7 powerful features of QR payments, totally missing from handhelds!
Handhelds are an important tool because you'll always need the ability to accept physical credit cards, but it's advantageous to also have QR code payments, and to have staff promote QR payments over handheld payments. Here's why: You get all the benefits below from QR payments that you don't get from handheld payment devices:
★ BOOST YOUR GOOGLE REVIEWS: When someone pays on their phone, you can give them one easy click to leave you a Google Review. On their phones, many users are already logged into Google and will do it. Google Reviews are known to drive more business to your restaurants.
★ GET MORE LOYALTY SIGNUPS: When a guest pays on their phone, you can redirect them to sign up for your loyalty program, where the info you want like name, email, phone, can quickly auto-populate. Why have a loyalty program and then take payment in a way that prevents signups to your loyalty program?
★ FOLLOW YOUR SOCIAL MEDIA: When a guest pays on their phone, you can expect more Instagram followers. Who doesn't want more followers?
★ DOWNLOAD YOUR APP: This may seem funny since QR payments like Up 'n go don't require an app, but that makes it easier for more people to use, and then you can display a link to download your app after paying
★ BUILD YOUR EMAIL MARKETING LIST: Did you know that when a guest pays with Apple Pay or Google Pay, Up 'n go automatically gets their verified email addresses from Apple & Google and gives them to you? In contrast, when a guest taps their phone to use Apple Pay on a handheld device, that DOES NOT give you their email address.
★ REDUCE CHARGEBACKS: You heard me right, you can get fewer chargebacks with CARD NOT PRESENT. Why is that? BIOMETRICS and 2FA. In order for a guest to pay Up 'n go with Apple Pay or Google Pay, they have to prove their identity. Think about it this way: If someone loses their phone and you find it, you can't use it to pay. However, if someone loses their physical credit card and you find it, you can use it to make purchases. There's less protection with physical credit cards.
★ LESS SERVER TIME AT THE TABLE: With QR codes, it's drop and go. Your guests do the work, and servers are off taking more orders and providing more hospitality. With handhelds, your server is still there for payment. Many restaurants are paying servers $12 an hour, which is 20¢ per minute. If it takes a server two minutes to stand there and swipe two cards for a party, you paid 40¢ to your server to take payment. If you have 200 payments a day, that's $29,200 a year that you're paying servers to stand there and take credit cards. Would you rather spend that money on some other initiative?