Transforming Cities

Our latest Real Wins episode is live! Join Tori as she challenges Chris with quick-fire questions, and watch Chris deliver equally swift and insightful answers! Dive into hot topics like industry frustrations, Chris' ultimate dream property, and the top GTM blunders he tackles with developers nationwide. Curious for more? Check out the comments for all the details! ?? #RealWins

Most new developments don’t struggle because of location, price, or market conditions. They struggle because, despite everything, they have successfully faded into the abyss of the buyer's mind. It is a multi-million dollar property built to stand out but falling behind the absorption schedule when time and momentum should be on its side. Listing a few units on the MLS and hosting an open broker house isn’t a sales strategy—it’s a hope-and-see approach. And hope doesn’t close deals. The best condo projects have a plan from before the shovel hits the ground. They build a brand that buyers recognize. They create demand before units even hit the MLS. But most importantly, they keep momentum going long after the first few contracts are signed. That’s how you avoid the dreaded mid-cycle slump. That’s how you protect pricing. That’s how you sell out faster and maximize returns. If your strategy isn’t built for long-term sales success, let’s change that. #CondoSales #RealEstateMarketing #MultifamilyDevelopment #LuxuryRealEstate Michael DiMella / Victoria L.

?? New Episode Drop! ?? On the latest episode of Empowered Returns, Michael DiMella and Victoria L. break down a big problem for developers: real estate agencies who can sell single-family homes and single condos like it's nothing but buckle under the pressure of selling out an entire condominium community. Did you know Mike started in Real Estate at the ripe age of 12 years old? Listen to the full episode to get the real backstory. ??

Can you even picture a world without brands? It's almost unimaginable, isn't it? In a #condo sellout, a strong brand can supercharge sales speed, no doubt about it. Check out the link in our bio to hear from Michael DiMella and Victoria L. on Empowered Returns ???

TC:PM—your biweekly dose of new development headlines, market insights, and industry buzz. Subscribe today to see tonight's issue: https://bit.ly/4hQVhMn

Our newest episode of Transforming Cities is here! This time, we sit down with Jeffrey Hreben, Senior Development Manager at Tandem to talk all things new development—market intelligence, site selection, financial feasibility, and the creative side of city planning. With a Master’s in City Planning from UPenn and a Real Estate Development certificate from Wharton, Jeff brings the perfect blend of technical expertise and creative vision to the table. Link in comments to learn everything. ???? Chris Arnold #RealEstate #NewDevelopment #UrbanPlanning #TransformingCities

Balancing onsite service with operational efficiency is a fine line. Michael DiMella breaks it down—residents want human connection, but that doesn’t mean overstaffing is the answer. Smart scheduling, appointment-based service, and specialized support can deliver a great resident experience without wasted resources. How do you approach this balance in your properties? ?? #centralization #newdevelopment #propertymanagement #transformingcities #empoweredreturns

The newest series to join our Transforming Cities family: Empowered Returns! This week, we released our first episode of CHARLESGATE's podcast Empowered Returns with guest Dom Beveridge as we discuss the key learnings of his 2024 White Paper, including: - Growing revenue in today's challenging environment - Rationalizing the tech stack - Centralization of leasing, admin roles and maintenance - AI adoption and more! Give it a listen, link in comments. ?????

Didn't make it out to NMHC this year? ???? Spend an hour with us instead! The Renter Journey Roundtable is TODAY at 1pm Eastern, hosted by our Growth Content Manager Victoria Lewandowski, with panelists Michael DiMella, Autumn Hunt, and Steven R.! We're digging into all things attribution, AI, budget diversification and more for planning for the modern renter journey today. Plus a live Q&A at the end. Link in the comments to claim your seat at the roundtable!

New drop! ?? Episode two of The Developers Driveway is out now! This time, Chris Arnold and Adam Fenton, Principal at NARRATE HOLDINGS, hit the pavement in Denver to visit their flagship development and some local gems on South Pearl! Visit the link in the comments to be the first to watch!