Sunny Day Fund ??

A heartfelt thank you to The New York Times for letting our Founder and CEO, Sid Pailla ??, share his story. 37% of Americans tapped their #retirement savings early, driven by low emergency savings and growing #debt, according to Transamerica’s 23rd Annual Retirement Survey of Workers. With student loan payments set to resume next month, many are anxious about the added financial burden. The silver lining here is this challenge?opens the door for employers to provide critical support, such as financial wellness programs. If you only read one article from the New York Times, read this on the future of your financial security. Keep in mind: retirement and #emergencysavings aren't separate issues; they both are fundamental to building household wealth and improving their short- and long-term financial security. https://lnkd.in/g9_FvyHe #Data source: https://lnkd.in/eEvtWDhB #401k #hr #employeebenefits #totalrewards #studentloan

Short-term debt is weighing down American workers—and it’s costing more than just money. When employees turn to high-interest loans or credit cards to cover unexpected expenses, it becomes a costly crutch during financial emergencies. With high-interest rates and mounting fees, this debt can quickly spiral, making it harder to get ahead and they often fall into a cycle of financial stress. This impacts?not only their wallets but also their well-being and productivity. ?? The solution? Proactive savings. By offering employer-sponsored emergency savings benefits, companies can help their workforce build a financial cushion that reduces reliance on costly debt. Why it matters: ? Fewer payday loans & high-interest debt – Savings reduce the need for last-minute borrowing. ?? Improved retention & engagement – Financial stability fosters focus and job satisfaction. ?? Enhanced employee well-being – Less money stress leads to healthier, happier teams. At Sunny Day Fund, we empower organizations to offer automated, easy-to-access emergency savings—helping employees break free from the debt cycle and build lasting financial security. ?? How is your company addressing short-term debt challenges? Share your insights below! #EmergencySavings #FinancialWellness #EmployeeBenefits #DebtRelief

In today’s uncertain economy, employees are rethinking their priorities—and emergency savings are topping the list According to recent data: ? 60% of employees say they would trade traditional perks for emergency savings benefits. ? Financial security ranks as a top factor influencing job satisfaction and retention. ? Companies offering financial wellness programs see higher engagement and reduced turnover. ?? Why the shift? Employees recognize that unexpected expenses can destabilize their finances. Having accessible emergency savings reduces stress, increases focus, and provides much-needed peace of mind. Modern benefits packages need to evolve with employee needs—offering meaningful financial wellness solutions, like payroll-integrated emergency savings, is no longer just a nice-to-have—it’s a must-have. HR leaders, are your benefits aligned with what employees truly value? Share your thoughts below. ?? #EmployeeBenefits #FinancialWellness #EmergencySavings #HRTrends #WorkplaceWellness

Retirement inequality doesn’t start at retirement—it begins with unequal path to financial security. In the U.S., retirement wealth disparities are growing. Systemic inequities—from uneven access to employer-sponsored plans to income volatility—leave many workers, especially women, people of color, and lower-income earners, at a significant disadvantage. By the time retirement comes around, the wealth gap is already deeply entrenched. At Sunny Day Fund, we believe the solution starts long before retirement. Emergency savings benefits play a critical role in bridging financial gaps today—giving employees the tools to withstand financial shocks, reduce debt, and stay on track with their long-term goals. When workers have accessible, flexible savings options, they’re better equipped to build financial stability and, eventually, retirement security. ? Here’s the challenge: Are your financial wellness programs helping all employees build long-term wealth—or just those who can afford to save easily? Let’s rethink financial benefits with inclusion in mind—because retirement security shouldn’t be a privilege. #FinancialWellness #EmergencySavings #EquityInBenefits #InclusiveWorkplace

?? Financial stress isn’t just a personal issue—it’s a workplace safety concern. When employees are distracted by financial worries, their focus on the job can suffer. Studies show that workers without emergency savings are more likely to experience accidents due to distraction, fatigue, and even riskier decision-making on the job. That’s where Emergency Savings Accounts (ESAs) come in. At Sunny Day Fund, we believe in protecting employees both physically and financially. By offering an employer-sponsored emergency savings program, companies can help workers feel more secure—leading to a safer, more productive workplace. ?? Invest in financial well-being, invest in workplace safety. Let’s build a future where financial security and workplace safety go hand in hand. Ready to make an impact? Let’s talk. #WorkplaceSafety #EmergencySavings #FinancialWellness #EmployeeWellbeing

