It's tempting to skip straight to solutions when trying to bring about change -but taking the time to understand what’s stopping your audience from taking action pays dividends. Ignoring or making assumptions about why people are or are not adopting a behavior can waste resources or even backfire. Drivers of human behavior fall into three major categories - Means, Motivation and Memory. Here we talk about the first category of determinants - MEANS. . . . #MakingShiftHappen #BehavioralDrivers #BehavioralDeterminants #Means #Motivation #Memory #Psychology #RootSolutions #Book #BehaviorChange #BehavioralInsights #MindShift #ProEnvironmentalBehaviors #HumanBehavior #PsychologyOfChange
The Root Solutions
环境服务
Oakland,California 453 位关注者
From environmental awareness to environmental action.
关于我们
Human behavior is at the root of both environmental problems and their solutions. Root Solutions work directly with government, grantmakers, NGOs and other environmental practitioners to identify key behavioral leverage points in their initiatives, then assist in the design and implementation of cost-effective and scalable behavioral strategies.
- 网站
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https://www.therootsolutions.org
The Root Solutions的外部链接
- 所属行业
- 环境服务
- 规模
- 11-50 人
- 总部
- Oakland,California
- 类型
- 非营利机构
- 创立
- 2014
- 领域
- Decision Science、Sustainability、Conservation、Human Behavior、Environment、Conservation Pyschology、Social Marketing、Environmental Behavioral Economics、Behavioral Insights和Behavioral Economics
地点
-
主要
405 14th St
US,California,Oakland,94612