Direct Mail - Master the ART of Direct Mail with these 10 steps.
Tru Art Color Graphics
印刷服务
Iowa City,IA 340 位关注者
We manufacture custom print and promotional products designed to maximize your brand exposure.
关于我们
Experience the Legacy and Innovation of Tru Art? Color Graphics For 128 years, Tru Art Color Graphics has been at the forefront of the printing industry, evolving with the times while staying true to our core values. Our journey began in 1896 with our founder, Samuel W. Mercer, who started printing calendars and advertising pieces. His vision laid the foundation for what has become an award-winning, full-service commercial printing company. A Commitment Spanning Generations Our fifth-generation, family-owned business is committed to our founder’s visions. This continuity ensures that our values of quality, integrity, and dedication to our customers’ needs remain unwavering. Each generation has brought innovation and growth, reflecting our ability to adapt and thrive in a constantly changing industry. State-of-the-Art Facilities Located in the heart of Iowa City, Iowa, our state-of-the-art, climate-controlled 80,000-square-foot facility stands as a testament to our commitment to excellence. Equipped with cutting-edge technology, our facility is prepared to address all your printing needs, including digital image manipulation, color reproduction, and bindery finishing. Diverse and Valued Clientele Our clients span a wide range of industries, including individuals, corporations, colleges and universities, governments, associations, advertising agencies, publishers, non-profit organizations, and more. Each project we undertake is a partnership, and we pride ourselves on delivering exceptional results that exceed expectations. The Tru Art Promise At Tru Art, we understand that the world of printing has evolved dramatically. Yet, our steadfast commitment to our customers remains the same. We don’t just print materials; we craft visual experiences that leave a lasting impact. Our legacy is built on trust, innovation, and an unwavering dedication to quality. Reach Out and Discover the Tru Art Difference
- 网站
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https://www.truartcolorgraphics.com
Tru Art Color Graphics的外部链接
- 所属行业
- 印刷服务
- 规模
- 51-200 人
- 总部
- Iowa City,IA
- 类型
- 私人持股
- 创立
- 1896
- 领域
- Commercial Printing、Web-to-Print、Digital Offset Printing、Screen Printing、Binding & Finishing、Mailing Services、Branded Apparel、Client Storefronts、Adhesives & Magnetics、Promotional Products和Banners & Signage
地点
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主要
2800 Hwy 6 East
US,IA,Iowa City,52240
Tru Art Color Graphics员工
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Bob Squiers
Account Executive - Tru-Art Color Graphics/Banker’s Advertising
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Megan Petkewec
Account Executive at Bankers Advertising Company and TruArt
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Catherine Howell
Director of Marketing & Communications - Expert in marketing the brand story, connecting with audiences, and developing consumer strategies.
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gk gilmore
Executive Chef at Tru Color Catering
动态
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?? “Direct mail is tangible, credible, and highly effective. It’s not just about sending mail—it’s about making connections.” In a digital world, direct mail stands out. It allows businesses to reach customers in a personal, memorable way—boosting brand awareness and response rates. Are you leveraging this powerful marketing tool? ?? Read more on how to create high-impact direct mail campaigns in our latest blog: ?? https://lnkd.in/gSjbaxdH #MarketingWisdom #DirectMail #BrandBuilding #PrintMarketing #TruArtColorGraphics
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?? Direct Mail Delivers Results! Did you know that direct mail response rates are 5-9 times higher than email marketing? With the right strategy—a strong mailing list, personalized messaging, and eye-catching design—your direct mail campaign can generate real engagement and sales. ?? Want to learn how to maximize your direct mail impact? Read our latest blog! ?? ??https://lnkd.in/eQAZ9WGu #DirectMail #MarketingStrategy #PrintMarketing #BusinessGrowth #TruArtColorGraphics
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Why Digital Fatigue Is Hurting Your Marketing Results ?? Are Your Marketing Efforts Getting Lost in the Digital Noise? ?? Your customers are drowning in emails, ads, and notifications—so much so that 42% of consumers report feeling overwhelmed by digital communication. With inboxes full and attention spans shrinking, your marketing messages may not be getting the traction they once did. ?? Email open rates are declining. ?? Social media algorithms limit visibility. ?? Banner blindness is real, and people are tuning out digital ads. ?? The Solution? Direct Mail. A well-crafted print piece cuts through the clutter, delivering a tangible, high-engagement experience that digital can’t touch. Ready to rethink your approach? Let’s talk about how direct mail can help you stand out. Contact us at: https://lnkd.in/dCZF6gQE #MarketingStrategy #DigitalFatigue #DirectMailWorks #PrintMarketing #CustomerEngagement #MarketingTrends #TangibleMarketing
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?? What’s Your Perfect Paper Match? Are you team glossy and bold or textured and timeless? Maybe you love adding flair with embossing or spot UV! The paper you choose sets the tone for your print project. What’s your go-to for making a lasting impression? Let us know in the comments below and check out our blog for expert tips on choosing the perfect paper: https://lnkd.in/eQAZ9WGu #PaperChoices #PrintDesign #CreativePrinting #MakeAnImpression #MarketingMaterials
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? Print Wisdom Worth Sharing ? "Paper is the silent ambassador of your brand." Choosing the right paper and finishes is more than a detail—it’s a way to impress, connect, and communicate your brand's quality. Discover how to elevate your print materials with our latest blog: https://lnkd.in/eQAZ9WGu Hashtags: #PrintWisdom #BrandBuilding #PaperMatters #ElevateYourPrint #DesignInspiration
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Did You Know? Paper Impacts Your Print Quality! The type of paper you choose can make or break your print project. Coated paper enhances vibrant colors and sharp details, while uncoated paper absorbs ink for a softer, classic look. Add texture and special finishes like embossing or foil stamping, and you’ve got a print piece that truly stands out! Make your printed materials unforgettable by choosing the right paper for the job. Explore more in our latest blog: https://lnkd.in/eQAZ9WGu Hashtags: #PrintPerfection #CommercialPrinting #PaperMatters #DesignTips #PrintDesign #MarketingMaterials
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Choosing the right paper for your print project isn’t just about looks—it’s about creating an experience. From coated vs. uncoated stock to textures and special finishes like embossing and foil stamping, every detail influences how your brand is perceived. The right choice can make your materials feel premium, professional, and unforgettable.
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Thank You for Visiting! We were honored to welcome representatives from Urban Acres Real Estate and the Hoover Presidential Foundation to our facility yesterday. It was a privilege to share how we can support their print and promotional product needs for their marketing initiatives. We truly appreciate their time, curiosity, and engagement during the visit. Building strong partnerships with organizations like these inspires us to continually deliver exceptional solutions. A special thanks to David Bywater for sharing our company’s incredible history and to Nile Heefner and Kathy Gaulke for hosting the visit. We appreciate the opportunity to showcase what we do and look forward to what’s ahead! #CustomerSpotlight #CommunityPartnerships #ThankYou #BuildingConnections
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