The employer-employee relationship is financial, first and foremost. Inflation’s attack on an already vulnerable workforce have recast a spotlight on the importance of that core relationship, and the urgent need for financial wellness. For employers and consultants who are ready to prioritize workforce financial wellness, we break down in this article a systems-design approach to selecting and launching a comprehensive financial wellness program. ?? Read more in our latest blog: Link in comments. #FinancialWellness #EmployeeEngagement #WorkplaceBenefits #HR #EmergencySavings

In Vanguard’s latest How America Saves 2025 Preview, a record of 4.8% tapped into their 401(k) for hardship withdrawals last year—up from 3.6% in 2023 and nearly double the pre-pandemic average. These funds were often used for preventing foreclosure, paying medical bills, and handling unexpected expenses. This is concerning. Retirement savings are meant for the future, yet millions are forced to use them just to get by today. The financial strain many workers face highlights the urgent need for accessible emergency savings. Without liquid savings, retirement assets will continue to be vulnerable. At Sunny Day Fund, we believe employees shouldn't have to sacrifice their retirement security to handle everyday financial emergencies. That's why we partner with employers to provide workplace emergency savings programs—helping workers build liquid savings while also reinforcing their long-term financial well-being. With economic uncertainty, rising costs, and more companies recognizing the importance of financial resilience, it's time to shift the conversation from reaction (hardship withdrawals) to prevention (emergency savings). How can we better support employees before they reach the point of financial distress? Let’s talk! ?? #EmergencySavings #FinancialWellness #WorkplaceBenefits #401k

HR teams constantly struggle with predicting retention risk. Traditional engagement surveys give us sentiment snapshots but rarely offer concrete, predictive insights. What if the way employees engage with voluntary benefits could tell us who’s most likely to stay? Our latest analysis of emergency savings programs suggests a strong link between participation patterns and long-term retention. Employees who: ? Enroll early in voluntary programs ? Contribute consistently over time ? Use benefits in a sustainable way …are significantly more likely to remain with their employer long-term. Employees who participate in workplace savings programs—whether through emergency savings accounts (ESAs) or retirement plans—tend to have a longer tenure than those who don’t. Take a look at your own data on the 401(k) to see the retention trend there. Diversifying your workplace savings options will extend this retention metric to the segments where turnover rates could be improved. When workers have access to savings programs that help them manage short-term needs and build long-term wealth, they feel more stable and committed to their workplace. This insight has major implications for workforce planning and retention strategies. By analyzing participation data, HR leaders can move from reactive to predictive—identifying employees at risk of leaving and adjusting strategies accordingly. Would love to hear from HR Analytics and Benefits teams—how are you using benefits data to inform retention strategies? Let’s discuss in the comments! #HRAnalytics #EmployeeRetention #BenefitsStrategy #WorkforcePlanning

Latest research from Vanguard, Transamerica Institute and others show growth in retirement plan withdrawals and loans. Attend the Broadridge webinar to ask why.

?? Webinar Alert - Workforce Financial Precarity: Problems & Solutions ?? Financial precarity isn’t just an employee problem—it’s an employer challenge with real costs to organizations. But what can be done? Join this must-attend Broadridge webinar featuring Professor Carrie Leana (University of Pittsburgh), who will present her latest research on how financial precarity impacts work performance and how an emergency savings program can offer ROI to both employers and their employees and Sid Pailla ??, who will also share data from ongoing workplace emergency savings programs to connect the impact to retirement plans and workforce retention. ?? What you’ll learn: ? Understand financial precarity and its impact on employee productivity and well-being ? Gain insights from Professor Leana’s research on the costs financial precarity imposes on employers in the form of reduced employee work performance ? Discover how employer-sponsored emergency savings programs can offset the negative effects of financial precarity ?? When? Thursday, March 13, 2025 2:00PM Eastern Daylight Time ?? Earn one (1) hour of Continuing Education (CE) credit for Fi360 and IWI Designations. CFP Board CE credit is pending. This live session is also?approved for 1 credit?under Products and Practices for?IAR CE. NASAA does not endorse any particular provider of CE courses. The content of the course and any views expressed are my/our own and do not necessarily reflect the views of NASAA of any of its member jurisdiction ?? Register now! (Link in comments)