Walmart Open Call Boot Camp If your brand has been invited to participate in open call, congratulations! You have a merchant interested in learning more about your brand and possibly giving you a shot at the #GoldenTicket. You are part of a select group ... a 1 percent-er, maybe even a 0.1 percent-er. What's next? How do you get your brand ready for what could be the most important retailer meeting you have this year? The Consumer Products Group has created a #Bootcamp to get brands ready for #WalmartOpenCall. Our #bootcamp program will help you learn about the 5 keys to a successful meeting: 1. HOW TO PITCH YOUR BRAND. What is the right approach to pitching your brand and the items within your portfolio. Learn how to do this in a way that is meaningful and makes the most of the time you have with the merchant. 2. HOW TO DESIGN UNIT ECONOMICS. Design unit economics that not only meet Walmart's expectations but also fit your P&L. Most brands entering mass retail for the first time have blinds spots. We'll help you eliminate those. 3. MARKETING SUPPORT. Walmart shelf placement DOES NOT guarantee velocity. Demand Creation is an important part of demonstrating how you intend to drive traffic to your brand. 4. COMPANY CAPABILITIES. Learn the key elements Walmart is looking for to build comfort that your company can be successful in mass retail. 5. ASSORTMENT & STORE SELECTION. Which of your items and in which stores? We have a proven approach to help your team design an assortment and store selection recommendation. The time with the merchant who buys your category is valuable. They will decide whether you get a #GoldenTicket or get invited back for another meeting. Not getting a #GoldenTicket is not a "no", sometimes it just a "not yet". To learn more about our #Bootcamp process, contact us here on LinkedIn or see our website at https://tcpg-nwa.com/
The Consumer Products Group, LLC
制造业
Rogers,Arkansas 1,650 位关注者
Launch & Grow your Brand at Walmart
关于我们
The Consumer Products Group provides Sales Representation, Replenishment Solutions and Consulting to the Walmart Supplier Community. We are a consulting and services organization that has general management capabilities across the CPG landscape, from Marketing to Sales Representation to Research and Logistics. We can lead you through the process of gaining distribution at major retailers, help you develop a marketing strategy, or guide you through U.S. market entry. Whether you need support building and executing a complete business plan for your products , or just need sales representation, we can help. With over 25 years of experience in Sales, Marketing and Logistics, we understand what it take to get it done.
- 网站
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https://www.TheConsumerProductsGroup.com
The Consumer Products Group, LLC的外部链接
- 所属行业
- 制造业
- 规模
- 2-10 人
- 总部
- Rogers,Arkansas
- 类型
- 私人持股
- 创立
- 2010
地点
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主要
N 8th St
US,Arkansas,Rogers,72756
The Consumer Products Group, LLC员工
动态
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This is to #DTC-only brands attending #Expo. If you're considering a leap to offline retail and have $5M TTM revenue, we'd love to show you how #launching in a low cost-to-serve environment with high #foottraffic can drive #yourbrand to $20M+ in Annual Retail Revenue. The Consumer Products Group, LLC has a track record of launching brands that exceed $20M in revenue within 2 years. DM me or Mike Welling to meet up at the show.