The UNIGNORABILITY Assessment

Letting go is hard… But here’s the secret: You don’t have to do it alone. To make it easy, focus on: 1. What to do. 2. How to do it. Translation? ?? Information + Resources. If you’re unsure of the path ahead, Find people who’ve already walked it. That’s the fastest way to win big. When I need to solve a problem, I pay for speed. Not just for ROI—though it always comes—but for momentum. Because solving problems faster means: ?? Unlocking bigger opportunities. ?? Getting to the right answers. ?? Driving outsized results. The 1st trick? Solve the right problem first. The 2nd trick? Leverage the same resources. Gurus who sell info without the same resources are costing you everything. Go with real ones who give you the whole game. Like me and Brain Apes, We create your strategy and execute it. April is almost sold out, don’t miss your spot. (Hit my profile and book your strategy call now) Hot take: Buying courses with big promises and no outcomes is one of the most frustrating things about trying to build. ??Agree or disagree? Drop a comment.. シ ?? gio_masters ?? Share this if it resonates! ?? ?? Follow Jordan Murphy ???? for more.

Office mandates don’t increase productivity. They increase resignations. Forcing people back into an office doesn't make them work harder. (It makes them wonder why they're working for you.) If your team: → Works on a laptop all day. → Spends half their time on Zoom. → Communicates mainly via email, chat, or calls. → Used to work remotely and delivered results. Why do they need to be in an office? Return-to-office mandates aren’t about teamwork, They’re about: → Managers who don’t know how to lead without hovering. → Presenteeism—rewarding being seen over actual results. → Forcing people out—because leadership knows mandates will make some quit. Offer an office if people want it. But don’t force it. Your best employees don’t need to be in the building to do great work. They just need trust. And when you trust your people? They deliver 5x as much. シ ?? Smash that repost button! ?? ?? Follow Jordan Murphy ???? for more. ?? QUICK VOTE ?? Do R-T-O Mandates Increase productivity? (Comment Yes or No Below) ↓

The Creator Economy's Hidden Truth: I've been noticing something alarming across my LinkedIn feed lately. While everyone's talking about the "creator economy boom," the reality is much different for most creators trying to build sustainable businesses. The truth? About 80% of creators are struggling to monetize effectively in 2025. Why is this happening right now? ?? Platform algorithm changes are crushing organic reach ?? AI content is flooding feeds, making it harder to stand out ?? Economic uncertainty has tightened marketing budgets ?? The "just create content" advice isn't enough anymore At Brain Apes, we've helped creators add over 1M+ followers this year alone, but what's more important is how we've turned those followers into actual revenue. Here's what's actually working for the top 20% of creators right now: 1. Strategic positioning that makes you UNIGNORABLE 2. Creating content that attracts qualified buyers (not just any audience) 3. Building scalable systems that don't require you to work 24/7 4. Developing multiple revenue streams beyond just "courses" I recently worked with a founder who was creating content daily but seeing zero traction. Within 90 days of implementing our framework, they added 8K targeted followers and closed their first $20K client. The difference wasn't working harder—it was working smarter. And letting us do all the heavy lifting for them. The creator economy isn't dying, but it is evolving. Those who adapt their strategy now will thrive while others continue to struggle. So I'm curious: What's your biggest challenge in monetizing your expertise right now? Is it audience growth, offer creation, or something else entirely? If you're ready to stop the content hamster wheel and start seeing real results, let's talk. Our strategy sessions book out days and weeks in advance, but they're worth the wait. Turn what you love into what you do. シ ?? Smash that repost button! ?? ?? Follow Jordan Murphy ???? for more. ?? Is your reach down right now? Tell me in the comments... ↓

The advice I wish I could’ve given myself 12 years ago: Sh*tty pay is a sign of bad culture. And where there's smoke, there's fire. The easy but tricky key: Create a culture people never wanna leave. ↓ You won’t keep everyone forever. That’s reality. But you can build an environment that makes walking away a tough decision. Fair pay is a non-negotiable, but there's more... Build a culture that makes employees: ? Rant, rave and recruit their friends ? Stay, upskill and create more income ? Return, because they realized what they had Because here’s the truth: ?? A competitive paycheck keeps folks around. But a toxic culture? That’ll push em out the door fast. ?? You can offer all the perks in the world. But your best people won’t stay if the culture sucks. ↓ Employees stay where they feel valued. Recognize their hard work. Pay them well. Lead them better. Build it so they don’t want to walk away. (Give them a place to build their future) シ ?? Smash that repost button! ?? ?? Follow Jordan Murphy ???? for more. ?? What's more important - PAY or CULTURE? (OR BOTH?)

