Escalent

In the energy industry, not all benchmarking studies are created equal. For utility leaders, the right study should do more than rank performance—it should provide actionable data and insights you can use to enhance customer sentiment through effective strategy and tactics. In this blog, https://hubs.li/Q03dKQk10, our energy expert K.C. Boyce shares insight on what works (and what doesn’t) in utility benchmarking, highlighting six key considerations to help you and your utility get the most out of your research. #utilities #Advisory #research

How is technology shaping the future of commercial vehicles and fleet work? What economic trends are most impacting vehicle acquisition and financing right now? Catch Dania Rich-Spencer, M.S. alongside a panel of commercial vehicle (CV) experts answer these questions and more during Work Truck Solutions' free, virtual CV Business Summit on April 2 at 1:50 pm ET. Don't miss this opportunity to connect, learn and prepare for the road ahead: https://hubs.li/Q03d95Xx0 #futureofmobility #Innovation #commercialvehicle #CVBSummit

What does it take to thrive in uncertain times within the commercial vehicle industry? Find out during Work Truck Solutions' Spring 2025 Commercial Vehicle Business Summit, where Escalent's industry expert Gregory Skinner will share key insights and data into strategies for staying ahead in this evolving market on April 2 at 1:20 pm ET. Don't miss out on this free virtual event! Register now: https://hubs.li/Q03cW3Lt0 #commercialvehicles #MarketResearch #CVBS25

We're thrilled to be launching?Escalent's proprietary AI-powered behavioral science model, BeSci x AI?, designed to deliver superior behavior change strategies with unprecedented speed and accuracy.? Why BeSci x AI? stands out: 1. Deeper Insights?– Evaluate six dimensions of behavior?that have been proven critical to inspiring behavioral change.? 2. Human-Guided AI – Our BeSci experts validate and enhance the research by advising brands how to turn findings into business impact. 3. Proven Accuracy – Our product classifies likelihood to effect behavior change with 98% accuracy. Learn?more here –?https://lnkd.in/gui9BZSx #BehavioralScience #Insights?#AI #ConsumerBehavior

Against the current backdrop of political and consumer backlash surrounding Elon Musk and Tesla, how are potential electric vehicle (EV) shoppers responding? Findings from Escalent’s latest EVForward study, featured in InsideEVs highlight how Tesla’s brand perception is shifting among future EV buyers. The data reveals how those planning to buy an EV in the next five years view Tesla today and how their purchase consideration is changing. Read the article here: https://hubs.li/Q03cVztT0 #EVs #Insight #brands

According to our new report from Cogent Syndicated, a host of platforms from Instagram, Reddit and TikTok to Spotify, Peacock, Paramount+ and ESPN+ are gaining traction among older advisors. Data show advisors of all ages are getting increasingly comfortable with streaming, making opportunities for marketing to advisors seemingly endless. Read more: https://hubs.li/Q03cKC9t0 in this blog. #mrx #financialadvisors #advisormarketing #adspend

What does it take to guarantee a robust and actionable marketing segmentation with staying power? Qualitative research. In a new blog post by Kara Moylan, Raymond Reno and Lydia Short, we outline the three critical roles of qualitative research to ensure impact and long-term ROI when building segmentations. Read more here: https://hubs.li/Q03cQc_c0 #MarketingSegmentations #QualitativeResearch #MarketResearch C Space | Hall & Partners

New data from Cogent Syndicated reveal 80% of advisors using model portfolios report improved portfolio management efficiency, almost 70% agree models give them more time for prospecting and acquiring new clients. Our latest press release: https://hubs.li/Q03cK0-Z0 highlights an opportunity for providers to lean into these benefits to boost advisor buy-in. #mrx #financialadvisors #modelportfolios

Consumers form hard-to-change habits, which makes it difficult to motivate behavior change. What brands need is to understand what drives people to make decisions—and behavioral science is the key to unlocking that understanding. Our new AI-powered behavioral science insights model, BeSci x AI?, helps businesses drive behavior change by analyzing six dimensions of behavior, compared to other solutions that only analyze two dimensions. Now, you can elevate your approach to human understanding at scale, design better customer experiences, and drive lasting change at speed. Learn more and harness the power of BeSci x AI here: https://hubs.li/Q03cK60t0 #BehavioralScience #MarketResearch #AI #ConsumerBehavior

In the biopharmaceutical industry, everyone is talking about antibody-drug conjugates (ADCs) and what’s next for this potentially game changing treatment. In a new blog post by Pharmaceutical Executive, Escalent Group’s Darja Irdam, Ph.D., discusses key trends and possible applications. Read more here: https://hubs.li/Q03cBVmK0. #MarketResearch #PharmaInsights #ADCs Hall & Partners | C Space