Superfiliate

Influencer marketers: Make sure you bookmark October 16th—we have something HUGE dropping ?? We've collaborated with Superbloom and industry experts across the creator economy to bring you… Stay tuned for more intel!

Brands in Bloom is BACK—with the inside POV on how influencer marketers and talent managers can find more common ground??? Relationship building is key in influencer marketing, but talent management doesn't always get the look-in it deserves. What do talent managers wish that brand-side marketers understood more? How can brands, agencies, AND talent work together more effectively to achieve better outcomes? Superbloom is bringing together the best minds in talent management to address these questions (and much more!) Tune in on?????????????????, ?????????????? ???? @ ???????? ???? to hear Denise Hernandez Comley, Erica Eckman, Liana Mitteldorf and Lily Comba share their expert takes on how all three sides can win??? RSVP in the comments! ??

Cobranded landing pages aren't the main reason why Epic Gardening sticks with Superfiliate - it's us being open to ideas and feedback?? With such insane success under their belt, our team is all ears on how we can enhance our platform.?? Epic is truly one of the most impressive creator-first brands we've had the pleasure of working with. In just a few years, Kevin Espiritu has scaled Epic Gardening from a $450/month blog and YouTube channel to a nearly $4M/month D2C powerhouse. Under the expert guidance of Molly Cole, Epic has built out a suite of programs that empower gardening creators to share their passion for growing food—AND monetize it. It's not every day you get to work with a brand that's blazing such a trail in a rapidly growing niche. Props to Kevin and Molly and the entire team at Epic! ?? KnoCommerce Klaviyo Postscript

Four reasons Shopify is WINNNNING in the enterprise. Caveat, this is also why Andy Cloyd and myself are betting so heavily on the Shopify ecosystem in the coming years at Superfiliate Now, how are they winning? Product Velocity: Shopify's relentless product innovation is pulling enterprise brands into their ecosystem. It's not just about switching platforms, it's about Shopify's ability to integrate every crucial business need, from Shop Pay to POS to Commerce Components (CC and kudos to Ilya Grigorik) The Power of Shop Pay: This isn't just a payment method... it's become a trusted brand that drives conversion. By introducing Shop Pay to non-Shopify sites, they're starting to show significant lift, easing brands into Shopify’s full suite of solutions. Agency Migration: The shift is happening quickly. Former exclusive Salesforce Commerce Cloud agencies are now building Shopify teams. They’re attending Shopify Unite not just Dreamforce. This momentum is driving enterprise re-platforms at scale. CIO Career Moves: Just like the cloud migration was once the career-defining project for CIOs, Shopify is becoming the same for enterprise commerce. A new generation of tech leaders sees the upside, and Shopify is positioned to be their golden goose. My favorite quote from Andy about choosing Shopify as a brand: "...it starts to become stupid to be anywhere else." The leadership at the top of Shopify knows exactly what game they're playing and are building a multi-front product, technical and services infrastructure to become the dominant player. Kudos for the masterclass: Tobias Lütke, Kaz Nejatian, Jeff Hoffmeister, Mikhail Parakhin, Harley Finkelstein, Bobby Morrison, Archie Abrams, Glen Coates, Daniel Debow

You'll blink and the holidays will be here before you know it! If you’re not prepared for #BFCM, you better catch up. For most brands, these moments define the year. And honestly, success during BFCM isn’t just about cutting prices and hoping for sales—it’s about having the right strategy and the right tools to execute at scale. This month, our CEO Erik Huberman is sharing his must-have marketing tools to ensure you’re not just ready for the holidays—you’re leading the charge. From automating marketing to optimizing your website and scaling fulfillment, these are the tools he swears by for brands that want to win big. Get the full list and breakdown through the link in the comments!

Being a kind, considerate and high energy team is a VERY REAL differentiator. There's a huge need for this vibe shift... It will also attract tier-1 talent to your team AND new customers. Sure... start with a great product BUT be a partner that YOU would want to work with everyday above all else. I have sooo much fun being with my team at Superfiliate... and I believe we bring that energy to our merchants + the technology and designs we create for them ?? ?? ?? Let's enjoy the time we all get to build together Have a great week yallll!!!

With cobranded landing pages, it’s a breeze for Lashify ? to educate consumers about their world-first DIY lash extensions ?? Lashify's shoppable microsites layer social proof with in-depth brand and product information, building trust and guiding consumers from discovery to conversion ?

TikTok Shop was about dropshipping low-AOV products. Now, established brands are driving ???????Here is what these brands are doing differently: - Honing in on just one or two SKUs that perform exceptionally well on TTS. - Casting a wide net by feeding top of the funnel with outreach to 1000s of creators, then doubling down on nurturing those top performers. - Gifting product strategically for timely content creation (creators must post within 7 days, or they can’t claim gifts from other brands). The evolution of TTS is all about TikTok’s efforts to broker better relationships between brands and creators. The next phase? According to Anders Bill, it’s all about refining those interactions. So, test new outreach tactics. Adjust incentive structures for creators. Leverage creator communities you've already built trust with. This will help your brand to stand out as competition heats up ?? And with Superfiliate's new TikTok Shop integration, it's never been easier to scale your TikTok Shop affiliate program. Manage discovery, outreach, and performance tracking—all in one place (link in the comments! ?? )

Superfiliate is helping Viva Raw to revolutionize pet food with a creator-first growth strategy ????? By leveraging cobranded landing pages to deepen creator partnerships, Viva Raw has seen some explosive results: - ??????% ???????????????? ???? ?????? - ????,??????+ ?????????????????? ???????????????????? ???????????? ?? ???????????????? - ???? ?????? ???? ?????????????????? ?????????? Founders Zach Ao and Jennifer Wu understand the importance of treating top creators as valued partners. Veterinarians, devoted paw-rents, and petfluencers are trusted voices who speak authentically to the role that high-quality food plays in helping our pets thrive. Layering in Superfiliate's cobranded landing pages has delivered personalized, conversion-driven funnels to ALL 24,000 affiliates, enabling Viva to keep scaling and drive sustainable growth across their programs ?? Kudos to Zach, Jenn, and the entire Viva Raw team on this incredible journey! Recharge Triple Whale Klaviyo ??

We’ve teased it for long enough—and now our TikTok Shop integration is finally here!??? We’re empowering brands to streamline their TikTok Shop Affiliate Program with discovery, communication, and performance tracking—all in one place: ? Scale your TikTok Shop Affiliate Program by identifying active TikTok Shop users among your enrolled Superfiliates. ? Automatically create lists of relevant creators and invite them to your TikTok Shop collaborations. ? Analyze performance with dedicated TikTok Shop reporting to zero in on your top creators. Given the immense potential of TikTok Shop in the U.S. market, the decision to double down on enabling deeper creator partnerships was a no-brainer. To support TikTok Shop’s growth in the U.S., we’re pumped to position Superfiliate at the forefront of this exciting frontier in social commerce. Ready to unlock the full potential of TikTok Shop? Link in comments! ??