Sullivan

Half of our Sullivan Strategists are proud Wahoos, so we’re always thrilled to return to the University of Virginia grounds. This time we had a wonderful time collaborating with University of Virginia Marketing and Communications teams to share some of our work at their Fall 2024 Brand Camp. Looking to stay connected? Drop us a line—we’d love to hear from you! https://bit.ly/4fGF2AX

Thank you to the American Marketing Association for bringing together the best and brightest in higher ed marketing and to our partners at American University for joining us to share how to successfully launch a brand and fundraising campaign at the same time. We learned a lot, had a blast, and made wonderful new connections. https://bit.ly/4fE2uim

What's in a domain name? See what Chief Strategy Officer and Partner?Nicole Ferry has to say in Business Insider about the smart strategy behind OpenAI's new acquisition of?chat.com. #techmarketing #brandengagement

We’re headed to the American Marketing Association's Higher Ed Symposium in Vegas! Are you? Partner and head of our higher ed practice,?Nicole Ferry will be speaking alongside?Julie Zito,?Courtney Surls,?and?Matt Bennett from American University on our panel:?Which comes first: rebranding, fundraising campaign, or both? Join us on Monday, November 11th at 3:15pm for insights into how marketing, advancement, and communications came together to create a successful comprehensive campaign and a powerful new brand—all at the same time.?Check out the work?we did together and let?Rachel Quintner know if you'll be at the conference. https://bit.ly/4fxtNtZ #AMAHigherEd #HigherEdMarketing

It was a fierce day of competition at Sullivan’s annual outing, but the black team landed a victory at the Picnic Playoffs! ??

In the world of college admissions, it’s not just about getting the most applicants, but attracting the right students for your university’s unique culture. Check out how we tapped into Duke University's DNA to reinvigorate their admissions experience—increasing early decision applicants by 20%. https://bit.ly/3Y4e140

In a crowded market that often feels commoditized and impersonal—Longfellow Real Estate Partners does things differently by putting their relationships above transactions. Discover how we updated Longfellow’s positioning and reimagined their visual identity for a website that puts their clients at the center. https://bit.ly/4eied4Z

Good things come in threes! Congratulations Osaic for the Honorable Mention for their website from awwwards. See how we helped elevate their new brand identity—using Osaic's website as a business tool to stand out from competitors and connect with key audiences. https://bit.ly/4dDFyPc

Your communications strategy doesn’t end when you make a sale – or at least it shouldn’t. Chief Client Officer Nancy Schulman and Managing Director Carver Low?discuss how marketing teams can transform the onboarding process to lay the foundation for stronger relationships:?https://bit.ly/3SJSsmh

Congratulations KKR for being named a 2024 Webby Honoree! Discover the digital strategy behind the award-winning site designed to celebrate KKR’s deep commitment to their clients’ and portfolio companies’ success. https://bit.ly/3YtV4bo #WebbyHonoree #Webbys