Trailblazing Sports Group

Trailblazing Sports Group

营销服务

Los Angeles ,CA 814 位关注者

Revolutionizing brand investment in women's sports.

关于我们

Revolutionizing brand investment in women's sports. Creators of the Trailblazing Marketplace - the first and only media and sponsorship marketplace for women's sports.

网站
www.trailblazingsports.com
所属行业
营销服务
规模
2-10 人
总部
Los Angeles ,CA
类型
自有
创立
2022
领域
women's sports 、sports media、sports marketing、integrated partnerships、sports sponsorships、women's sports media、brand building、digital media、streaming media、advertising和social media

地点

Trailblazing Sports Group员工

动态

  • 查看Trailblazing Sports Group的公司主页,图片

    814 位关注者

    Join elite female NCAA golfers as a co-presenting sponsor of The Darius Rucker Intercollegiate, the only regular-season women’s collegiate golf tournament broadcast live on Golf Channel! The event brings together 17 of the nation’s top Division I Women’s Golf programs and elite athletes for an unforgettable tournament and celebration of women’s collegiate golf with a live concert following the match.? In addition to the action on the course, we have partnered w/ ByUs Media on an exclusive behind the scenes content series, The 19th Hole featuring these incredible athletes.? Contact Trailblazing Sports Group to explore partnership opportunities, including on-course branding, exposure across digital and linear platforms, and exclusive hospitality. Don’t miss your chance to celebrate the future of women’s golf and elevate your brand on a national stage!

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    814 位关注者

    As the NCAA Division 1 Women's Field Hockey tournament continues, 4 teams are left standing. No. 1 North Carolina, No. 2 Northwestern, No. 4 Saint Joseph's, and UMass are still in the running to claim the 2024 D1 Field Hockey Championship Title. On Sunday, November 24th, these teams will compete to see who will advance into the final game. Stay tuned to watch these women compete - and to help support women's sports as a whole!

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    814 位关注者

    Join us and celebrate the accomplishments of the USWNT Players on and off the pitch at the 3rd annual USWNT Players Ball! ? The event will bring together current and former USWNT players, renowned athletes, industry leaders, social justice icons in celebration of thier gold medal win in Paris and key retirements from iconic players.? ? Contact us to learn about partnership opportunities including on-site branding, social exposure on various handles, exclusive Player hospitality, and digital media amplification. Partnering with one of the most talented soccer teams on the planet is an opportunity you won't want to miss!

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    814 位关注者

    #trailblazingtuesday rightsizing the NIL market for female collegiate athletes.

    查看Sara Gotfredson的档案,图片

    Founder, Trailblazing Sports Group. Women's Sports Advocate. Sports Sponsorship Guru. Revenue Generator. X ESPN/Disney

    “The collective gets to decide the worth of an activity, the worth of an individual, what kids could get paid,” UCLA women’s basketball coach Cori Close said. “We go into this year where we have unprecedented growth across the board in women’s sports, then we have collectives who take us back 50 years for women in sports.” “Men are not being asked to create content or capture content or even really have a relationship with brands,” said Jade-Li English, an agent at Klutch Sports Group who represents eight women’s college basketball players, including Southern California’s JuJu Watkins and South Carolina’s Tessa Johnson. “They have that luxury.” Last Friday I found myself at a UCLA Law conference with the esteemed Seth Steinberg who had asked me to be on a panel about NIL, the fragile state of collegiate sports with new NIL regulation and lawsuits, and how this is impacting women's sports. And so tonight's #trailblazingtuesday is all about what I knew, what I learned, and what we all need to do to right size the opportunity for collegiate female athletes. First the facts: As the Washington Post's recent deep dive into NIL compensation reveals the financial playing field remains far from level: ??At 12 schools providing NIL data, men outearned women $92M to $19M ??Women athletes often must build substantial social media followings to secure deals, while men receive higher sums for token appearances ??Only 4 women's basketball players received payments of $30K+, compared to 39 men's players ?? Most collegiate sports collectives appear to be male-led, with 52 of 56 major conference collectives headed by men Second, the questions I have on NIL and the NCAA lawsuit settlements that the panel and I raised to the smart UCLA law students: ??At a time when the women's championship game is outperforming men's in viewership, how can WE change outdated assumptions about NIL market value for collegiate athletes? ?? How do the NCAA and universities ensure that female athletes continue to have access to equal athletic opportunities under Title IX, when these organizations owe over $2.8B of damages to D1 past and current athletes? Leaving the panel it felt like we all had more questions than answers as to what the state of collegiate athletics will look like over the next 10 years, but if anything Friday reenergized me to pitch more brands about supporting female collegiate athletes and women's programs. Stay tuned on new partners and opportunities from Trailblazing Sports Group in this space and shout out to those trailblazers who have been doing the work for years to change the game in this space ??Joe Carney ZIYNX & Olivia Hancock ByUs Media ??

    As women’s hoops booms, NIL boosters favor men, records show

    As women’s hoops booms, NIL boosters favor men, records show

    washingtonpost.com

  • 查看Trailblazing Sports Group的公司主页,图片

    814 位关注者

    Who’s ready for the? NWSL Playoffs and Championship Game? Immerse your brand in the excitement of women’s soccer's biggest stage with exclusive, high-impact events and storytelling featuring NWSL stars and influential media voices. A NWSL Trailblazing Partnership includes brand integration in The Re-Cap Show hosted by Tobin Heath and Christen Press,? integrations on The Athletic’s Full Time with Meg Linehan podcast, and activations at both the NWSL Players Kick-Off Party and the Just Women’s Sports NWSL Party. Don’t miss this opportunity to align with the excitement of the NWSL Championship Weekend and partner with our trailblazing content and athlete partners!

