Swoon

In celebration of Women’s History Month, we hosted our very first Female Founders Night at Pop Up Grocer—an evening dedicated to highlighting the incredible women shaping the future of consumer brands. Swoon’s Jennifer Ross and Cristina Ros Blankfein were joined by Ella Rose McFadin (Skin by Ella), Mayssa Chehata (BEHAVE), and Veronica Panzardi (edggies) for a thought-provoking panel moderated by Serena Kerrigan (LFD). Together, they shared candid insights on the challenges, wins, and lessons learned in building their brands as female founders. The room buzzed with curiosity, camaraderie, and an energy that can only be described as inspired. Thank you to everyone who joined us and made the night so special. Here’s to celebrating and supporting women in business—not just this month, but always! ?? https://lnkd.in/eTGW4QyJ

WE HAVE OFFICIALLY LANDED IN Sprouts Farmers Market ?? Shop our top 4 (!!!) flavors at your local Sprouts, including our brand new GREEN TEA! Check out our IG launch to hear more... https://lnkd.in/evspzW2M ?? CA, AZ, FL, TX

Expo West are HERE! Come find us, March 5-7 at Booth #5696 (Hall E) and try our 8 flavors of SWOONworthy iced teas & lemonades– including our BRAND NEW Green Tea!! See you SWOON ?? #NaturalProductsExpoWest #ExpoWest #CPG #Beverage

The NEWEST flavor is joining our tea set and it’s giving MAJORRR green flag energy… Introducing Green Tea ?? Your caffeine just got a refresh, and it looks like a perfectly smooth and sweet zero-sugar green tea! Signature to Swoon, this nostalgic flavor reinvented in naturally 0g sugar, 5 calories, bringing you FULL flavor with no-compromise needed! ?? You can shop energizing Green Tea now on tasteswoon.com–? use code ATSWOON30 for 30% off. Cheers!

We're ready to spill the tea! Something is coming SWOON and it’s exactly what your midday pick-me-up has been waiting for… Our NEWEST flavor is refreshing, energizing, and about to become your go-to sip. Any guesses? ?? Find more hints on our Instagram and don't forget to follow along! https://lnkd.in/ePPp-sr7 #NewFlavor #GreenFlagEnergy #DrinkSwoonNotSugar #Innovation

Another year at Expo West! Come say "hi" at booth?#5696 and see what's new at Swoon. Spoiler, we have a new flavor!

It's that time again - we are heading?to ExpoWest! Come say "Hi!" at booth #5696. I'd love to share with you our newest Swoon flavor. It's delicious and has just the right amount of pick-me-up?;)

From NYC → Anaheim! March 5th-7th, come see us at Expo West –? Hall E Booth #5696

Valentine’s Day is all about celebrating love… and the sweet moments that come with it ?? But treating yourself (and your loved ones) shouldn’t come with a sugar crash. We’re all about better-for-you swaps that bring the flavor and indulgence, without the excess sugar. Because what’s sweeter than feeling good? Sending brand love to our crushes at Hu, LesserEvil Brand Snack Co., SmartSweets, and Unreal Snacks for redefining what it means to treat yourself– and of course, no Valentine’s spread is complete without Swoon, the zero-sugar sip that pairs perfectly with your better-for-you favorites. Here’s to a Valentine’s Day that’s just as sweet—without the sugar! ??

Last week, the National Swoon Team came together at our NYC office to kick off 2025 in style! We set some big goals for the year and brainstormed all the exciting things coming your way very s(w)oon. We can’t wait for you to see—and sip—what’s in store! It’s an incredible privilege to work with this small but mighty team, replacing 315M grams of sugar in 2025, bringing Swoon to shelves, sips to lips, and healthier choices to the U.S. diet. ???? Here’s to an amazing 2025—stay tuned for all the exciting wins ahead!