We are pleased to release our next B2B Marketing and Media Industry Buying Trends (H2 2024), which is a short compilation of some articles we found interesting and newsworthy. You can find a link to download the report PDF in the Resources section of our Strategic Media LLC website - https://lnkd.in/gRKufQmN Enjoy! #b2bmarketing #b2bmedia #b2bmediatrends
Strategic Media LLC
广告服务
Media strategy, Planning and Buying with a B2B focus, driving measurable results for clients globally.
关于我们
Strategic Media LLC has been in business since 2004 We are a highly experienced team of media professionals, each of us with 20+ years background Solid long-term media relationships built over the years among top performing publishers and media companies across a multitude of industries to serve our clients’ targeting needs Full Funnel Domestic and Global Media Strategy/Planning/Buying across all regions, including Auditing/Efficiency Management, Account Based Marketing, AI/Buyer Intent, Full funnel Strategy/Analysis and more. Industry expertise includes both B2B and B2C with special focus on B2B. B2B category experience includes but not limited to: Security, Cloud, Storage, Business Intelligence, Business Process Management, Telecommunications, Financial & IT Services, Healthcare, Retail, Partner Marketing, Public Sector, CRM/CX, Architecture & Construction, Real Estate, and more. Strategic Media has expertise with all Media Channels: Demand Generation/Lead Generation, Programmatic, Search Marketing, Social Media, Email Marketing, Direct Mail, Digital OOH, Connected TV, Streaming Radio, plus all Traditional Media (Print, Out-of-Home, Broadcast).
- 网站
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https://www.strategicmediallc.net
Strategic Media LLC的外部链接
- 所属行业
- 广告服务
- 规模
- 2-10 人
- 类型
- 自有
- 创立
- 2004
- 领域
- Business to Business、Digital Marketing、Account Based Marketing、Email Marketing、Pay per Click、Brand Strategy、Lead Generation、Global Marketing、Industry Marketing和Software Marketing
Strategic Media LLC员工
动态
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Media buying has traditionally been a relationship-focused business.?? In recent years, however, the rise of programmatic advertising has reduced the human interaction between media buyers and sellers. Programmatic advertising now accounts for an estimated 91% of US digital display advertising, according to eMarketer. In today's technology-driven media environment, do human relationships still matter? At Strategic Media LLC, we embrace the benefits of programmatic and AI while still firmly believing in the value of relationships with our media partners. Our experienced team leverages long-standing relationships with media partners to secure the most innovative and cost-efficient opportunities for our clients. While more media may be purchased by algorithms, as long as humans are involved in the process, strong relationships between buyers and sellers will remain important.?
Guide to programmatic advertising: Channels, ad types, service models, and players
emarketer.com
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Big shoutout to the San Francisco Environment Department (SFED) for developing initiatives to create positive change in our world! ?? Through these initiatives, we're proud to let you in on two impactful campaigns: ?? Healthy Nail Salon Program: Spreading awareness for healthier nail salons in San Francisco! By using less toxic products and safer practices, participating salons ensure a safer environment for customers and employees alike. Look out for the decal in their windows! ?? Food Waste Campaign: Feeling guilty about tossing out food? You're not alone. Tackling food waste with easy tips to keep food fresh and make the most of leftovers. Let's reduce waste and save money while we're at it! #PoweredbyOOH #HealthyNails #FoodWaste #Billups #SanFrancisco #SFED
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We are pleased to release our next B2B Marketing and Media Industry Buying Trends (H1 2024), which is a short compilation of some articles we found interesting and newsworthy. You can find a link to download the report PDF in the Resources section of our Strategic Media LLC website -?https://lnkd.in/gRKufQmN?#b2bmarketing?#media?. Enjoy!
Resources | Strategic Media LLC
https://strategicmediallc.net