Our new affluent investor study from Cogent Syndicated reveals a transformative evolution in the wealth industry where trust, technology and service-driven human expertise converge. While trust in the financial community is at a peak, fewer advised investors now accept financial advisor recommendations without independent validation. Steven C Ethridge adds, “The increasing use of AI to inform investment decisions signals a fundamental shift in how investment guidance is consumed and validated.” With these dynamics at play, how can wealth management firms strengthen their brand equity? Find out in this blog post: https://hubs.li/Q02Z6F_S0 #mrx #wealthmanagement #affluentinvestors #trust #AI
关于我们
Welcome to Escalent. We are an award-winning data analytics and advisory firm that helps clients understand human and market behaviors to navigate disruption and business transformation. Since acquiring C Space and Hall & Partners in 2023, we are a team of 1,800 researchers, data scientists, moderators, creatives, developers, and UX professionals. As catalysts of progress for more than 40 years, our strategies accelerate growth by identifying actions that build brands, enhance customer experiences, inspire product innovation, and boost business productivity. And we’ve earned trusted partner status among the world’s leading brands in automotive & mobility, consumer goods & retail, energy, financial services, health, technology, telecommunications, and travel & tourism. Visit escalent.co to see how we help shape the brands that are reshaping the world.
- 网站
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https://escalent.co
Escalent的外部链接
- 所属行业
- 市场调研
- 规模
- 1,001-5,000 人
- 总部
- Livonia,MI
- 类型
- 私人持股
- 领域
- Automotive Research、Electric Vehicle Research 、Energy Research、Financial Services Research、Healthcare Research、Technology Research and Innovation、Competitive Intelligence、Mergers and Acquisitions Consulting、Brand Research、Product Development Research、Path to Purchase and Consumer Journey、Segmentation Research、Customer Experience Research、Data Analytics、Market Research Consultant and Staffing 、Syndicated Research、Quantitative and Qualitative Research、Secondary Research 、Online Communities和Behavioral Science
地点
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主要
US,MI,Livonia,48152
Escalent员工
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Greg Mishkin
Market Research Innovator | Author | Public Speaker | Inventor | Telecom Thought Leader | Board Member | Community Activist
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John O.
Operating Partner
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Rob Stone
Chief Executive Officer at Onclusive
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Nancy Arter
Senior Vice President at Escalent leading innovative business strategies
动态
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As data volumes and business expectations grow, so does the need to track real-time data and deeper consumer insights to understand which initiatives and brand strategies are working and which need to pivot. In such changing times, relying on legacy BI tools for brand tracking often leads to frustrations, such as slow updates and surface-level insights. Read this blog post to discover how Enlyta Insights addresses brand health tracking challenges and makes data more accessible, engaging and easy to use. https://hubs.li/Q02YTCwX0 #BrandHealth #DataVisualization #BrandTracking
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New from Cogent Syndicated: Plan Advisors Voice Enthusiasm for Emerging AI, Flag Cybersecurity Concerns DC advisors are warming up to AI’s potential with more than one in four excited to see how ChatGPT and AI can transform the industry. However, as technology expands, so does the incidence of cyberattacks. Data from Retirement Plan Advisor Trends reveal that more than one-quarter of DC advisors now report cybersecurity issues and data breaches within their retirement plans. As DC firms work to harness the latest digital tools, they need to be equally attentive to their data security/cyber-risk management practices and communicating their respective safety precautions to plan advisors, plan sponsors and plan participants. Read more: https://hubs.li/Q02Z4GZt0 #mrx #retirementplans #trust #AI #wealthmanagement
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The shift to electrification and alternative fuels is the future for commercial vehicle classes 6 and 7. It’s a shift that goes beyond technology and is about infrastructure, innovation, and understanding the needs of commercial vehicle drivers and businesses. In part two of our miniblog series, our market experts explore the future for school buses, strip chassis, and recreational vehicles (RVs) and provide four recommendations for OEMs and body manufacturers to gain a competitive edge in the classes 6 and 7 market. Check it out to learn more here: https://hubs.li/Q02Z2p630 #OEMs #Insight #commercialvehicles
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Escalent转发了
In his latest blog, Ollie Binks, Operations Director of Innovation at Hall & Partners, asks the big question: Is AI living up to the hype, or have we set our expectations too high?? ? Drawing comparisons to the art of stage magic, Oliver explores the challenges of adopting AI in research – tools that promise innovation but often require immense preparation for modest returns. Yet, despite the hurdles, he believes the true potential of AI lies in how it enables researchers to refine their craft, uncover deeper insights, and challenge the norms of our industry.?? ? "By taking small incremental steps, reinventing a wheel or two, challenging the norms, I think I can still find my showstopper," Oliver writes.?? ? Curious about his perspective? Read more to discover why nuance, collaboration, and a healthy dose of curiosity could be the key to unlocking AI’s true magic. https://lnkd.in/giMN6Chn ? Escalent | C Space #Innovation #ArtificialIntelligence #MarketResearch #DataInsights #ResearchTools?
