Traits Insights

? Fantastic to have Livio Bergamin present at the Premier League last week for the Association of Sporting Directors Alternative Sporting Director MBA. It was great discussion with many promising future Sporting Directors on how a solution like Traits can elevate the use of analysis insights in their current and future roles in football! Dr. Daniel Parnell Alistair Milner Joel Roberts Gaynor Crompton

Our partners at Association of Sporting Directors are launching an exciting new Alt Sporting Director MBA programme in 2025, designed to provide hands-on learning with elite sporting directors and football professionals beyond the scope of traditional academic MBAs. We're delighted to be contributing to the programme and excited for what is to come. To learn more, check out the 2025 ASD brochure linked in the post below: Dr. Daniel Parnell Joel Roberts Alistair Milner Dan Pelchen Livio Bergamin

Traits Insights Founder Dan Pelchen recently spoke with Jake Rosengarten from the A-Leagues about how Traits is being implemented within Australian football, by experts such as John Didulica BA, LLM of the Melbourne Victory Football Club, as an intuitive and accessible way to adopt analytics into their talent ID processes. Check out the article below:

Traits is excited to partner with the Association of Sporting Directors in furthering our mission to empower football experts with access to actionable data insights. We are looking forward to working alongside and supporting ASD members toward the enhancement of their talent ID and development processes!

Fantastic to collaborate with Mark Carey and The Athletic to share our analysis of the evolution of the UK's football data & analytics landscape. We evaluated the personnel of analysis departments of clubs in the top four divisions of English football to explore some of the challenges they face in "building” best practice analytics processes to gain a competitive advantage. During our analysis we found that to build and implement a "best practice" analytics solution there are a number of key characteristics and associated challenges that disproportionately affect clubs outside Top 6 EPL teams. 1. Leadership buy-in and sustained investment in resources is essential: Top 6 EPL Clubs have ~2 times more analytics resources than lower EPL and Championship Clubs, with the gap only growing in lower divisions 2. Specific training and expertise are required to build models and translate insights to allow analysis to be understood by others at the club: Currently, <50% of Data Analysts in the top four divisions have specific technical training in data analytics, computer science, or mathematics?and <5% in other analysis roles 3. Stability in teams and personnel is crucial to create and sustain long-term impact: With technical data analysis expertise in high demand outside football, retention of quality talent is an increasing challenge for analysis departments, particularly outside top EPL clubs?where talent is moving on ~2 times faster As clubs chase a competitive advantage through analytics, they need to ensure they are focusing on building long-term buy-in and trust in models to sustain impact, as highlighted by Dan Pelchen: “Best-practice analytics is not creating the most ‘complex’ model or algorithm, it is?analyses that are trusted and adopted by decision-makers that ultimately have an impact?on their processes. Trust and understanding can empower more experts to use data daily, helping avoid biases and mitigating risk.” Well done to Ed Vickers-Willis, Daniel Cleggett, Atharva Suryavanshi and the entire Traits team on leading this comprehensive work. Please reach out to Dan Pelchen, Livio Bergamin or anyone from the team to learn more about the insights we uncovered in our analysis. https://lnkd.in/gkSpninB

Traits Insights Founder and CEO Dan Pelchen caught up with Cal Twomey of AFL - Australian Football League Media to talk about the work Traits has been doing with AFL Clubs. They discussed the ways the platform is being used and the impact it is having in providing meaningful insights toward their talent ID and development processes. Check out the article through the link below!