Making money online isn’t hard, but it can be tricky to balance everything. Because so many things are of equal relative importance. A delicate dance between risk, priority, and responsibility. Just like this video—catches ball, drops baby, catches baby, never drops his beer. Without each component in business, the engine might not function properly. (mini-checklist below) And that includes a competent founder/operator. The good thing is that once you put in the work, you’ll finally “get” it. And once you “get” it, making money is easy. You can practically print money. But you need to play long enough to learn. The crazy thing is that you’ll become the driving force of success regardless of paradigm shifts and the expiration of trends or other market factors that cause financial instability. Basically, the more shit you go through, the better you get at going through shit. Such is life… lol So let’s say you’ve nailed: → Your Offer → Your Niche → Your Fulfillment And: → Your GTM Strategy → Your Marketing Plan Simplified, you know what you do, for whom, how you’re going to tell the world and make it known. It’s at this crucial point, I see many founders fail. Why? They need more attention. They need to test and iterate. They need to become known. If you’re getting ignored by your prospects, you’ll struggle to make money and keep playing the game. Your financial runway will collapse. Your business will fail. But you don’t have to go through that. I failed 4x as a founder before I figured it out with Brain Apes. Now we run your favorite creators. (Want to grow just like them?) Get your free strategy session with me: ? Head to my profile → book yours now. シ ?? Smash that repost button! ?? ?? Follow Jordan Murphy ???? for more. ?? What’s your #1 business tip?

11 Brutal Truths Your Employer Needs to Read: 1. Feedback isn’t optional—it’s survival. Ignoring employee input? You’re flying blind. 2. Toxic culture = high churn. And when employees leave, customers follow. 3. Gossip kills teams. A culture of whispers will wreck trust—stamp it out fast. 4. Rewarding overwork = demanding burnout. Praising late nights? Expect more resignations. 5. Employee experience predicts customer experience. Happy teams create happy clients. It’s that simple. 6. Micromanagement murders productivity. If you need to control everything, you’ve already lost. 7. Top talent won’t stay if they’re not growing. If they can’t see their future with you, they’ll find it elsewhere. 8. When your best people leave, look in the mirror. It’s never just about money. It’s about leadership. 9. Untrained managers = unmanaged teams. Leadership is a skill, not a title. Develop your people. 10. Underpaying talent is a guaranteed loss. Fair pay isn’t a perk—it’s the baseline. 11. Reinforce core values consistently. A mission statement means nothing if you don’t live it. Times are changing. Top talent prioritizes their lifestyle. That’s why people-first businesses are winning. And the smartest founders are leveraging LinkedIn to attract top talent by making their culture and beliefs known (not just selling to their prospects). ↓ See, making something known is advertising. What you make known becomes your brand. The key is getting more and more attention. That's what we do at Brain Apes. We don’t just grow LinkedIn accounts. We transform: ?? Experts into authorities ?? Skills into scalable businesses ?? Personal brands into powerhouses Want to build a brand that sells while you sleep? Get your free strategy session with me: ? Head to my profile → book yours now. (We already run your favorite creators) Only 5 waitlist spots left for April. シ ?? Repost and spread the love! ?? ?? Follow Jordan Murphy ???? for more. ?? Which truth (1-11) is most impactful in your workplace?

Most leaders fail their team in one critical way. And they don’t even see it coming. A real leader does more than drive results. They shield their team from hidden threats that break trust, tank morale, and drain performance. After working with 100+ startups, I discovered: Teams thrive when they feel safe, seen, and supported. Here’s 5 things that destroy a strong team quickly: ? Toxicity: Negativity spreads like wildfire, killing momentum. ? Blame Culture: Fear of mistakes stifles innovation and honesty. ? Silent Overwork: Teams running on fumes to “prove” their value. ? Lack of Recognition: Unnoticed effort leads to quiet quitting. ? Office Politics: Gossip and favoritism fracture collaboration. And here’s 5 ways to fortify your team: ? Listen Deeply: Make every voice feel valued and heard. ? Model Work-Life Balance: Burnout starts at the top. Set the example. ? Recognize Contribution: Celebrate progress, not just outcomes. ? Create Psychological Safety: Innovation thrives where failure isn’t fatal. ? Lead with Integrity: Show up with fairness, respect, and real care. The result? ? Confident, engaged, high-performing teams. ? Unstoppable creativity and problem-solving. ? A workplace where people actually want to show up and give their best. Be the leader they deserve. ↓ At Brain Apes, we help founders create powerhouse teams that operate at their highest level—without burnout, micromanagement, or toxic culture. Want a team that works smarter, not harder? Need systems that make performance effortless? Get your free strategy session with me: ? Head to my profile → book yours now. シ ?? Help your network. Smash that repost button. ?? Follow Jordan Murphy ???? for more. ?? Which ? is most important? ?? Which ? is the worst? Drop em in a comment ??

