The Valuegraphics Research Company
市场调研
Vancouver，British Columbia 912 位关注者
If you know what people value, you can motivate them 8X more effectively. Because we are all #ValuesDriven
关于我们
Think of values as the GPS system that drives every decision that people make. That's why we turned values into data: so you can get the YES you want from the people you need to engage. Now that the global Valuegraphics Database is complete, human values are a measurable business metric for any group of people on earth. For marketing strategies, employee engagement, creative briefs, brand positioning, audience segmentation, product development, personas – anytime you need to know precisely how to engage and influence people, we can help. There is nothing more powerful than our values. Because we are all #valuesdriven.
- 网站
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https://www.valuegraphics.com
The Valuegraphics Research Company的外部链接
- 所属行业
- 市场调研
- 规模
- 2-10 人
- 总部
- Vancouver，British Columbia
- 类型
- 私人持股
- 创立
- 2015
- 领域
- Marketing、Segmentation、Targeting、Personas、Employee Engagement、Customer Profiling和Predictive Data
地点
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主要
获取路线
1350 Burrard Street
Suite 373
CA，British Columbia，Vancouver，V6Z OC2
The Valuegraphics Research Company员工
动态
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BOOSTING SALES, MOVING THE KPI NEEDLE, FIRING UP YOUR TEAM....any goal in any organization comes down to one simple thing: >> Influencing people to do something. And scientists will tell you that the only surefire way to influence people is to make it about what they value. >> Make it about them. And that's what we do. We use big data to pinpoint the triggers – the shared values – that motivate people. In other words, we pinpoint THE BUTTONS YOU NEED TO PUSH to get the results you want. Valuegraphics are INSIGHTS THAT INFLUENCE OUTCOMES. #insights #data #personas #profiling #consumerinsights #employeeengagement #sales #marketing #HR #culture
Keynote Speaker, Engagement & Influence Expert, Human Values Research Pioneer, 2X Best-Selling Author
IF YOU WANT TO ENGAGE, INSPIRE AND MOTIVATE PEOPLE you need to understand who they really are. On the inside, where it counts. Demographics only tell you WHAT people are, but you need to know WHO people are. You need to know their shared values. VALUES ARE THE ANSWER. Let's put them to work. Event planners can download a free report on the motivating values shared by event participants. The link is in the comments below. #values #keynotespeaker #disruptdemographics #eventprofs #valuegraphics
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WHY YOU SHOULD READ THIS: Ever wonder why some messages click while others fade into the noise? The secret isn’t magic; it’s values. They’re the compass people use to navigate decisions, big and small. Values shape the brands we buy, the jobs we take, and the causes we champion. When you know what drives people, you’re not just guessing anymore—you’re connecting on a whole new level. Valuegraphics didn’t just pop into existence. It stands on the shoulders of giants, like Schwartz’s Value Theory. His work gave us a brilliant blueprint for understanding universal human values. But while Schwartz mapped the terrain, Valuegraphics is the GPS, turning insights into action and transforming how we engage with people around the globe. In the sprawling landscape of human behavior research, Schwartz’s Value Theory is like that cozy, beloved cabin in the woods. It’s sturdy, well-designed, and has been a comforting place for many scholars and practitioners to visit over the years. If you’ve spent time there, you’ve likely enjoyed its warmth and admired its view. But, as lovely as the cabin is, sometimes you need something more. For those moments when you need to navigate more complex or modern challenges, Valuegraphics was built to meet the needs of today’s fast, connected, and ever-changing world. It’s designed for the world we live in now—fast, connected, and always changing. Let’s take a walk through this metaphorical skyline and talk about why both structures matter, but why Valuegraphics is where the action is if you’re looking to understand, engage, and influence people at scale. Let’s make business more human. Values are the answer! To read the full blog post visit:?https://lnkd.in/g7d86q2a