Let's talk about TIME POVERTY.
80hr Weeks Almost Killed Me. Now I Help People + Teams Work Half & Win More | Time Hacker | Global Speaker ?? Podcast Host
What if I told you our "time poverty" is as engineered as any other market demand? Let's decode the psychology of modern busyness: The average employee switches between 35 apps 1,200 times during their workday. Why? They've been bombarded daily with productivity-obsessed messaging reinforcing the same narrative: - You're not doing enough - You're falling behind - Everyone else is optimizing better than you The Result? A manufactured time crisis. The Business Model: - Create impossible standards of "productivity" - Trigger comparison anxiety through #hustle culture - Engineer time scarcity mindset - Sell "productivity apps, planners, calendars and tools" as solutions - Repeat The Market Size: - Productivity app industry: $102B+ - Time management coaching: $25B+ - Digital calendar tools: $10B+ - Task management platforms: Growing 20% yearly The Marketing Psychology: Just as Edward Bernays sold cigarettes as "freedom torches," modern productivity gurus sell calendar tetris as "life optimization." The Digital Acceleration: - 24/7 work notifications - Endless productivity content - Time tracking everything - Comparison triggers via social media Here's the Truth: Time isn't just money—it's life. And we're trading it for a false promise of "optimal productivity." The Time Hacker's Manifesto:? - Focus on results, not hours / output - Do less, better - Kill your notifications - If it's not working, stop working it Question: Are we truly optimizing time, or just repackaging busyness as productivity? As a time hacking expert, I've seen how deep this programming runs. The first step to reclaiming your time isn't another productivity app—it's recognizing how these artificial standards shape our relationship with time. The Future of Work: True time optimization isn't about doing more—it's about doing LESS, but more of what matters. When you think of a productive person, do you picture someone that is busy? And what if that is wrong... Comment below. #timemanagement #debate #whatdoyouthink Female Founders Rise Emmie Faust