UnityWorks, Part of J.D. Power

Now is the time to reach ALL generations of auto buyers. Think differently about video in 2025 with help from J.D. Power UnityWorks – the leader in automotive retail video marketing. Let's Go> https://hubs.la/Q036F8T50 #AutoMarketing #VideoCreation #VideoMarketing #AutoIndustry #AutomotiveIndustry

?? NEW DATA ALERT: Subscribing clients can now access the latest set of data from the J.D. Power U.S. Initial Quality Study (IQS)! Track brand rankings and access data to guide product improvements before next year's results drop. ? Not subscribed to monthly IQS data yet? Learn how you can get immediate access to the latest trends and insights now: https://hubs.la/Q034pXT60

According to J.D. Power, new vehicles purchased in 2022 experienced a record-high number of initial quality problems, largely due to supply chain issues.? What are the long-term effects of 2022's initial quality issues?? The J.D. Power 2025 U.S. Vehicle Dependability Study (VDS) will study the ownership experience with 2022 model year vehicles and highlight such effects. Join us for a complimentary results?webinar?on Thursday, Feb 20 at 1PM ET →?https://hubs.la/Q034br7s0

Thank you to everyone who connected with us at the J.D. Power booth during #NADAShow! Automotive News stopped by to chat with Phil Battista, president of J.D. Power Dealership Technologies. Phil discussed the groundbreaking J.D. Power Marketplace, which is growing faster than expected following its October launch. “We can get cars in front of dealers that aren’t on other marketplaces,” he said. Read on: https://hubs.la/Q0349dsk0

Think differently about video in 2025 with breakthrough video strategies. Get started today with help from J.D. Power UnityWorks – the leader in automotive retail video marketing. Let’s go! > https://hubs.ly/Q033x_kk0

Reimagine video in 2025! Transformative video strategies will give you a competitive edge. Learn more: https://hubs.la/Q031Y1ST0

Did you know each generation shops for cars differently—and video is key to reaching them all? Gen Z, Millennials, Gen X and Boomers each have unique preferences for content and platforms. To maximize conversions, tailor your video strategy: 1?? Research your audience. 2?? Create platform-specific content. 3?? Leverage personalization. 4?? Use first-party data for retargeting. 5?? Add video across the entire customer journey. The future of automotive retail is video—are you ready to embrace it? ?? Learn more from Timothy Copacia, executive vice president at J.D. Power, as he explores what makes video content resonate with each generation on Digital Dealer Conference & Expo: https://hubs.la/Q02-dvWR0 #AutoRetail #AutoMarketing #AutoIndustry #AutomotiveIndustry

The results are in! ???? When asked on their thoughts regarding AI technology in vehicles, 34% of our LinkedIn audience said they would pass on selecting those features in their new vehicle. However, is this result representative of vehicle owners at large? The J.D. Power 2024 U.S Tech Experience Index (TXI) Study results are based on survey responses from more than 80,000 owners of 2024 model year vehicles. Of the 40 automotive technologies included in the survey, three are AI-driven. With automakers making plans to incorporate smart technology in the next few years, timely Voice of the Customer feedback like this will be critical. While you wait for the public release on Thursday, Aug. 22, learn more → https://hubs.la/Q02LXGFC0 #JDPower #JDPowerTXI #Technology #Automotive

Explore the world of EV economics with data from the J.D. Power EV Index in this week's Automotive News Topics include: - EV vs. ICE Cost of Ownership across the U.S. - New Jersey case study on state incentives - Tackling affordability with pricing, incentives, and trim packages - Premium makes leveraging tax credits for EV leasing - Predictability of used EV values - Impact of the IRA on EV sales prices - Limitations of EV tax credits and OEM strategies ???Read more at the link! #AutomotiveNews #EVEconomics #EVIndex #ElectricVehicles #AutomotiveIndustry

The 2024 J.D. Power U.S. Automotive Performance, Execution and Layout (APEAL) Study results are coming next week! Benefits for study subscribers will include: ?? An understanding of how well each new vehicle provides positive experiences, based on feedback from nearly 85,000 new vehicle owners ?? Fresh insight into the most loved and marketable aspects of this year's new vehicles to inform strategy for boosting Net Promoter Scores ?? Additional actionability to ALG valuations and resulting strategic decisions Subscribing clients will receive access on July 23, and high-level findings will be released publicly on Thursday, July 25. Sign up to receive a copy of the press release → https://lnkd.in/g3zZn6hW #APEALStudy #Automotive #CustomerExperience #NetPromoterScore