Therapy Brands

Josh Cantwell Named Chief Executive Officer of GRAND Mental Health. We are excited to announce Josh Cantwell as our new Chief Executive Officer effective immediately. Cantwell is a 20-year veteran of GRAND, most recently serving as Chief Operating Officer for the agency. “It is my honor to serve as CEO at GRAND Mental Health and bring a new vision to life for our agency.” Said Josh Cantwell, “I am committed to expanding our collaboration within the non-profit community, and work hand-in-hand with community leaders, partners and providers. Our mission and purpose to improve the quality of life for consumers, communities and each other across Northeastern and Northcentral Oklahoma remains steadfast.” Cantwell brings a wealth of experience and expertise to the role, having joined GRAND in 2004, and risen to his most recent role as chief operating officer. As COO, Josh guided the day-to-day operations of GRAND Mental Health’s 31 locations in 13 Oklahoma counties. He has been instrumental in the creation of unbridled access to care for individuals in need of mental health services and led GRAND’s successful rebranding efforts. Both a licensed clinical social worker and certified peer recovery support specialist, Cantwell holds a master’s degree in business from Rogers State University and a master’s degree in social work from the University of Oklahoma. He is well positioned to lead GRAND’s future growth and continued mission to improve the lives for those they serve. Please join us in appreciating Josh as our new CEO!

?? Are You a Demand Gen Dynamo? ?? Do you thrive on creating modern, integrated campaigns that not only generate leads but build meaningful pipelines? Do acronyms like MQLs, SQLs, CAC, and ABM roll off your tongue as easily as "collaboration" and "strategy"? If you’re nodding your head, keep reading – this one’s for you! Therapy Brands is on the hunt for a Demand Generation Manager to lead our channel and partner marketing efforts. If you’ve worked on demand gen strategies supporting partner and channel sales, this is your opportunity to shine. ***Bonus for this role is that you get to work with the wonderful Anjali Plainfield who leads our Demand Gen and Operations team. ?? Why You’ll Love It Here: Collaborate with a sharp, supportive team of marketing pros who know how to mix creativity with results. Build scalable campaigns that grow Therapy Brands’ channel sales and deepen partnerships. Make an impact by helping partners showcase our software and maximize their revenue potential. ?? What You’ll Own: Craft integrated campaigns to attract and empower partners to embed or resell Therapy Brands’ products. Forge strong relationships with partner sales and channel teams, creating marketing alignment that drives pipeline growth. Analyze performance metrics to ensure your strategies are hitting key KPIs and continuously optimize campaigns. Collaborate across teams – from sales to creative – to bring your bold ideas to life. ?? What You Bring: 3–5 years of experience in B2B Demand Gen, with a focus on channel/partnership marketing. A knack for crafting data-driven campaigns that hit MQL, SQL, and pipeline goals. The ability to navigate cross-functional collaborations with ease and confidence. A passion for metrics, creativity, and making a measurable impact. Ready to lead the charge in channel and partner demand generation? Let’s make it happen. ?? Apply now or DM me to chat more about this exciting role!

If you're in a tough industry like healthcare, there's no one better to talk to than Justin Steinman. How does he apply his GTM experience at GE and Aetna to mid-market orgs like Therapy Brands? He joined us on the GTM Secrets podcast at Identity Matrix to discuss everything marketing - how to build a GTM team, demand gen, tech, and more. Check out the full episode here: https://lnkd.in/e6rdsPh6