Crush the rest of 2025 with these bangers. (If you want to win you need to think differently.) 11 TED Talks that will change your life in under 3 hours: ↓ 1. Unleash Your Inner Courage "The Power of Vulnerability" by Brené Brown "Vulnerability is the birthplace of innovation, creativity, and change." ? https://lnkd.in/e3Pf7V68 2. Inspire Your Way to Greatness "How Great Leaders Inspire Action" by Simon Sinek "People don't buy what you do; they buy why you do it." ? https://lnkd.in/e8tbPZYA 3. Motivate Your Mind "The Puzzle of Motivation" by Dan Pink "The secret to high performance isn't rewards and punishments, but that unseen intrinsic drive - the drive to do things for their own sake." ? https://lnkd.in/ee-9W4EY 4. Embrace Your Creative Genius "Your Elusive Creative Genius" by Elizabeth Gilbert "Instead of the rare person being a genius, all of us have a genius." ? https://lnkd.in/eeeQh63D 5. Transform Stress into Strength "How to Make Stress Your Friend" by Kelly McGonigal "Viewing stress as helpful creates the biology of courage." ? https://lnkd.in/ejdai7FQ 6. Conquer Tomorrow, Today "Inside the Mind of a Master Procrastinator" by Tim Urban "You're not alone in your struggles with procrastination. It's a common human experience that we can understand and overcome together." ? https://lnkd.in/ehTbSGpG 7. Lead with Empathy and Strength "Why Good Leaders Make You Feel Safe" by Simon Sinek "A leader's job is not to control people or stay on top, it's to guide us to the top." ? https://lnkd.in/emk6Th8y 8. Kickstart Your Action "How to Stop Screwing Yourself Over" by Mel Robbins "Getting what you want is simple, but it's not easy. It's your job to push yourself." ? https://lnkd.in/ePjBq3VG 9. Cultivate Connection and Community "The Art of Asking" by Amanda Palmer "Asking for help with gratitude says: We have the power to help each other." ? https://lnkd.in/ecWaWgYF 10. Balance Life and Ambition "How to Make Work-life Balance Work" by Nigel Marsh "It's up to us to shape the life we want." ? https://lnkd.in/eyyNgcJv 11. Master the Art of Impactful Speech "How to Speak so that People Want to Listen" by Julian Treasure "The human voice is the most powerful sound in the world, one that can start wars or say 'I love you.'" ? https://lnkd.in/eSg49T3J シ ?? Help your network. Smash that repost button. ?? Follow Jordan Murphy ???? for more. ?? Which (1-11) interests you the most?

One of my team members said they were heading to another country for a month in a 1 on 1. Before they could even explain why, I told them: I don’t need to know why. Because here’s how we work: Work from a new country every month? ? No problem. Need an hour for the gym in the middle of the day? ? All good. Taking the morning off to watch your kid’s recital? ? Love that for you. Working from the beach with a laptop and a cocktail? ? Just don’t spill it. It’s simple: We don’t track hours. We track output. You know what needs to get done. You know how you do your best work. So do that. The world is changing. The best people don’t work where they’re forced to. They work where they’re trusted to. And at Brain Apes? Trust is the foundation. シ ?? Help your network. Smash that repost button. ?? Follow Jordan Murphy ???? for more. ?? Wheres your favorite place to work?

Leadership isn’t about being the loudest. It’s about making sure the whole orchestra plays in harmony. A great leader doesn’t hog the spotlight. Doesn’t play every instrument. Doesn’t try to do it all. Instead, they bring in the right people. They make sure every player hits their note at the right time. They create momentum. It’s NOT about: → Doing everything yourself → Controlling every little thing → Making sure you always get the credit It’s about: → Building something bigger than you → Helping people hear their own potential → Setting the rhythm so the whole team moves together Your impact isn’t measured by how well you perform. It’s measured by the transformation you create for others. The best leaders don’t take the stage. They build the stage. That’s the role. That’s the privilege. That’s the real power. Leadership isn’t about making noise. It’s about creating something worth listening to. ↓ Want more people to tune in and listen? I’ll help you become unignorable. (we run your favorite creators) Get your free strategy session with me: ? Head to my profile → book yours now. シ ?? Repost and spread the love! ?? ?? Follow Jordan Murphy ???? for more. ?? What do you look for in a leader??