Strong Brand Social

At Strong Brand Social, we're hearing more brands express a desire to move away from toxic platforms (you know which ones I'm talking about ?? )... but that desire is often met with resignation that there is no alternative for reaching a large, diffuse audience (or a small, niche one) at scale. This is where YOU come in! As marketing leaders, we have a role to play in bridging the gap between desire and action – beating back the resignation – and demonstrating that there's a more holistic, channel-agnostic way for brands to be out in the world. And don't be mistaken, this is an opportunity for your business, too. A way to future-proof your agency and stand out from those who simply offer platform-specific, tactical support and call it “strategy.”... In her latest article, Kate Wight breaks down how your agency can elevate from service provider to "brand growth partner" – a shift that strengthens both your clients' success and your own business model. ?? ?? ?? Who’s already making this shift? Let me know in the comments. ??

I highly recommend checking out Strong Brand Social if you're looking to up your social media game. What's discussed in this article shows in the way they operate online. In a world chasing algorithms and shallow tactics in all levels of media, it's nice to learn from people who want to make an actual impact.

? Big news! ? After months of hard work (and?so?much coffee), I’m officially a?Certified Content Strategist in The S3 System?! This journey started almost two years ago in the?Strong Brand Social (SBS) Club, and let me tell you - I’ve never met a more?real?group of business pros who genuinely root for each other. The support, the strategy, the wins… all of it has shaped me into the marketer I am today. This isn’t just a title, it’s proof of the late nights, the growth, and the passion I bring to content that?actually works. SBS fam, you are my people. And to everyone who’s been part of this ride - thank you. Now, let’s get to work. ?? [Insert that happy, laughing coffee table moment] credit to Strong Brand Social

Tell me your team loves the work they do without telling me... ?? Kate Wight Mariah Goolsby Trey Wheeler Georgia Achilleopoulou Jamie Ong-Goldring

A few thoughts about how entrepreneurs can improve their profit (and quality of life) by embracing the energy of International Women’s Month. I’d be grateful to hear what resonates (or not) with you! ??

This is your reminder to diversify your marketing channels! ??

Strong Brand Social will be 5 years old next month. ?? The marketing agency it germinated from, KW Content, was born 8 years ago. The intellectual property has been road-tested daily for 15 years, and counting! Wanted to share a few things I’ve learned about growing a marketing company. Here they are!

Strong Brand Social has hosted our signature workshop (F* The Algorithm!) live every month (or more) since January 2023.? It took me two years of weekly effort to get the content in this workshop right, and 15 years to optimize the intellectual property we teach inside of it. I’m proud that we’ve delivered this training to more than 25,000 brands in the past few years. But more than that, I’m in awe of my team this year, as they take on the sacred responsibility of introducing our core intellectual property to our newest clients for the first time in my place. As entrepreneurs and emerging founder/ceos we hear about the importance of delegation and designing ourselves out of a job. The advice is almost always lacking in practical how-to, and the conversation is always a matter of how to scale your business. After 8 years of chasing this particular entrepreneurial milestone, I am learning that it’s so much more than that. Watching my team elevate our strategic foundations; witnessing folks I’ve trained come together to support each other; watching a talented crew collaborate to breathe life into our brand and serve our community beyond my wildest dreams — I’m unable to articulate the depth of appreciation and gratitude I feel for these co-conspirators. Letting go of precious pieces is confronting work that constantly reveals personal growth opportunities. But the reward of watching others soar affirms the liberatory leadership track we’re on. 2025 is a great year for conscious founders to ensure that our places of work are uplifting and empowering. If you have any tips, questions, or words of encouragement, I would love to hear them! (Shout out to a few of my co-creators ?? Mariah Goolsby Alisa Rasys Georgia Achilleopoulou Glenn Winters Jamie Ong-Goldring Trey Wheeler Emily Volz Yianni S. Allie T. Rachel Brett Shappy)

Hey friends...wonder where I gained so much insights? > She's a genius :) If you aren't following Kate Wight, or Strong Brand Social...you might miss out on the big picture. I'm so thankful I spent the time and energy to show up during her 2023 coaching program. It all started with F* the Algorithm.

Join Mariah in the next live F* The Algorithm! Workshop - Tuesday, March 4th at 12pm EST ?? https://lnkd.in/g_JeGss9