Validity Inc.

If there’s something strange in your CRM… who you gonna call? De-mand-Tools! ?? Don’t be scared of bad data—fight off duplicates with the best dupe-buster in town! See Validity DemandTools in action here: https://lnkd.in/e2d3mxsm

What’s the future of digital privacy laws? On the latest episode of Email After Hours, attorney and founder of Whizardries Inc, Mickey Chandler, shares why email marketers need to prepare for more changes in privacy regulations. Tune in as Mickey chats with Guy and Danielle about building a bedrock of compliance, navigating the wild west of US privacy laws, and the trends email marketers should watch for in the coming years. Listen now or after hours here: ??Spotify: https://spoti.fi/41Fue0f ??Apple: https://apple.co/4kyqqqh ??YouTube: https://lnkd.in/eJDvRj9b

Salesforce list views were a game changer when they first launched. But as your instance has grown in complexity and use cases, productivity pitfalls have emerged. In his latest blog, Validity’s in-house data expert Andrew Fragias breaks down these challenges and shares a better way forward. Discover how to streamline your workflow and make Salesforce work for you: https://lnkd.in/eFpAVUYQ

Did you get a chance to check out our new 2025 Deliverability Benchmark Report? It breaks down email performance by mailbox provider, industry, and region—so you know exactly where you stand (and how to improve). Get your copy here: https://lnkd.in/ecKaSQ7B

Thinking about some CRM spring cleaning? The University of Arizona took it to the next level—updating 1.1 MILLION records in just one month with Validity DemandTools. Now that’s a deep clean. ?? See how they did it: https://lnkd.in/e4W7c23F

Email deliverability isn’t getting easier—it’s getting tougher by the day. That’s why Al Iverson joined Guy Hanson on State of Email Live to break down the latest benchmarks and trends every email marketer needs to know to stay ahead in 2025. Missed the live session? Watch it on-demand now: https://lnkd.in/e7iuPR9j

Getting labeled as a trusted sender with Validity Sender Certification? Huge win. But what happens if you let that status slip? ?? Our latest report reveals what happened to brands that paused their Certification—and the performance nosedive that pushed them to save their email performance. Don’t let your deliverability take a hit. Read the full story: https://lnkd.in/exAMPAgd

Content issues, long load times, broken images, missing alt text, and invalid links? That’s a one-way ticket to the spam folder! With Validity Everest, you can test your email content and design across platforms before hitting send, ensuring a flawless subscriber experience. See it in action: https://lnkd.in/eBTkdJmQ

Data governance vs. data management—sounds similar, but they’re quite different. Both are essential for a successful CRM and business. Want to know how? Check out our blog post here: https://lnkd.in/esRWpzz3

Is email marketing more like a sweet potato or a burrito? ???? Beata Linz (Kis) made a great case for sweet potato on the latest episode of Email After Hours! Check out the full conversation for more mouthwatering marketing anecdotes and tips for staying afloat in a cookie-less world. Listen now (or after hours) and don’t miss a brand-new episode next week! Hosted by Guy Hanson and Danielle Gallant. ??Apple: https://apple.co/43IdsAj ??Spotify: https://spoti.fi/3XxG8YO ??YouTube: https://lnkd.in/ey_FrA4D