The road to recognition continues! This week the 5th annual Teads Creative Awards celebrates the best in automotive advertising, honoring campaigns that showcase exceptional creativity, innovation, and impact. A special thank you to our Auto jury for their invaluable insight: ? Piera Gallo, Ph.D., Stellantis ? Rémy Le Gall, Nissan Motor Corporation Belux ? Jochen Fischer, Hyundai Motor Europe Gold Winners to be announced soon.
关于我们
The new Teads is the omnichannel outcomes platform for the open internet, driving full-funnel results for marketers across premium media. Outbrain Inc. (Nasdaq: OB) and Teads S.A. combined on February 3, 2025 and are operating under the new Teads brand.
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https://www.teads.com
Teads的外部链接
- 所属行业
- 广告æœåŠ¡
- 规模
- 1,001-5,000 人
- 总部
- New York，NY
- 类型
- 上市公å¸
- 领域
- Video advertising technologyã€Supply Side Platformã€Ad servingã€Video formatsã€Advertising monetizationã€Big Dataã€Ad exchangeã€Online videoã€Video advertisingã€Viewable displayã€CTVã€DSPå’ŒOpen Internet
地点
Teads员工
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Throughout #BlackHistoryMonth, Teads proudly celebrated Black culture with a series of engaging events and initiatives that honored the rich history, contributions, and voices of the Black community. From thought-provoking discussions in our?Culture Couch Conversation?to interactive learning experiences, we fostered meaningful conversations on identity, resilience, and progress. The?Fork & Film?event featured?Six Triple Eight, highlighting the heroic, all-Black female battalion that played a crucial role in World War II. Employees also took action by supporting Black-owned businesses and engaging in storytelling that showcased the impact of Black pioneers across industries, reinforcing a commitment to #inclusivity and uplifting diverse voices.
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?? Estrategia, creatividad y una mesa llena de historias ?? El marketing no solo conecta marcas con consumidores, sino que también cuenta historias que nos identifican. En este Mes de la Mujer, celebramos a Mariana Tosta, Marketing Manager en Uber Eats, quien ha llevado la creatividad a otro nivel con campa?as innovadoras como Cheddar Nights y Abuelas Libres. A través de estrategias que combinan múltiples canales, Mariana ha logrado llegar al consumidor de manera efectiva, integrando lo digital con activaciones no convencionales. Su profundo conocimiento del consumidor le ha permitido crear campa?as que no solo generan impacto, sino que también conectan emocionalmente con la audiencia, transformando la publicidad en experiencias memorables. ?? #8M #DÃaDeLaMujer #WomenInMarketing #MujeresQueInspiran #PublicidadConPropósito #UberEats #LiderazgoFemenino
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Advertising Week Europe is just around the corner! Don’t miss "Metrics That Matter: Decoding the New Age of Media Strategies," an insightful conversation on the evolving advertising media landscape. Anita Caras from Teads will be joined by Martin Radford from AudienceProject, Karl Ward from British Gas, Carys Osborne from RVU and Emily Weldon from Ebiquity plc. #AWEurope25 #Advertising #Marketing #Measurement
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Hoe vergroot je Brand Awareness en Brand Favorability in een competitieve markt? Miele Nederland bewijst dat een sterke digitale strategie met Teads indrukwekkende resultaten kan opleveren. “De Brand Lift Study heeft aangetoond dat de interactieve advertentieformaten van Teads een sterke impact hebben op merkprestaties. Vooral de significante stijging in Ad Awareness is indrukwekkend en toont aan dat deze advertentieformaten effectief zijn. We zijn zeer tevreden met de ondersteuning die Teads heeft geboden bij het cre?ren van deze advertenties en het succes van deze formaten.†– Lisa Soons, Campaign Marketeer Miele Door gebruik te maken van Teads' premium ad formats en Brand Lift onderzoek van Kantar, wist Miele zich te positioneren als een nog sterkere concurrent in de markt. Lees meer over deze case op Emerce: https://lnkd.in/ed5P34NV Wil jij ook impactvolle campagnes die écht verschil maken? ?? Laten we in gesprek gaan! #Miele #Teads #DigitalAdvertising #BrandLift #MarketingSuccess Sales representative: Bas Visée Campaign representative: Nova Inanna Olsson
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Blocklists are holding your sports ads back. In her latest ADWEEK byline, our EVP of Global Publishers, Stephanie Himoff, argues that the one-size-fits-all approach is outdated and calls for a more nuanced strategy that ensures brand safety while driving better outcomes for advertisers. Read more here: https://lnkd.in/dCi9_Mqr
VOICE | "In today’s digital media environment, blocklists are clearly not fit for purpose, and blanket, uncontextualized keyword bans are failing advertisers. It’s clear a smarter strategy is needed, not a delete button, and the solution does not need to be overly complicated. Inclusion lists, context-aware filters, and regularly updated keywords offer more precise alternatives to outdated, one-size-fits-all exclusions," writes Stephanie Himoff. https://adweek.it/4iDIopZ
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This #WomensHistoryMonth, we turn to the women leading the way at the new Teads for inspiration. Neala Brown, Jennifer Lockhart, Meg R., and Karen Wang share insights that emphasize that success in ad tech is built on boldness, strategy, and #Diversity. #AccelerateAction #IWD
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Catch our SVP of Sales, West Coast,?Jennifer Lockhart, on stage at?Variety’s Entertainment Marketing Summit, discussing how #AI is reshaping marketing!
Marketing leaders from Google, Paramount Streaming, Teads, Disney Advertising and Microsoft Advertising join Variety's Entertainment Marketing Summit to share their stories succeeding with AI. Limited seats are available - register today: variety.com/entmar
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Our CEO, David Kostman, took the stage at last week’s AdTech Economic Forum to share insights on equity analysis, earnings calls, and what really matters to #WallStreet. A candid conversation with Jason Reid (Stagwell) and Laura Martin, CFA, CMT (Needham & Company) brought sharp perspectives — and some classic analyst hang-ups — to light.
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We’re excited to reveal this year’s Gold Winners in the Beverage category! Congratulations to Birra Peroni, Martell Mumm Perrier-Jou?t, and Lillet for delivering outstanding brand creatives that truly stand out. A big thank you to our jury for their expertise and thoughtful selection: ? Vanessa Brand?o, The HEINEKEN Company ? Alexis Unwalla, AB InBev ? Andrew P., OMD ? Bianca Da Silva, Suntory Global Spirits ? Paul-André VACHERON, Pernod Ricard, Ballantine's & Prestige