STUDIO REINVENT

In case you missed it, Studio Reinvent was recognized on the Inc. Power Partner list for the second year in a row!??? We are honored by this achievement, and so grateful to Inc. Magazine. and clients like PepsiCo, World Business Chicago, and the Polsky Center at the University of Chicago for entrusting us with their communications training and consulting. This recognition would not be possible without our partners' support and our amazing team's hard work. We appreciate the time and feedback our clients have given us, and we will continue to strive to empower businesses’ communication and drive desired outcomes. You can find the full list of honorees here: https://lnkd.in/gcjNGttH. We look forward to another year of partnership ??

There is nothing as electric as feeling truly engaged and in the moment. A great talk pulls in the speaker and their audience and gets everybody on the same wavelength. When we connect deeply, we can drive innovative problem-solving, improve, and inspire. That's what we do every day at STUDIO REINVENT. It was awesome for @PhyllisDealy and me to work with our teams at LawWithoutWalls, and we are so excited to kick off the 2025 Polsky Center at the University of Chicago New Venture Challenge where we will be working with 30 teams over the next 3 months to shape their pitch strategy and delivery so they are ready to compete in June!? #NVC #LWOW #MakeCommmunicationACompetitiveAdvantage #PitchCraft

Striving for an irresistible brand that turns heads and gets up close and personal? Look no further than the Lover brand archetype. A "Lover" brand cultivates intimacy; Draws you into the conversation, and has you hanging on every word. Compelling, captivating, coyly persuasive. The Lover archetype is perfect for a brand that's silky smooth, sweet, and sexy: Chanel, Victoria's Secret, Glossier. The Lover brand doesn't get distracted by the banal facts and figures. It's all about a feeling.? Lover brands are a point of temptation, a desire, an aspiration. They appeal to the senses of an audience attracted to luxury, intimacy, and, well, being attractive. So consider this… how does your visual identity and messaging make your clients notice you from across the room? #BrandStrategy #Archetypes #LoverArchetype #MarketingStrategy #ThoughtLeadership #ReinventTheWorld #StudioReinvent

Facts inform, but stories persuade. If our audience doesn't seem engaged, here are a few questions to consider: 1) Does the message have a ?????????? ?????????????????? ????????? 2) Is there ?????????????????? ?????????????? being built before the resolution? 3) Can the audience find themselves ???????????? ?????? ??????????? Having great data is one thing... Crafting a story with the data that moves our audience's feelings is something else altogether.

Did you know our brains light up during engaging stories? Did you know the brains of the people next to us and the person telling the story are lighting up in the same way? This is called "brain coupling" and it teaches us that effective communication relies on our ability to connect. Uri Hasson, professor of psychology and neuroscience at Princeton, argues brain coupling is the "hidden neural mechanism by which we communicate."? This means understanding brain coupling enables us to transform and improve our communication.? What if we were able to turn this science into strategy? What if we didn't just brain couple... What if we were able to brain conduct? When we employ strategies proactively to help our audience's brains focus on, process, and comprehend the most important information, we are brain conducting! ?? ?? By framing our narrative and slides around storytelling, relevance, and urgency, we are prompting our audience's brains to light up and couple with ours. This works for meetings, pitches, and slide deck design. It's not just about the data, it's about: fostering a connection with your audience,? engaging them with interesting and relevant details,? and making it matter. Check out Uri's TedTalk on brain coupling here: ?? https://lnkd.in/ghgYEYZH Learn more about our strategies for brain conducting at studioreinvent.com!

This is how powerful storytelling is: The neural responses of the storyteller and of the listener become synchronized, creating a shared pattern of brain activity. That's why the goal of a presentation ISN'T merely to share information. It's to get all the brains in the room on the same wavelength.

Most strategic planning sessions follow the same pattern: a room full of brilliant executives, two days of intense discussions, and a final plan that looks… fine. But beneath the surface, it’s full of compromises. Why? Because most planning starts by looking for common ground—where visions overlap, where ideas align just enough. The result? A plan that gives everyone a sliver of what they truly want, but not enough to inspire full commitment. ?? What if you didn’t have to compromise? ?? What if your team could align around a vision where everyone gets 100% of what they need to drive real progress? That’s the foundation of Reinvent Roadmapping. Instead of shrinking the vision to find agreement, we expand it to create alignment. Reinvent Roadmapping empowers you to: Start from a place of possibility, not limitation Build a plan that fuels commitment, no hesitation Achieve real, sustainable momentum—without the endless trade-offs Connect the dots between big vision and tangible action This approach changes the game. It redefines what’s possible in strategic planning and creates an execution-ready roadmap that helps you drive your team and organization forward - with energy, commitment and action. If you’re tired of plans that stall before they start, let’s talk. I’d love to share how Reinvent Roadmapping can transform the way your team aligns, executes and succeeds. #StrategicPlanning #Leadership #ZeroCompromise #VisionaryThinking #ReinventRoadmapping #TheAwarenessFactor

Want your brand to be the voice people trust? That’s the power of the Sage archetype in brand strategy. The Sage isn’t here to entertain or provoke. It’s here to illuminate. To make sense of complexity. To give people the tools, insights, and clarity they need to move forward confidently. Think: Knowledge over noise Truth over trend Mastery over gimmicks Sage brands position themselves as the authority—whether that’s through thought leadership, rigorous expertise, or deep research. They appeal to audiences who don’t want fluff; they want facts, they want understanding, and they want it from a source they trust. But here’s the catch: Sage brands must balance intellect with accessibility. Authority without arrogance. Insight without losing the human connection. Brands like Google, National Geographic, and The New York Times embody this perfectly. So ask yourself: Is your brand just talking... or is it teaching something worth knowing? ?? #BrandStrategy #Archetypes #SageArchetype #MarketingStrategy #ThoughtLeadership #ReinventTheWorld #StudioReinvent

Learning to connect authentically in a virtual setting is more important than ever. Thank you for sharing, Phyllis Schaeffler Dealy!

Thank you to LawWithoutWalls for such a fun, collaborative, and inspiring event! Human connection and creative problem-solving drive the greatest innovations. Looking forward to #LWOW2026! ?