Forge Media Group

We're so excited that our very own Head of Public Relations, Tiffany, will be speaking at California State University, Long Beach. Strategic communications is the cornerstone of all PR and marketing efforts. As lifelong learners, it is a pleasure to share this knowledge with the upcoming generation of professionals. We're so proud of you, Tiffany, for speaking to your expertise. #teamachievements #soproud

As a team of entrepreneurs, we love seeing small businesses grow. So when our Sr. Account Director, Rae Santangelo (Pich), told us that her husband, Vince, was launching a skincare line for men, we knew we had to support them. Introducing the debut product photoshoot for Check In Skin! ?? You’ll see how we created a bathroom tile look (and many other backdrops) in our in-house studio. When your production facility is in-house, you don’t have to worry about booking out locations or parking. This allows us to operate in the most agile way possible. Maybe this inspires you to produce your own product photoshoot! And if not, you know where to find us.

If you watch one piece of Veterans Day content, watch this. I love finding stories, learning about people, humanizing brands and creating content that feels authentic above all else. There are so many veterans on #TeamAlliedUniversal, meet three who I got to sit down with recently. Thanks to Forge Media Group for always being the best creative partner. And, the biggest thanks goes to veterans. #veterans #veteransday #veteranstories

We shot a commercial for Star Wars x The Coca-Cola Company ??… in two hours. You read that right. Coca-Cola was launching an exclusive line of drinks for Galaxy's Edge, the eagerly awaited land in Disneyland Resort. Due to the secrecy of the location, we couldn’t see the set (or plan lighting, camera moves, or blocking) until call time. But do or do not, we were gonna try. Being cinephiles, we prepared as much as possible. We designed storyboards that would work, no matter what set we got. We did tons of research and made tons of phone calls to source the exact custom set of cinema lenses and cameras used in "Solo: A Star Wars Story.” On the day, we planned for efficiency, strategically keeping the crew small to stay agile. As Jeff Butcher, Chief Creative Officer, says, “It was like a Mars trip. You had to be prepared for anything. We were able to see those constraints open up our creativity.” So how’d we do? (Thanks for trusting us with your galaxy far, far away, Lucasfilm!) #BehindtheScenes #Production #CreativeAgency

“Networking.” Interacting with complete strangers can be intimidating at any stage. That’s why we hosted a mixer centered around headshots and conversation for the OCPRSA - Orange County Chapter of PRSA and YoPro (Young Professionals)! Our attendees included PR students, recent grads, mentors, and experienced professionals. We loved chatting with you about your career goals, how PR is changing, and cheering you on during your headshot session! If you got your photo taken, hold tight: our team member Brett Yamaoka is working hard to edit them while you read this! Special thanks to our PR intern Ava Kendrena (one of three people to receive the PRSSA Gold Key award!) and OCPRSA president elect and Forge team member Tiffany Aguinaldo, for championing the next generation of PR professionals!

“Networking.” Interacting with complete strangers can be intimidating at any stage. That’s why we hosted a mixer centered around headshots and conversation for the OCPRSA - Orange County Chapter of PRSA and YoPro (Young Professionals)! Our attendees included PR students, recent grads, mentors, and experienced professionals. We loved chatting with you about your career goals, how PR is changing, and cheering you on during your headshot session! If you got your photo taken, hold tight: our team member Brett Yamaoka is working hard to edit them while you read this! Special thanks to our PR intern Ava Kendrena (one of three people to receive the PRSSA Gold Key award!) and OCPRSA president elect and Forge team member Tiffany Aguinaldo, for championing the next generation of PR professionals!

Need a new professional headshot? ?? We’re hosting a mixer for the OCPRSA - Orange County Chapter of PRSA‘s YoPro (Young Professionals) on Friday, October 18 from 2-5 PM. OCPRSA members will get to mingle with their mentors, other PR professionals, and the team at Forge! Headshot spots are limited, so RSVP before they’re all booked! https://lnkd.in/gsWiJ5hF Cost: ? $10 for OCPRSA members ? $15 for non-members ? FREE for PRSSA members, OCPRSA board members, and YoPro members ? FREE to attend for networking (no headshot photography) Ticket sales benefit future OCPRSA members. Questions? Contact OCPRSA at [email protected] or YoPro chair Jorgie Sandoval at [email protected]

Our industry, vibrant yet demanding, often tests our limits. Yet, it is within this very challenge that we find our greatest potential. In the bustling heart of our creative universe at Forge Media Group, we stand united by a shared vision. This vision is not just about creating; it's about thriving in an ecosystem where our creativity knows no bounds, fueled by a culture of wellness and a commitment to managing stress. It's about recognizing that to produce our best work, we must first nurture the soil from which our creativity sprouts. To foster this environment, I want to share four practical tips we embrace that can be seamlessly integrated into daily routines, ensuring that we not only maintain but maximize our productivity through wellness: 1. Structured Unplugging: In a world where we are constantly connected, it's vital to set aside time to disconnect from digital devices and reconnect with ourselves. Whether it's a short walk without your phone, meditation, or simply sitting quietly for a few minutes, these moments of disconnection can lead to deeper connections with our creativity. 2. Physical Movement: Never underestimate the power of movement to clear the mind and boost creativity. Whether it’s a morning workout, a midday stretch, or an evening walk, regular physical activity is proven to reduce stress and improve mental health, paving the way for creative thoughts to flow. 3. Nourish Your Body and Mind: Just as we need the right tools to create, our bodies and minds need the right fuel to function optimally. A balanced diet, rich in nutrients, alongside continuous learning and mental challenges, keeps both our bodies and brains sharp and ready for creative endeavors. 4. Cultivate a Gratitude Practice: Starting or ending your day by reflecting on what you are grateful for can significantly shift your perspective, reduce stress, and open your mind to new possibilities. Gratitude brings positivity, which is a fertile ground for creativity. At Forge, our commitment to adaptability and authenticity compels us to embrace these practices, not just for our individual well-being, but for the collective creativity and productivity of our team. Let's remember, if we're not having fun, we're doing it wrong. By prioritizing wellness, we're not just surviving in this industry; we're thriving, creating work that's not only impactful but also fulfilling. Here's to your health, creativity, and continued success. - Dave MacLeod