Symphony Advertising

99% of people who call themselves "agency owners" are freelancers who have no idea what they're doing, yet nearly all are attempting to fake it until they make it. It's annoying and one of the reasons I have an innate distrust towards agency owners I don't personally know (which makes it harder for me to want to get to know more). A few months ago, a listener introduced me to Cesar Gil on TikTok. The video was about all the expenses he incurred on a monthly basis in his agency. I personally thought things he was paying for weren't necessary and there were far more affordable avenues he could be taking. But from what I saw, it seemed Cesar was one of the few agency owners I could actually respect. He seemed legit. I followed him on TikTok and just kept watching more of his videos where he answered questions about his small agency in Houston as well as just vented. After a month or so, we invited Cesar onto the podcast for one of the most fun discussions we've had. In the episode, we dove into what influenced him to start his agency, his acquisition strategies, services, pricing structure, and even his finances to uncover the most real small agency owner on the face of this planet. Cesar knows digital marketing, but he admits he has no idea what he's doing when it comes to scaling his agency -- yet, he puts new agency owners and freelancers to shame with the numbers he's able to bring in. There was too much to talk about and too much fun to be had to condense this episode into an hour. Check out the 2 hour-long episode on Spotify, Apple, or on our Everbros Podcast website.

I was invited to be on a podcast where I discuss the ins and outs of Symphony Advertising, for anyone interested in giving it a listen: We're joined by Cesar Gil, owner and operator of Symphony Advertising based out of Houston, Texas. We found Cesar through Tiklok where he regularly posts updates of his agency and bares all for his audience. His videos are often spur-of-the-moment monologues on different issues he's dealing with or comments he gets. Cesar runs a similar agency to ours that's about 2/3 of our size ($25k MRR). There's just one problem... He has no idea what he's doing. Join us on this episode where we dive into Cesar's operations and numbers and uncover why he's been so successful with things we all struggle with like client acquisition, managing projects, keeping clients happy, and producing great results. https://lnkd.in/gG7pK7bd