TrueMedia.org

Center for Humane Technology Co-Founder Tristan Harris's mission is to align technology with humanity's best interests. When it comes to generative AI and elections, he's onboard with *our* mission: TrueMedia.org aims to counter the spread of AI-generated disinformation by providing voters with the ability to fact-check content instantly, helping to ensure that misleading deepfakes do not influence the outcome of elections.

?? Hot Take: “Disinformation is the malware of the 21st century,”? said Founder Oren Etzioni at Madrona’s #IA40 Identify deepfakes in any social media post. Go to truemedia.org Full recording of the speech: https://lnkd.in/dS94hiAr #AI #Deepfakes

With the importance of safety and security top of mind as #AI systems evolve, during our #IASummit last week, Tom Standage of The Economist and Oren Etzioni of @TrueMedia.org dove into the increasing risks posed by deepfakes, particularly in political contexts. Oren explained how his experience in a high-level meeting on AI and disinformation with President Biden sparked the creation of TrueMedia.org, a nonprofit aiming to provide tools to detect deepfakes for the public. The conversation highlighted the potential harm of deepfakes in elections, the limitations of current detection technologies, and the need for real-time solutions to combat disinformation. You can now watch the full recording on YouTube - https://lnkd.in/gWjgHmGz. Three takeaways from the discussion are: Deepfakes Pose a Significant Risk to Elections:?Oren emphasized that deepfakes have already influenced election outcomes, such as in?Slovakia, and could play a pivotal role in future elections, especially in swing states or during critical moments like the time between election and inauguration. Tools Are Available but Not Perfect:?While TrueMedia.org offers a free tool with state-of-the-art capabilities for detecting deepfakes, no detection system is 100% accurate. TrueMedia.org uses an ensemble model from major commercial sources and academia and follows up with human analysts to improve results. Preparedness is Crucial for Future Attacks:?Although widespread disinformation through deepfakes hasn’t fully materialized, Oren warned that organizations and governments need to be ready for increasingly sophisticated and targeted attacks as AI technology advances. Recording & Full Transcript: https://lnkd.in/geanJfYY

Curious about how to detect deepfakes? Step 1. Copy and paste the URL from a social media post Step 2.?We run multiple detectors to see if there’s AI manipulation. You thought GenAI was easy to use… well detection shouldn’t be hard.? TrueMedia.org is free, requires no account, and helps you verify authenticity in just a few clicks. ?? Try it yourself: https://truemedia.org/

We had a fantastic weekend at the Media Party, hosted by Columbia University - Graduate School of Journalism + Brown Institute for Media Innovation, where we equipped newsrooms and civil society organizations with our #deepfake detection platform for the upcoming #2024USElection. We're free and easy to use —try it out at ?? truemedia.org !! Local and global media organizations, particularly those in under-resourced conflict zones, were eager to leverage our tool to combat #misinformation and safeguard election integrity worldwide. Special thanks to Mariano Blejman, Mark Hansen and the rest of the #MediaParty's organizing team for hosting an impactful event! #AIforSocialGood #AIJournalism #AINewsTools #GenerativeAI

Just six months after launching our private beta … We’re opening up to all citizens at no cost. This team is on fire: ?? Oren Etzioni, Art Min, Molly N. James, Garrett Camp, Ryan Murtfeldt, MA, Dawn Wright, Steve Geluso, Michael Langan, Kathy Thrailkill, Michael Bayne, Aerin Kim, Kevin Farhat, Hannah Lee, Max Bennett, Arnab Karmakar, Ben Caffee, Field Cady, Sejin Paik, Nuria Alina Chandra, and Lin Qiu Try Now ?? https://www.truemedia.org

Our fearless founder Oren Etzioni will be speaking at Madrona's 3rd Annual Intelligent Applications Summit on October 2 in Seattle. Request an invite - www.IA40.com/Summit. #IASummit #IA40 #GenAI

You can now detect AI in images and video with a simple @ tag Introducing TrueMediaBot on X! Now, you can easily check for AI manipulation. Just tag @TrueMediaBot in any tweet, and we’ll reply with an in-depth analysis of the content’s authenticity. ?? Start tagging now on X and help fight misinformation!

Important testimony, and highlights our partnership with Microsoft.