Super Top Secret: A Hawke Media Company

NEW WORK: We live in a wonder-filled world. Technology is evolving every minute. Its unknown energies enter and exit our bodies. And we’re still learning about their long-term side effects. But when it comes to caring for friends and family, We believe people deserve to have one less thing to worry about. Alara redirects EMF radiation away from your body. You don’t have to plug it in, recharge it, or even think about it. It just works. It’s sleek, silent, and takes only seconds to install. It’s serious science. As serious as a momma bear guarding her cubs science. But it’s also so simple, a second-grader could use it. So, tell me why you wouldn’t use Alara? Worry less. Be more. Alara Protecting humans being. #branding #brandstrategy #brandidentity @hawkemedia

A local innovator combined his expertise in protein analysis with a passion for chocolate to redefine the protein snack category. After years of research and development, he launched Blue Unicorn—a high-protein, low-sugar treat that families love. STS collaborated on messaging, branding, illustration, and packaging, helping to position this product effectively in the market. This journey highlights how creativity and science can elevate nutrition and meet consumer demands for healthier, functional?snack options. #branding #packaging #functionalfood #consumergoods

Thank you Erik Huberman. Suffice it to say this isn't the end, but a new opportunity to help build something really special with Hawke. If you have been around me at all or have listened to me ramble on about brand-led marketing, you will understand why this decision was ultimately made. I'm fired up to continue to help shape the next wave of brands, implement powerful strategies, and remain relevant with each of our clients on their journey. Stoked to carry on with this new vision of marketing at Hawke Media.

NEW WORK SNEAK PEEK:?#usskiandsnowboard?engaged us for some help inspiring their athletes at their training facility. Was an absolute honor diving into its history, laying out?#Olympic?Gold medal timelines, honoring?#worldcup?athletes and their legacy representing the U.S.A.. #branding?#environmental?#branddesign?#teamusa

In a bid to reflect their recent re-branding efforts, MACU, a prominent industry leader, aimed to revitalize their website. Leveraging insights from Google Analytics and user heatmaps, we pinpointed areas of improvement in the user experience and addressed them through iterative wireframing. Our focus was on seamlessly integrating form and function, while prominently featuring key personnel and captivating photography as desired by MACU. To break the monotony of excessive red, synonymous with their brand, we introduced a fresh color palette, striking a balance that maintained brand identity without overwhelming the visual landscape. #brand #branding #ui #ux #finance #banking #webdesign

Protegrity is a powerhouse of robust yet elegant solutions for managing the worlds biggest brands cyber security. However their web presence had fallen behind their cutting edge technology so they enlisted STS to create a ground up rebuild of their consumer facing website. Starting in UX and driving through UI and development, STS took to task a massive rebuild for this data security giant.?Part of the ask was to help others understand what their product did. Visualizing data encryption can be difficult. However, we dug in and using 3d models, animation and various textures to represent data we were able to show?in a simple yet effective way how Protegrity is able to protect layers of sensitive information. Starting with the UX or User experience phase, we dug in to analytics and looked for patterns in the way Protegrity’s users navigated their current site. From this research, we were able to determine navigation structure and consumer journeys that align to their consumers needs while driving to important information Protegrity wants to deliver. Creating wireframes of key pages allowed us to get a blueprint of whats to come and create a game plan for design and development. Once we outlined and established wireframes in the UX phase, it was time to move on to the interactive design phase. This is where the approved structure of pages began to come to life with color, typography, and imagery to help create not only a efficiently structures site, but one as beautiful and elegant as protegrity’s cyber security solutions. #uxdesign #ui #branding #design #strategy #development #technology #encryption