tell us: how is your business using data to stay competitive? #CannabisIndustry #BusinessStrategy #DataDriven #VerdantStrategies #FinancingYourCannabisFuture cc. Dina N., Beard Bros Pharms, Bill Levers, Jeff Levers, Brian Holler

?? "Not being excited is NOT the right path!" ?? Rachel Wright, CPA, MST & Seth Yakatan keep it real—cannabis is fast, unpredictable, and full of opportunities. If you’re not hyped, maybe you're in the wrong game. ?? Join Rachel and Seth on March 4th at Benzinga's Cannabis Market Spotlight in NJ, where they’ll be speaking on an essential panel titled The Lifecycle of a Deal. What to Expect: - The key stages of a cannabis deal—from negotiation to execution - Strategies to navigate challenges and maximize value - Expert insights from top industry leaders Featuring: ? Rachel Wright, Founder, VERDANT Strategies ? Seth Yakatan, Founder, Katan Associates International ?? Moderated by: Louis Magazzu. Don’t miss out—see them live on March 4th. #CannabisIndustry #VerdantStrategies #BusinessGrowth #Leadership

?? Data isn’t just numbers—it’s the difference between thriving and barely surviving in cannabis. In this episode of Financing Your Cannabis Future, I sit down with Dina N. from Grass Goddess Consulting & Sonya Kachinski, MA from ACME to talk about the one thing too many cannabis businesses overlook: their data. How do you ensure profitability when margins are shrinking? How do you clean up messy data so it actually works for you? And why do so many companies underestimate the power of financial insights? We’re breaking it all down—watch, listen & tell us what you think. ?? https://lnkd.in/gPR3u_uD Bill Levers Jeff Levers Brian Holler VERDANT Strategies 420 CPA Beard Bros Pharms #CannabisIndustry #BusinessStrategy #Entrepreneurship #DataDriven #VerdantStrategies #RachelWright #DinaNagib #SonyaKachinski

Cannabis Leadership in 2025: What Skills Will Be in Demand? The cannabis industry is evolving fast. Success in 2025 will require: ?? Strategic Adaptability – Leaders must pivot and innovate. ?? Regulatory Acumen – Compliance isn’t optional—it’s an advantage. ?? Tech & Data Proficiency – Smarter decisions start with better insights. ?? Financial Mastery – Clear, compliant financial strategy is key. ?? Resilient Leadership – Transparency builds trust in a volatile market. What skills do you think will define cannabis leadership in 2025? Drop your thoughts below! ?? #CannabisIndustry #Leadership #Finance #Compliance #VerdantStrategies #CannabisBusiness

Tune in this Friday!

Beyond Hiring: Setting Cannabis Teams Up for Long-Term Success ?? Hiring the right people is just the start—the real challenge is making sure they thrive in a dynamic industry. ?? The Reality: A new hire doesn’t automatically mean smooth sailing. They need support, training, and time to fully integrate, especially in the cannabis business. ?? How Verdant Helps: Rachel Wright and her team worked closely with Greenleaf Ventures to ensure new financial hires weren’t just placed in roles but were set up for success. The goal? Confidence and independence—without relying too much on external support. ?? The Result: Over time, the team grew fully capable of managing operations independently, ensuring long-term success in the cannabis space. That’s the kind of growth we’re here for. ?? Read more on our latest blog: https://lnkd.in/gmUk336y #VerdantStrategies #Leadership #BusinessGrowth #FinanceLeadership #HiringSuccess