What drives consumers to trust a brand? Our latest research reveals surprising insights about the key factors shaping brand loyalty and why trust is more important than ever. Discover what this means for your business and how brands can rise to the challenge in our latest Consumer Pulse. ?? https://hubs.ly/Q02Z2bz60 #BrandTrust #ConsumerInsights #LoyaltyMatters #BuildingTrust #ConsumerTrends #TrustInBrands
关于我们
We are a results-driven marketing company fueled by research and relentless curiosity. Our Greensboro and Raleigh teams work to help brands win at retail by transforming deep consumer insights into actionable strategies and impactful creative. We’ve partnered with regional, national and international brands across a wide range of product categories in home improvement, sporting goods, housewares, electronics and more. We have more than 35 years of success with client wins at retailers such as Home Depot, Lowe's, Walmart, Target and Amazon. We believe in a simple framework for powerful solutions called the 4-Part Process: Know the consumer. Know their problem. Know the brand. Break the boredom barrier. Love to learn. Love to win.
- 网站
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https://salesfactory.com/
Sales Factory的外部链接
- 所属行业
- 营销服务
- 规模
- 51-200 人
- 总部
- Greensboro,North Carolina
- 类型
- 私人持股
- 领域
- Research、Branding、Retail Activation、Content、Creative、Digital、Ecommerce、Marketing、Retail Marketing、Insights、Analytics和Research
地点
Sales Factory员工
动态
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Meet Jenna Burns | Marketing Strategist Jenna began working at Sales Factory as a Marketing Strategist this May. Her favorite thing about her role is getting the chance to interact with the clients. When she's not at work she enjoys playing pickleball, reading, and anything related to health and wellness. A passionate traveler, she is always looking forward to her next trip. Jenna is grateful to be a part of the Sales Factory team! #SalesFactory #SundaySpotlight
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Winning at retail is determined by more than just a good discount. From timelines to target audiences, learn how you can ace your next Lowe's Companies, Inc. or The Home Depot promotion through a little proactive planning. Learn more in our latest article. https://hubs.la/Q02YmDtZ0 #RetailStrategy #Promotions #MarketingTips #ProactivePlanning #SalesFactory #RetailMarketing #BigBoxRetail #CampaignPlanning #RetailSuccess
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Our latest Consumer Pulse edition shows a strong trend: consumers see climate responsibility as a shared effort between corporations and individuals. ???? With Millennials leading in climate concern (72%) and a growing preference for brands committed to sustainability, companies have a unique chance to connect on values that matter. Curious about what this means for brand loyalty and trust? Read more in our latest blog! https://hubs.la/Q02YfWmn0 #ClimateChange #CorporateResponsibility #Sustainability #ConsumerTrends #EcoConscious #BrandTrust #ClimateAction #SustainableFuture
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We don’t just analyze data—we live it. Here’s a peek at our regular store walks. #FieldWork #SalesFactoryInsights
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Feeling disconnected is common, even in today’s hyper-connected world ?? – a surprising trend impacting younger consumers and reshaping how they engage with brands. With 56% of Gen Z and nearly half of Millennials feeling like outsiders, building genuine community has never been more critical. These insights shed light on how consumers are forming connections and what this shift means for the retail landscape. Explore our latest Consumer Pulse for key takeaways on fostering trust and community-driven growth in your business. https://hubs.la/Q02Xhl3Q0 #ConsumerInsights #RetailTrends #Community #ConsumerPulse
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Meet Sarah Ellingwood | Insights Analyst Born and raised in the Raleigh area, Sarah has a deep love for her hometown. As an Insights Analyst at Sales Factory, she plays a pivotal role in uncovering valuable data and trends that drive brand success. When she’s not at work, Sarah enjoys spending time with her 7-year-old Pembroke Welsh Corgi, Kirby, who’s still figuring out how to play fetch. In her downtime, you’ll find Sarah reading, crocheting, playing card games, or indulging in her passion for all things horror and thriller. #SalesFactory #SundaySpotlight
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Have you noticed your favorite snacks shrinking? ?? Shrinkflation is becoming harder to ignore as brands adjust product sizes to cope with rising costs. But how is this impacting consumer trust? And what can brands do about it? Find out more in our latest Consumer Pulse. https://hubs.la/Q02WvzZ_0 #Shrinkflation #ConsumerTrends #BrandTrust #ConsumerPulse #LovetoLearn
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Are incremental upgrades still worth it? With most consumers saying they're not, it's clear that small changes aren't cutting it anymore. Only 16% of people jump at the chance to buy or download these updates right away, while the rest are waiting for something bigger. Curious what this means for brands and tech development? Check out our latest Consumer Pulse on why it's time to shift focus to real innovation. https://lnkd.in/egMxq5aH #TechTrends #Innovation #ProductDevelopment #ConsumerInsights #MarketingTips #SalesFactory