UNIFI Music

?? We’re? disrupting artist management in the music industry ?? UNIFI Music was featured in Digital Music News , examining the support needs for early stage musicians, and sharing our plans to responsibly address those needs with AI. We’re leveling the playing field for these artists by creating a powerful virtual platform to help guide their careers and succeed. CEO & Founder La’Shion Robinson sits down with DMN and shares: ?The major challenges emerging artists face securing effective management ?How AI-powered Sasha fills the management gap ?Offers a scalable, accessible solution for the the music managerial ecosystem Read the article here ???? https://lnkd.in/g32ctaZi #emergingartists #musicmanagement #aimusicnews #aimusicmanager #artistmanagement #unifimusic

For every artist, having the right tools to track your progress it can make all the difference. Here’s why monitoring your music’s milestones is essential: ?? Reflect and Celebrate Success: A dashboard that highlights your achievements—like streams, playlist placements, and fan growth—gives you the opportunity to pause, reflect, and celebrate how far you’ve come. ?? Stay Motivated: Seeing your growth over time isn’t just insightful—it’s inspiring. Progress charts help keep you consistent and focused on your goals. ??? Plan Smarter Promotions: Knowing when and where your tracks are added to playlists enables more strategic planning, ensuring you’re reaching the right audience at the right time. ?? Improve with Insights: Comparing the performance of your tracks provides valuable insights for future releases, helping you make each one stronger than the last. How do you measure and celebrate your progress? Share your thoughts below????

For musicians, success isn’t just about talent. That's just the start—it also requires connection with your fans. To best resonate with your listeners, you need to understand who and where they are, and what drives their listening habits. By unlocking these insights, you can better: ? Tailor your message to what your fans care about. ? Choose platforms where your audience is most active. ? Experiment with different music genres to widen your listening base Data-driven decisions might sound corporate, but they’re still a critical aspect of sustained success for creatives. Knowing your audience means crafting songs and promotional campaigns that feel more personal and authentic

UK DJ starts a GoFundMe to support emerging artists, and we couldn't be more supportive. It's difficult to grow in the music scene as an emerging artist, and we're glad to see artists around the world get the help and support they need! https://lnkd.in/gHJCyqbP

At UNIFI Music, our mission is clear: empower the next generation of independent artists by democratizing access to professional music management. Enter Sasha, our AI-powered artist manager designed to simplify career growth, streamline tasks, and provide artists with the support they need to succeed. From strategy to execution, Sasha is here to help early-stage musicians navigate their journey with confidence. The future of music management starts now, and we’re excited to lead the way. Ready to take your career to the next level? Let's build it together. #UNIFIMusic #IndependentArtists #AIInnovation #MusicManagement

In today’s digital landscape, it’s easy to get caught up in vanity metrics: likes, followers, and views. While vanity metrics often feel impressive, they don’t equate to the quality of engagement. Instead, genuine connections with fans, other artists, producers, and music professionals—are the true drivers of long-term success. A thousand engaged supporters who truly believe in your work will always have more impact than a million passive doom-scrollers. Building these connections means focusing on meaningful engagement. Artists should spend time creating content that resonates and responding thoughtfully to comments, and prioritizing real conversations over numbers on a dashboard. To the Musicians and Artists out there: So, how do we shift our focus? Let’s talk strategies. Are you finding ways to build authentic relationships online? What’s worked for you, and what hasn’t? Let’s rethink how we define success as musicians in the digital space—share your insights in the comments! ??

UNIFI Music, formerly HUDL Music, has become a go-to platform for indie artists to share their music, visuals, and connect with each other. Now, UNIFI's new AI-powered platform, Sasha, aims to support artists' career development in exciting ways. As UNIFI Music looks to 2025, we're focused on growth, building partnerships, and educating creators about Sasha's capabilities. With centralized tools like community, Tip Jar, distribution, and AI artist management, UNIFI positions itself as the destination for new and emerging artists looking to take their careers to the next level. Read the article here--> https://lnkd.in/gTTqbkEX

For independent artists, signing a music contract is a huge step, but not every contract is built in your favor. Being aware of common red flags can protect your rights and your chances for success. Start by confirming ownership terms: who owns your music? It’s essential to know if rights transfer fully or if you retain control. Watch out for overly long contract terms—too much time locked in can stifle growth. Be cautious of high deduction clauses that could shrink your earnings; transparent terms are key. Also, maintain creative control to stay true to your vision, and ensure fair revenue splits reflect your contributions. Most importantly, look for a clear exit clause to prevent being trapped in an unfavorable deal. Consulting with a legal expert before signing contracts can save you from potential setbacks and ensure you’re fully protected as your career grows.

Last month, UNIFI Music debuted our plan for using AI in the music industry: Artist management As AI transforms the music industry, we’re seeing a new question emerge: can AI managers truly replace human managers, or are they better as partners? AI can be a powerful tool for handling data analysis, scheduling, and marketing insights—streamlining tasks that free human managers to focus on creative strategy and relationship building. Instead of replacing human managers, AI can complement their work, enhancing artist support in ways that balance data with intuition. For artists, this hybrid approach could mean a broader reach, better planning, and a more efficient pathway to growth. The real potential lies in AI-human partnerships, with each playing to its strengths. So, perhaps the future isn’t about choosing one over the other but merging both to redefine what artist management can achieve. Thoughts? Could this be the new standard in artist support? If you want to give this article another read--> https://lnkd.in/g32ctaZi

Not every song you make will feel like a masterpiece—and that’s okay. Even the best artists don’t love every track they make. What matters is the process: showing up and creating, even when it feels tough. Each song, whether it’s a favorite or a rough draft, adds to your skill and experience. Practice leads to growth, and those songs you’re not crazy about? They’re steps toward the music you’ll be proud of. So keep experimenting, keep making music, and remember every track is part of your journey to something great.