Introducing the new Teads – your partner for driving #ElevatedOutcomes and #Omnichannel success. We’re combining the power of advanced AI with seamless branding and performance strategies to deliver meaningful results. Discover the vision behind our new company and learn more about how we’re revolutionizing advertising for brands like yours: https://hubs.li/Q034KLpt0
关于我们
The new Teads is the omnichannel outcomes platform for the open internet, driving full-funnel results for marketers across premium media. Outbrain Inc. (Nasdaq: OB) and Teads S.A. combined on February 3, 2025 and are operating under the new Teads brand.
- 网站
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https://www.teads.com
Teads的外部链接
- 所属行业
- 广告服务
- 规模
- 1,001-5,000 人
- 总部
- New York，NY
- 类型
- 上市公司
- 领域
- Video advertising technology、Supply Side Platform、Ad serving、Video formats、Advertising monetization、Big Data、Ad exchange、Online video、Video advertising、Viewable display和CTV
产品
![点击此处查看Teads For Publishers]()
Teads For Publishers
供应方平台 (SSP)
Hundreds of the worlds best publishers have already adopted Teads. Learn about Teads' unique monetization solutions for publishers' editorial content.
地点
Teads员工
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Niclas Kevin
Country Manager Teads, Finland | Driving Growth with Marketing Expertise
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Jér?me MOUTHON
President MEA chez Teads
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Christian Zimmer
Managing Director at Teads Deutschland GmbH | w&v Top 100
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Shouneel Charles
Managing Director at TEADS (OUTBRAIN Nasdaq: OB) Ex President Times Group : Digital Leader : Chief Digital Officer : CEO : President : CRO : Business…
动态
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In?TVREV latest Hot Takes article, Thought Leaders Circle members highlight the rise of #shoppable #ctv ads and what’s needed to push them fully into the mainstream. Teads' very own Natalie Bastian, shares: “Shoppable CTV ads will really take off when we have scalable, agnostic attribution across OEMs. Right now, it’s tough for brands to get a clear, unbiased view of consumer actions, which limits their ability to invest at scale. Once brands can see the true impact of their ads, we’ll see shoppable go fully mainstream.” Check out more insights TVREV >>?https://lnkd.in/e8ZpJ-jm
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Discover the testimonial from Cecile Chouraqui, Communication Director at Hennessy, which advocates luxury that combines excellence and responsibility. To support Hennessy in this important initiative, Teads has developed an impactful and sustainable omnichannel campaign, through: - lighter visuals - non-intrusive, scrollable formats - a specific targeting in relevant contexts Delivered in France and the UK, the campaign generated 325 gCO2 per 1,000 impressions, well below the benchmark. Many thanks to Maison Hennessy and its agency Publicis Media Luxe for their trust and our collaboration. Candice Carcy, Rachid Ait Addi
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In the latest Talks with Teads episode, Denis O?tir, Senior Director, Editor-in-Chief, of VIDAA,? joins Natalie Bastian to discuss the future of Connected TV and home screen innovation. Key insights include: The Power of the Home Screen – Why the TV home screen is the new premium advertising space. Seamless Content Discovery – The need for bundling to simplify consumer experiences. Quality Over Quantity – The shift towards high-quality content and ad placements. #TalksWithTeads #CTV #FutureofTV #AdvertisingInnovation Read more insights on the blog >> https://hubs.li/Q038RYKR0
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Our EVP of Marketing, Katie Secret, joined Beet.TV at #CES2025 to discuss the ongoing transformation of the #OpenInternet. In this conversation, she touches on the opportunities and challenges facing advertisers in an increasingly fragmented digital world. Read more: https://outbra.in/41F4CSq #LeadershipSeries
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Teads is proud to support Givsly’s Karaoke for Causes on March 5th in Los Angeles, March 12th in Chicago, and March 19th in New York as the After Party Sponsor! We’re joining industry leaders for a night of music and community to support incredible nonprofits. We’ll see you in the photo booth! #KaraokeForCauses
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L'Oréal's Garnier partnered with Teads to launch Air Cream, a mattifying moisturizer for acne-prone skin. Using #AI-driven insights and pre-testing #creative, Teads optimized assets to match how consumers naturally engage with content—refining ad placements and creative elements based on #attention and cognitive response data. Impact: +10pp in brand awareness +15pp in ad recall +9pp in consideration +92% increase in branding impact from optimized display assets Read the coverage on Performance Marketing World >> https://hubs.li/Q0383QF20
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In the latest Talks with Teads episode, Paul Woolmington, a marketing visionary and CEO of Canvas Worldwide, joins Natalie Bastian, Teads' Global CMO, to share his insights on the evolving advertising landscape and key trends shaping 2025. We also want to share our congratulations to Canvas Worldwide for being recognized as one of Ad Age's Top 10 Best Places to Work for 2025! The video covers: ? Innovations driving more immersive and effective ad experiences. ? Simplifying strategies to engage modern, tech-savvy consumers. ? Aligning brand narratives with values to foster deeper connections. ? Ensuring brand messages appear in the right environments to maintain credibility. Watch the full video >> https://hubs.li/Q037QbYR0
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Teads转发了
Brands must work with creators to connect with audiences that reject mainstream media, Whitney Fishman Zember, executive vice president, futures and applied transformations at dentsu, says in this interview with Lisa Granatstein, editorial director of Beet.TV, at #CES2025. Special thanks to Teads for sponsoring our series. Visit Beet.TV for this video (https://lnkd.in/eca_k3aE) and much more!
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Fiat partnered with Teads and Publicis to boost engagement and performance for the FIAT 500e. Using regression-based attribution and privacy-first econometric modeling, the campaign optimized budget efficiency and delivered targeted consumer interactions that led to real-world actions. Proven Impact: +22% growth in engaged sessions (quality visits) +26% increase in car configurations+35% uplift in test drive leads By merging innovation with insight, FIAT, Publicis, and Teads demonstrated how data-driven, results-focused advertising fuels performance at scale. View the case study >> https://hubs.li/Q037Rk4q0
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