UGC Ninja

It is official! We have won the award for The Best Entertainment App Campaign! ?? Thank you App Promotion Summit for the recognition of our efforts and results! Thank you to all of our clients that choose us and trust us with the results! Thank you to all and every team member of UGC Ninja that work hard to bring the results! Let's gooooo! We will keep on rocking and striving for more! Read the case study: ?? https://lnkd.in/efxHMh-h

When did making friends in gaming become so suspicious? ?? Last week, I was sending personal invites to a small Ninja Nights gathering in Warsaw - literally just 10 industry peers getting together for drinks and good vibes. Some responses actually said we're "not a good fit for UGC Ninja" LOL Since when does grabbing a drink mean you'll wake up with a contract? ?? I get it - we're all tired of being sold to. But wow, when did we start assuming every "hey, let's hang out" is a secret funnel? Look, I love this industry exactly because of the amazing people in it. The kind of folks who geek out about game mechanics over coffee or debate UA strategies until 2am. Your drink comes with zero strings attached - I promise! The only thing you have to fear is Karina Shelegova ?? AppGala stand up comedy. (kidding, or not) Let's bring back networking for what it should be - meeting cool people who love this crazy industry as much as we do! ?? P.S. If you're in Warsaw and not afraid of a casual drink (and Karina Shelegova ?? AppGala jokes), DM me! No NDAs required ?? Stay True, Stay Ninja ??

Generic UA is out. Personalization is in! ?? When done right, personalization boosts engagement, retention, and long-term loyalty. Our latest report dives into how game publishers can use it to stand out in a competitive market. With insights from Sven Jürgens from Sven Jürgens Consulting, David Vargas, Renata Ravilova from UGC Ninja, and Jakub Remiar from two & a half gamers, we explore the latest trends — from AI-driven targeting to “fake onboarding” and beyond. Ready to level up your UA strategy? Check out the full report now! ??

???Winning in F2P Games = Smart Product Marketing A great game isn’t enough. You need the?right audience, strong positioning, and data-driven marketing?to succeed. In our latest?LinkedIn Live,?Jukka Hilvonen?shared: - Why product marketing starts before development - How to validate game concepts & avoid costly mistakes - The secret to standing out in a crowded market Want to future-proof your F2P strategy??Read the episode or watch the full video recording now via the link in the article! #F2Pgames #ProductMarketing #GamingGrowth #UGCNinja

Product Marketing in F2P Games – Ask the Experts! Marketing can make or break a game. How do you ensure your F2P game finds the right audience, stands out, and makes money? Join us for a podcast-style LinkedIn Live with the invited guest Jukka Hilvonen, Senior Product Marketing Manager? with over 10 years of experience! We’ll dive into: ? How to define and reach your ideal players ? The role of market research in game positioning ? Performance marketing strategies that actually work ? Validating game concepts before launch ? Balancing creative vision with marketability We’ll go through real-world cases, expert insights, and practical takeaways. Plus, you can ask your questions live! ?? Date & Time: 13.03.2025 at 5 CET. ?? Where: LinkedIn Live ??? Register via Event Linkedin Page

?? How UGC Ninja Helped Roamless Achieve a 65% Success Rate in UGC Ads

Something interesting is cooking with Adam Smart ?? GDC My first time being a frontman at the podcast, usually you see more often Ross Puriasev and Renata Ravilova ninjas. Talked about what UGC ads truly are, turns out there are some misconceptions around it. Also covered how they can be leveraged at different scale and joked around. Fun experience, thanks mate! Stay tuned for the episode release ??

Most brands are setting their UGC ads on fire. Wrong creators. Weak hooks. Ads that die in the first 3 seconds. That’s exactly where Roamless was when they reached out to us. They had a global product - an eSIM that could work in over 200 countries - but their UGC creatives weren’t working anywhere. So we stepped in. In 2 weeks, we created 40 videos across 5 international markets. Arabic. Japanese. English. Turkish. Spanish. Every video was built using a data-backed system designed to: ? Nail the hook in under 3 seconds ? Speak to locals like a local ? Optimize for installs, not just views The result? ?? 65% of the creatives hit or exceeded performance benchmarks. ?? 2x more impressions compared to their last campaign. ? A weighted success rate of 37.82%, directly tied to installs and CPI. No guesswork. No generic "influencer" content. Just a proven system for making UGC actually work. Check out our latest Case Study ??

List of 7000+ TikTok Creators for Your UGC-like Ads ?? ?New updates from the Last 3 Months of Research I gathered a list of new talents for your UGC-like ad creatives to boost your performance marketing campaigns. ?? This is the list of 7000+ ready-to-work creators: ?English-speaking ?USA based ?Suitable for 20+ verticals ?18-35 years old ?Female ?Their emails ?TikTok links ?Their stats (followers+views) Who needs free access to the Excel list? Add me on Linkedin Andrew Shemet Drop “Ninja” in the comments. Repost ?? to get additionally 4k creators list for free ?? access link https://lnkd.in/guwXFPzi #ugclikeads #marketingcampaigns #creatorslist #tiktok

How to attend PGC London 2025… without actually being in London? Step 1: Get denied for a UK visa. Step 2: Refuse to take no for an answer. Step 3: Convince some equally crazy people to help. Step 4: Film everything with a virtual background and pretend you’re there. Step 5: Collect real footage from the actual event (because, you know, credibility). Step 6: Let the UGC Ninja team work their magic. And voilà! Presenting Gaming Industry Vlog #6 – Pocket Gamer Connects London (Virtual Edition) ?? Enjoy: ?? https://lnkd.in/eCBP7b6r Who needs a visa when you have creativity? ?? Huge thanks to everyone who made this happen! ?? This Vlog Episode Highlights: ?? Umut Ersara? ???? Industry Advisor / Consultant / Mentor ?? Pawe? Pochowski Game partnerships Manager at Lysto.?? ?? Pascal Koslowski Rewarded UA for mobile games & apps ?? Kseniia Maiboroda Founder and CEO at Elevatix? ?? Melanya Laz Head of Growth at Elevatix ?? Oliver Markham ?? DevGamm Gdansk ?? GDC Building Sawyer and also thanks to Anna Zdorenko for exclusive party footage! and for the next year I marked your words to bring me to the conference Chris James haha! Cheers to turning drawbacks into opportunities! ??