Sydney Beer - creating Australian occassions to enjoy cold ones with your mates! ???? ?? ???? National Beer Wholesalers Association helping keep us informed ??
There are more beer ?? drinkers than ever before — the industry's challenge is creating more occasions where today's "omnibibulous" drinker seeks out beer, said NBWA Chief Economist Lester Jones in a recent Tapped In Sales podcast. Lester joined VXP Tech's Bud Dunn and Mike Hall for a whirlwind tour of today's beer landscape, from innovative bar concepts (remote-control bulldozers!) to the underrated impact that state migration has on sales. Watch their conversation: https://lnkd.in/erFtAPR8