Think your outreach isn’t working?
Look to your data, not your effort.
Healthcare prospectors, I see you.
You’re working through endless lists, sending emails, making calls, doing everything “right.” But results? They’re not what you hoped for.
Here’s why:
Your data is likely failing you.
Even with well-segmented lists, platforms like Apollo or Definitive often give you contact validity rates as low as 35%.
(One list I ran this morning?
22% valid from Definitives.
36% from Apollo.)
That’s not on you.
It’s not about effort or skill.
It’s about poor-quality data making your job harder.
Now, I’m lucky—tools like Telescope double that validity for me. But even then, healthcare is one tough market. Buyers are overwhelmed by outreach. You’re competing for attention with hundreds, if not thousands, every day.
So, what’s next?
→ Stop chasing inflated “success” stories you see online.
→ Focus on data quality over quantity.
→ Remember: you’re doing as well as you can with what you’ve got.
Prospecting is evolving. By prioritizing better data, you’ll set yourself up for success—no matter what year (or trend) we’re heading toward.
How’s your data holding up?