AI will profoundly change brand storytelling. But very soon, it may write the story itself. Read our current thinking on AI-enabled brand narratives, what’s possible, what isn’t (yet), and three possible benefits. Join this conversation of substance! Full article: https://lnkd.in/gAQAEd4i #Brand #BrandStory #AI
Substance Collective
设计服务
Chicago，Illinois 574 位关注者
Brands of substance are valuable business assets. We’re a brand, design and strategy agency that can help you build one.
关于我们
We are a strategy, design and marketing office. We combine creativity, craft and technology to build experiences that move people and propel brands forward. We put the essential character of your brand at the center of everything we do. To inspire engagement. To strengthen loyalty. To realize the efficiencies of what is true.
- 网站
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https://www.substancecollective.com
Substance Collective的外部链接
- 所属行业
- 设计服务
- 规模
- 2-10 人
- 总部
- Chicago，Illinois
- 类型
- 合营企业
- 创立
- 2020
- 领域
- Product Architecture、Brand Measurement、Content Systems、Media Planning、Brand Voice、Service Design、UX Design、Prototyping、UI Design、Integrated Campaigns、Video & Motion、Print Design、Packaging Design、Environmental Design、Event Design、Event Planning、Web Design、Application Design、Mobile Design、Product Design和Consumer Experience Design
地点
Substance Collective员工
动态
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TACAW (THE ARTS CAMPUS AT WILLITS) is the premier destination for performing arts and local assembly in Colorado's Roaring Fork Valley. Substance Collective designed the identity and visual system inspired by the architecture of the TACAW building and the surrounding mountains, as well as capturing the organization's purpose to “Bring Performance to the People.” See the full case study here: https://lnkd.in/gFnRsK_B #BrandIdentity #Branding #NonProfitBrands
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Welcoming Patrick Palmer to Substance Collective. Pat joins us as a Partner and head of strategy and research, bringing his business acumen, strategic thinking skills and data-informed perspective to our clients, expanding our ability to build brands of substance. We’ve worked closely with Pat on countless brand, marketing and communication projects over the years, benefiting from his abilities to build actionable strategies and improve decision-making. At Substance Collective, he’s continuing our journey into technology and AI, bringing new tools that increase the speed and precision of strategy-building. Most recently, Pat was Managing Director at Purple Strategies, a Washington DC-based corporate reputation and crisis consultancy, and led all strategy, data science and media at VSA Partners. He was also EVP Global Strategy at Leo Burnett USA. #BrandStrategy #Strategy #MarketingResearch
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It’s been a busy year for our pal, Mo. Last year, we helped bring this powerful AI engine to life as an avatar, where he chatted with Morningstar CEO Kunal Kapoor in front of a live audience! After mingling with attendees during the conference, he jetted off to Huntington Beach for the Future Proof conference. Since his debut, he continues to help investors succeed. Way to go, Mo! #AIBranding?#ArtificialIntelligence?#Morningstar?#IntelligenceEngine
Today marks a milestone for Morningstar’s AI journey – it’s the one-year anniversary of our AI chatbot, Mo! Reflecting on this year of AI evolution, here’s a look at our experience with Mo, including the invaluable AI learnings we’ve gathered. The past year has been a testament to the power of innovation and how AI can profoundly impact the investing ecosystem. I invite you to read about our experiences, challenges, and the exciting opportunities that lie ahead. #ArtificialIntelligence #Morningstar #IntelligenceEngine
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Good news, my design was selected in the 2024 Stifel Aspen Winternational poster competition. Aspen hosted skiers from around the world in the men's slalom and giant slalom race. What an amazing event! #aspensnowmass #winternational #substancecollective
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