Unify

There's one persona that's easier to sell to than even your warmest leads: A person you've sold to before that moved companies. We built Champion Tracking natively in Unify because we knew how important this is, and we're so excited to share it with you. In the video below, Garrett shows you how to: 1. Set a list of champions to track 2. Create filtered Audiences of tracked champions 3. Enroll them in a personalized sequence You can customize this in a ton of different ways. Champion Tracking is some of the lowest-hanging fruit of outbound sales and we wanted to make it simple to do at scale???

??NEW FEATURE ALERT: Plays Plays are the most powerful canvas built to generate pipeline. Run your most creative go-to-market ideas with a truly end-to-end solution for scaled outbound — from intent trigger to meeting booked. Plays seamlessly combine AI agents, prospecting, enrichment, sequencing, and CRM syncing into one automated workflow, triggered by 10+ intent signals. Leverage automation and AI while maintaining control and transparency, with full visibility into each step of execution through logs. Learn more about Plays on our website and Product Hunt listing in the comments!?

We are excited to share that we raised a $12M Series A to scale revenue teams' creativity. It's been a busy few months preparing for this week. We raised this round so that we could accelerate our mission to be the best platform for revenue teams to have creative, thoughtful, and delightful interactions with customers. As part of this announcement we introduced Unify 2.0, featuring Plays and AI Agents. You can now run any go-to-market play imaginable using signal data, AI, and automation, while maintaining control over the customer experience. We are excited to share more about Plays and AI Agents soon. Here is a one minute demo of Unify:

?? PRODUCT SPOTLIGHT: Activity Feed Unify's activity feed transforms intent data from 10+ sources into one unified view, including: ? Company and person level website activity ? G2 intent ? Champion movements ? Job changes and new hire signals ? Email intent ? Product usage ...and much more. This makes it super easy to understand the history of your interactions with any prospect at a glance. No more searching across a dozen different tools — all the context you need is right there. That's just one of the many benefits of Unify-ing your data. Comment below to see what this looks like for your company!

Introducing a Unify x Clay play? Automate outbound to prospects who just launched a new product. (You can filter it down further to the type of product launched, as Garrett does below). 1) Search for recent product releases at target accounts and export this data as a CSV 2) Upload to a Unify audience and prospect for target personas 3) Enroll them into a sequence that personalizes messaging based on the recent product release You get the relevance needed to book meetings with outbound, without spending hours scouring prospects' sites. Stay tuned for a product release coming up next week that will allow you to build this entire workflow in Unify ??

Justworks saw a 6.8x ROI in 6 months by launching 3 warm outbound plays in just 3 days after onboarding with Unify. If you want to see how Unify can do the same for you, book a free demo on our profile!

NEW FEATURE HIGHLIGHTS: Champion Tracking and New Hire Signals. Research shows people starting new roles are more likely to make buying decisions in their first 90 days, especially if you've sold to them before. With Champion and New Hire tracking, you can automatically outbound to people who have changed jobs that are champions or fit your company's ICP. Champion Tracking: ? You set your list of Champions (via CRM filters or manual upload) ? We monitor their job status/employer monthly ? We find new verified contact info once they move New Hire Tracking: ? You set target persona (via filters + exclusions) ? We scan for new hires that match them at target companies ? We surface these leads daily (with new contact data) We are constantly adding to our 10+ intent signals, comment below what you'd like to see next.

The Unify team is going on a conference tour in October. Come find us! Dates below: 6sense ?? Las Vegas? ???Oct 7-10th Unify team: Josh Kim, Nikko Pavilion ???Austin ???Oct 14-16th Unify team: Josh Kim, Nikko Notion ???SF? ???Oct 24th Unify team: Josh Kim Come say hi!! Drop a comment if we'll see you at any of these???

Your network is an incredibly valuable resource. Here's how we contact people in our LinkedIn network with relevant messaging, automatically, and at scale: Garrett shows you how to do this in less than 2.5 minutes below. The steps are as follows: 1) Download your/your team's LI connections (easy to do in settings) 2) Format in a CSV and filter down as needed 3) Upload them to an Audience in Unify (contact data will auto-enrich) 4) Prospect for target titles and enroll in a custom sequence ...it's that easy. Use AI-generated smart snippets to make your messages feel like you took the time to individually write each one. That's the power of Unify.

It's 2024. You shouldn't have to manually follow-up with CRM contacts. Here's how to do it automatically, at scale: The typical sales follow-up process is outdated: ? Make a list of people to follow up with & their follow-up dates ? Hand the list to an SDR ? Hope it goes well If your SDR executes perfectly, this can work. But why risk it? With Unify, you can: ? Enter your follow-up date in your CRM ? Automatically reach out when the follow-up date comes Predictable and guaranteed. In 2 minutes and 25 seconds, Garrett will show you how easy it is below. Let us know if you have any questions!