The Fashion Law

Prada’s Triangle Logo, a Fashion Bankruptcy, Shein v.?Temu?& More: A snapshot of what happened this week in fashion law

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The larger image or ethos that brands craft for themselves is – to a significant extent?– what consumers are buying (or buying into) when they purchase a product.

CHANEL is taking on a boutique with outposts on the Upper East Side & the Hamptons for allegedly offering up counterfeit goods.

The EUIPO’s Board of Appeal upheld PRADA’s #trademark registration for a pared-back version of its triangle logo.

SHEIN argues, among other things, that at the heart of its success is its “one-of-a-kind business strategy” is its “Best Seller Data,” which amounts to a valuable trade secret that Temu misappropriated.

Consumers would have no problem distinguishing between adidas' 3-stripe mark and a 4-stripe Thom Browne, Inc. design, according to the English High Court.

We parsed the details of M&A and other investment transactions – upwards of 2,000 transactions across industries (from fashion and retail to auto, pharma, AI, ESG, etc.) that took place from September 1, 2024 to November 20, 2024 – to see what trends in branding we could identify.

Modified Rolexes, Upcycling, Trends in Branding & More: A snapshot of what happened this week in fashion law

?The bulk of the court’s #trademark infringement analysis in the ROLEX case focused on Jewelry Unlimited's disclosures, essentially providing insight on what not to do when looking to prevent consumer confusion by way of?disclosure language.?