The Glue

? DARTs podcast, Mobility in Motion, hosted by DART CEO Nadine S. Lee, has arrived! ? We’re thrilled to launch the first episode, True Tales from Bus Operators! This episode dives into the true tales of DART bus operators—both veterans and rookies—as they share their most memorable moments. Some of my favorite parts: ?? Bus operator, Raul Abarca wins a fight with an invisible man ?? One operator, Ria Famosili, knew driving was her passion as a pint-size passenger in a shopping cart ??? And Juanita Jefferson taught herself to drive at 14 by "borrowing" her grandmother’s station wagon in the middle of the night. From navigating their first solo routes to mastering "black ice ballet" on frozen streets, these everyday heroes offer candid, often hilarious stories that show how transportation connects us all. ?? ?? Listen, subscribe, tell your friends and DM me if you want to talk about finding compelling and engaging stories in the everyday that’s all around us. https://lnkd.in/g6ENhwQd

As we step into 2025, we’re filled with gratitude and excitement at The Glue. This past year has been an incredible journey of creativity, growth, and connection. Thank you to our fearless and innovative clients, Lyft, DART (Dallas Area Rapid Transit), City of Los Angeles Department of Cultural Affairs, LADOT, Metrolink, Los Angeles Metro, HACLA, City of West Hollywood, City of Pasadena, Acento Advertising, Token Transit, FOAMAROMA, and InfraStrategies LLC for allowing us to be part of your creative vision.

As the Olympic Torch is now passed to LA, I’ve been reflecting on an amazing trip to the Paris 2024 Olympics with my energetic 10 year old, and what we Angelenos can learn as we transform our city for LA 2028! ????♀? ?? ?? Here’s what we learned in Paris! What worked — the terrestrial experience: ??? Paris Metro transit is impressive. We never waited more than 4 minutes for a train, even late at night. Every car and station was clean, comfortable and well-maintained (even the older cars with the crank door openers that my kid loved). ??? Events were extremely well-organized with friendly multilingual staff at the Metro stations and onsite. ??? The ticketing app was super easy and worked well (once it was released, see below!). What could be improved for LA 2028 — the digital experience: ???? The app's last-minute release, mere weeks before the Games, left early ticket buyers anxious and frustrated. ???? The tickets app did not link to maps of the venues, which was especially difficult for events far outside Paris. ???? The tickets app also lacked integration with transit options so you had to figure out whether to use the Metro, RER, TGV or other options on your own. ???? The fragmented digital ecosystem, with multiple apps and websites for tickets and events, needs consolidation and earlier availability. ???? Navigating Paris Metro's confusing ticket options, especially for families with children, lacked clear guidance. The digital experience of the Olympics needs as much thought and care as what goes on on the ground. I’m happy to share more about creating experiences that eliminate friction and get people where they want to be. Just DM! ??

Thoughtful and inspiring conversation this morning with some personal heros Nadine S. Lee , Kate Zernike and Tammi Fleming, PhD, CHES, . Thank you for broadening my perspective! #WTSAC2024 #WomenWhoLead

?? ?? ?? Where y'at women in transportation?! DART (Dallas Area Rapid Transit) and The Glue are at WTS International in New Orleans this week and we want to hear your story for our new podcast, Mobility in Motion. Visit Booth 27 in the Exhibition Hall, all day Tuesday through Friday! #WomenWhoLead #WTSAC2024 ?? ?? ???