Waiting for AI’s magic - Have I become a cynic?
hallandpartners.com
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Within classes 6 and 7 of the commercial vehicle market, how can OEMs respond to the growing preference for electrification without disrupting traditional vehicle production? Beyond electrification, how can OEMs, body manufacturers and suppliers meet customization needs due to shifts toward more adaptable and client-specific designs? In this blog, https://hubs.ly/Q02YN4rr0, our experts answer these questions and provide the insight you need to stay relevant and competitive in the ever-changing commercial vehicle market. #auto #CommercialVehicles #ctionableinsights
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As the competitive landscape shifts, so does the need for timely brand health data. For brand managers, it’s not always easy to get the data they need, when they need it and, in the format, they need, even with business intelligence (BI) tools in place. See how Enlyta Insights gives brand teams the upper hand in data analytics and visualization. https://hubs.li/Q02YXl4-0 #BrandHealth #DataVisualization #BrandTracking
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A big shoutout to Dania Rich-Spencer, M.S. for her inspiring contributions to the Women’s Impact in the Commercial Vehicle Industry panel at the Commercial Vehicle Business Summit last month! Sharing stories about driving change through mentorship and collaboration, Dania highlighted the power of partnerships built on trust and mutual learning to drive innovation in the commercial vehicle space. Ready to learn how these principles can help your business navigate disruption and grow? Read the full article for more: https://hubs.li/Q02YJvmb0 #CommercialVehicles #WomenInBusiness
Reciprocity in Motion, Women’s Impact in the Commercial Vehicle Industry
worktruckonline.com
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Congratulations to the 2024 Most Trusted Brands among Texas retail electric providers (REPs)! In a challenging year for Brand Trust, six Texas REPs stood out through their commitment to helping customers save and improving the customer experience. Learn more here: https://hubs.li/Q02YJb9l0 #mrx #brandtrust #energymarket Acacia Energy, Amigo Energy, Cirro Energy, Direct Energy Energy Texas
Escalent | High Bills and Low Brand Trust Propel Texas Consumers to Reevaluate Their Retail Electric Providers
escalent.co
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Discover how to embed DEI-forward practices into your daily research workflows with our very own Kisha Payton, Chief DEI Officer at the IDEA Forum.
You're invited! Join us at the the IDEA Forum’s #AccessibilityWorkshop on December 3rd to up your inclusive research game in 2025. Specifically, learn how to understand the foundational tools available in applying equitable insights at work. In this kickoff workshop, Kisha Payton, Chief DEI Officer at Escalent, will help you assess your DEI journey to: ?? Apply behavioral science frameworks to attack challenges ?? Learn to leverage opportunities for inclusive research ?? Leave with a customized action plan and reference resource to dive inclusive practices Register today for this free #workshop at: https://bit.ly/IDEAForum24 #IDEACouncil #IDEAForum2024 #dataequity #dataquality Insights Association