Dieline

Tom Holland is changing the NA beer game with?Bero. After embracing sobriety, Tom teamed up with CENTER to craft an elevated non-alcoholic beer experience. With sleek copper finishes, rich colors, and a trout symbol honoring his hometown, Bero is a premium NA beer that feels right at home in any British pub or high-end restaurant. What do you think about the rise of NA beer? Specifically, celeb-backed NA beer??

Futura‘s #packaging for “Canta la Güera” blends bold typography and raw, textured paper with a minimalistic yet impactful #design. The black lettering on a natural kraft background captures the chili’s #identity and the creative energy behind this small-batch product, connecting it to the communal and cultural rituals that inspired its creation. Subscribe and read more >>> https://lnkd.in/eqVzjy52

Stranger and Stranger‘s packaging design for Via Carota’s sparkling craft RTD cocktails features embossed glass bottles with intricate patterns that evoke the classic Italian apéritif experience. The vibrant cocktail colors, paired with bold and elegant labels, create a striking contrast that highlights the premium quality and artisanal craftsmanship of each drink, while the unique bottle shapes add tactile charm and strong shelf presence. Subscribe and read more >>> https://lnkd.in/eU6yyh_J

The kids’ meals is usually an effective way of attracting families with picky eaters. It makes sense for Erewhon to build on the success and virality of its cafe, but sadly, it missed the most crucial part of a kids’ meal—making it appealing to children. What are your thoughts on the #design and #strategy? Let us know in the comments. READ MORE >>> https://lnkd.in/exVBnXGY

When two trends collide, interesting things happen—and Vlasic’s latest launch is proof. The pickle brand has teamed up with the Association of Pickleball Players (APP) to create?Pickleball Dill Pickle Corn Puffs. This clever product highlights how brands can stay true to their roots while tapping into fresh trends and audiences. But the question is: Is this a smart move or just a fun marketing play?

The #packaging design for Commence, created by?ESTABLISHED, features a vibrant color palette with bold #typography that wraps seamlessly around the cylindrical containers, creating a laid back yet modern #aesthetic. The oversized text gives the products a confident, energetic presence on the shelf, appealing to a contemporary audience, specially the brand’s targeted over 40 year old consumer. Subscribe and read more >>> https://lnkd.in/eAGc4mTx

Adobe MAX 2024 is a wrap, and we're running down some of the conference's best updates and new experimental tech. Subscribe and read more >>> https://lnkd.in/er9wipah

Ahead of Adobe MAX, Mattel, Inc.’s Barbie brand shared how they’re using Adobe’s AI-powered Firefly to streamline #packagingdesign for the holiday season. With Christmas being a?huge?driver of sales, Barbie’s design team leveraged Firefly to create #packaging concepts using simple text prompts like "gold square sculpted frame with intertwined red ribbons." The result? Faster design cycles, creative alignment with marketing, and time saved across the board. As the first major toy brand to publicly embrace generative #AI for packaging, Mattel is leading the charge in a design revolution. It's a glimpse into the future where tech amplifies creativity, and who better than Barbie to show us how? What are your thoughts on brands embracing AI driven design?

Don't worry, Clearly Canadian fans. The bottle still exists. And they also put it on their 12oz cans. Subscribe and read more >>> https://lnkd.in/eRgKsDwY

Peepal People’s?recent #rebrand, designed by Alyzeh Rizvi and Shumyle Haider,?reimagines South Asian flavors for modern kitchens, blending clean ingredients with bold, flavor-forward names like Turmeric Habanero & Garlic Ghost. Inspired by the vibrant streets of Pakistan, the new design embraces a maximalist street #aesthetic, featuring elements like Pakistani truck art and Mia the ringneck parrot, creating a bold, contemporary #identity that celebrates culture and invites curiosity. Subscribe and read more >>> https://lnkd.in/eNxyNvrm