Thrive Marketing Strategies

How do you know if your marketing efforts are working? This ONE key metric is the most telling: How many quality leads/sales are you getting each month? ?? With a winning marketing strategy, you should see those figures go up each quarter. Of course, it’s important to also measure things like: ?? Social Media Engagement ?? Website Visits ?? Bounce Rates ?? E-mail Open Rates (And we do that too) But, in the end, if your marketing campaign isn’t helping you create actual sales for your business, none of that really matters. And not just sales, but sales from ideal customers. Measure the number of QUALIFIED leads you get each month and find out where they’re coming from. ? Are most of your new clients/customers coming via word-of-mouth? ?? Are they finding you via organic search? ?? Are they finding you through your Instagram reels? A focused marketing strategy will always give you a solid ROI. ??

Why I don’t promote my business on TikTok…and why you (probably) shouldn’t either: As a marketing consultant, I work mostly with B2B companies who need help with branding/positioning and creating high-level marketing strategies. My ideal clients aren’t looking for their next fractional CMO on TikTok. ? (They’re here, on LinkedIn.) Think about your ideal client/customer.? Where do they spend their time? If it’s TikTok, then by all means, grow a following there. But, if it isn’t, don’t waste your time trying to “do it all” just because you feel like you have to. You don’t need to be on EVERY social media platform. And you don’t need to be everywhere to be highly profitable. You need to be where you have the greatest opportunity for clients/sales. ??

As a proud member of the Forbes Business Council, our owner, Alissa Paik, continues to share her wisdom and innovative strategies! In her latest article, "Unlocking Growth: Seven Ways to Tailor Marketing Plans," Alissa dives deep into creating marketing strategies that build upon your unique business goals and aspirations. Whether you're aiming for rapid growth or striving to maintain high margins, Alissa's insights are a goldmine for any business owner looking to elevate their marketing. Here are some key highlights: - Leverage existing successes and challenge industry norms for growth opportunities. - Discover a roadmap to lasting, meaningful success through Alissa's insights. - Transform your marketing and achieve remarkable growth with strategies from the article. Read the full article by visiting bit.ly/3TqnyAa.

Three things you need to understand to transform your marketing strategy: - Understand Your Audience: Dive deep into identifying your perfect customers and their requirements. - Craft Custom Content: Create content that connects, captivates, and motivates your audience to act. - Leverage Data: Apply data-driven insights to refine your strategy and enhance audience interaction. Success isn't just about hard work; it's about working smart with a strategy that's built for you. Ready to elevate your business?

Big news! Our very own Alissa Paik has been welcomed into the Forbes Business Council! ??? This is a testament to her outstanding contributions and innovative approach to marketing. We're thrilled about the recognition and can't wait for you to see the insights she's sharing with the world through her Forbes articles. View her profile by visiting

Here's how we position you as the leader in your industry:? - Unique Approach: We're all about tailoring a marketing journey that resonates with your brand's unique identity and ambitions. - Personalized Strategy Sessions: These sessions are crafted for visionary leaders looking to transcend traditional business boundaries. - Strategy Accelerator: Dive deep with us in a focused 90-minute session, where we map out actionable strategies to fast-track your brand's visibility and growth. - Seasonal Marketing Blueprints: Ideal for visionaries seeking a comprehensive marketing and PR roadmap every quarter, ready to be brought to life by your team. Your vision deserves to be heard loud and clear! Let's craft a plan that speaks volumes and significantly shifts your position in the industry.

Maximize your marketing ROI with these steps: - Identify Your Goals: Clearly define what success looks like for your business. - Tailor Your Strategy: Forget one-size-fits-all. Your marketing plan should be as unique as your brand. - Engage Your Audience: Speak directly to those who matter most to your business. - Measure & Adjust: Keep an eye on performance and be ready to refine your approach for the best results. With the right partner, achieving your marketing objectives becomes a streamlined, effective process.