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    814 位关注者

    Today’s Marketplace Monday spotlights IGNITION - the LIVE RE-CAP SHOW the ultimate pre-game show for NWSL Championship Weekend. Featuring two-time World Cup champions Tobin Heath and Christen Press, the LIVE RE—CAP Show will bring you exclusive insights, interviews, and untold stories from the biggest game of the NWSL season. Think of it as College Game Day, but for the NWSL – packed with high-energy analysis, special guest, and a player first deep dive into the biggest match- up of the season. Reach out to Trailblazing Sports Group to put your brand front and center this NWSL Championship Weekend with The RE-CAP SHOW across YouTube, Instagram,? TikTok, and audio platforms including Apple and Spotify.?

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    814 位关注者

    For this week’s Marketplace Monday we are excited to showcase a trailblazing women’s sports sponsorship opportunity that will build on the explosive momentum of the Women’s Championship Tour - and allow equal numbers of men and women to compete on the Tour for the first time. The WSL is an organization that has been dedicated to gender parity; successfully equalizing prize purses and widening? access to world-class waves for everyone. Yet the one? wave that still needs to be conquered is equalizing the number of competitors across genders. In partnership with a TRAILBLAZING sponsor (YOUR BRAND!) WSL is determined to level the playing field by creating the WSL Championship Tour Including 24 men and 24 women competing—making this the first time in history the male and female competitions are truly balanced.? This moment will elevate the sport by creating hundreds of additional hours of live women’s surfing and? introducing new female stars who will be competing? on the world stage for the first time!? Reach out to Trailblazing or Cherie R. Cohen at the WSL for more information

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    814 位关注者

    To bring back Marketplace Monday…. we are excited to share the new documentary series “The Offseason” streaming exclusively on X. As the first-ever premium documentary series starring and created by NWSL players, Trailblazing Sports Group is thrilled to be bringing this opportunity to market.? ? “The Offseason” invites viewers to follow the experiences of over 10 NWSL players, shedding light on the highs and lows of playing at the professional level. Producers Alexis Ohanian and producer/player Midge Purce will join Sport’s Innovation Lab’s Women’s Sports Club on stage tomorrow night, October 8th in NYC to celebrate the series during the VIP reception at Club Women’s Sports. ? We can’t wait to watch all the magic (and a little bit of drama) on the “Off Season”, premiering October 18!

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    814 位关注者

    Join us next week to celebrate! CLUB WOMEN'S SPORTS. NYC. OCT 8th.

    查看Sara Gotfredson的档案,图片

    Founder, Trailblazing Sports Group. Women's Sports Advocate. Sports Sponsorship Guru. Revenue Generator. X ESPN/Disney

    Tonight's #trailblazingtuesday is all about celebrating. Celebrating the new WNBA Portland team. Celebrating the Women's Sports Foundation's 50 years of impact. Celebrating all my friends who were honored as @ SBJ Game Changers this past week. AND celebrating that Trailblazing Sports Group is turning 3 this October. So much to celebrate in the world of women's sports, and so Trailblazing Sports Group, along Sports Innovation Lab's The Women's Sports Club, our WSC Powered By Partners, and our event partners are turning the Women's Sports Club into CLUB WOMEN'S SPORTS for one night only during Advertising Week. We will be joined by our Trailblazing Marketplace partners at X featuring Margaret (Midge) Purce and Alexis Ohanian Sr. discussing their new NWSL series everyone will be watching this month: The Offseason FC ????https://lnkd.in/gRUamHcM DM me to discuss partnership opportunities! If your a supporter of women's sports and are committed to increasing marketing, media, and sponsorship investment in storytelling, athletes, media companies, teams, and leagues, your invited! See the link ?? for more details & let's celebrate! ?? https://lnkd.in/gWAyGEiu

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  • 查看Trailblazing Sports Group的公司主页,图片

    814 位关注者

    #trailblazing in an athlete era with amazing media and sponsorship opportunities in women's sports. We were privileged to represent our POV on the value of investing in women's sports on behalf of our all of partners and had so much fun doing it!

    查看Sara Gotfredson的档案,图片

    Founder, Trailblazing Sports Group. Women's Sports Advocate. Sports Sponsorship Guru. Revenue Generator. X ESPN/Disney

    Tonight's #trailblazingtuesday is a throwback to last week when I joined the legendary LA ballers Los Angeles Sparks Cam Brink, University of Southern California's JuJu Watkins, National Women's Soccer League (NWSL) commissioner and visionary, Jessica Berman, and the incredibly talented Julia Boorstin at the CNBC x Boardroom Game Plan conference. We spoke about the value of the women's sports fan, the business case for brands to invest more in sponsorship and women's sports media, and how female athletes are changing the game and are creating an "athlete era". Shout out to our Trailblazing Sports Group partners OneTeam Partners who are out front leading the athlete era on behalf of female athletes and player associations! Angela Ruggiero, you were missed on the panel, and we all appreciate the Women's Sports Club and the Sports Innovation Lab Fan Project & the ROI of Women's Sports reports that guide us all in this work we are doing. Check out the highlights from the inspiring day in the link below - it was one of those rare conferences where every panel was a must see! Kudos to the teams who pulled it off and thank you Alexa Pozniak for making the day so easy and enjoyable. With over 30 sponsorship and media women's sports opportunities to invest in - Trailblazing Sports Group is ready to help your brand/agency invest in the fastest growing space in sports! ???????? https://lnkd.in/g4RSrRHD

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