STOUT Creative

Nostalgia + humor + creativity.

MLT Creative began in 1984 as an Atlanta-based marketing agency working for top regional and national brands. As STOUT Creative, we bring deep expertise forward and continue making ideas work for our clients. Let's collaborate to elevate your business visibility with targeted prospects, establish thought leadership, generate leads, and foster lasting customer connections. Your success is our priority, and at STOUT Creative, we're dedicated to making every step of your marketing journey count.

Atlanta-based marketing agency STOUT Creative celebrates 40 years of turning ideas into action. Since 1984, we have helped local, regional, and national clients with branding, marketing strategies, website design, and?inbound and direct marketing campaigns. We enjoy helping clients celebrate milestone anniversaries with creative themes, logomarks, animated timeline graphics, and visual storytelling content across digital, print, and video media, connecting their legacy brands with momentum for the future. We understand that celebrating a brand’s anniversary brings tangible benefits that can help bolster a company’s market presence, engage customers, and enhance internal morale. And now, we’re part of something bigger –?The Anniversary Collective...

A Legendary Lesson in No-Nonsense B2B Marketing In 1958,?Business?Week Magazine?published a jolting B2B ad known as?“The Man in The Chair.”?I first saw this ad decades later when it was featured in an?Advertising Age retrospective?and I was just starting out in my career in B2B Marketing. The ad’s simple design, stark image, and blunt messaging resonated with me. To this day, it remains a relevant lesson in?B2B marketing... https://lnkd.in/eK5awZhs

A short bit of shameless self-promotion today by yours truly. I'm proud of my team at STOUT Creative.

STOUT?is more than a brand name for our Atlanta-based marketing agency. We believe Stout Creative conveys the character strength required to respond to the day-to-day challenges and opportunities faced by our B2B marketing clients. A tight, task-driven team can implement strategies with a shared focus and resilience that outperforms larger and less responsive agencies. https://lnkd.in/ei-mdjt3

As a trusted problem solver to clients, I always make sure a new service is something I really believe in. Especially important is that the new service is an extension of something our clients are already asking for, or something we believe our clients will instantly love based on existing work. ? That’s why we continue to share our work with The Anniversary Collective?. This end-to-end Anniversary service combines HAI's strengths in?strategic planning, historical research, and archives?with the amazing capabilities of our partners at STOUT Creative, Marketing Maven and Innovate Marketing Group. Individually we are all excellent at what we do - together, we’re a force! ? Get in touch for any celebration you may be starting to plan – we will ensure it’s not only a success, but something your attendees will remember for years to come. https://lnkd.in/eW88He9U ? #anniversarycollective #corporateanniversary #brandanniversary #productanniversary #brandcelebration #brandlegacy

Before complicating your marketing strategy to increase leads, rethink the basics and build on that. There is a good reason that professional football players still have coaches blowing whistles at them during drills on the practice field. They can’t execute a game plan or run complex plays during a game without having the fundamentals in place...

This trend cited by the AMA is good news. There's never been any reason for B2B Marketing to be uninspired. If your B2B company seeks a creative marketing makeover, please give me a call and let's talk about making it happen ASAP.

This story begins at my B2B marketing agency in Atlanta,?among hundreds of advertising characters. Anybody who knows me knows I have a thing for vintage advertising, especially circa ’40s, ’50s, and ’60s. I amassed quite a collection of original poster prints, advertising figures, and even full-size billboards over the years. Many characters are still on display throughout the shelves and walls of our Atlanta marketing agency. Classic advertising mascots smile at me daily, from Speedy Alka-Seltzer and Toucan Sam to the dapper Coronet Man and striding Johnny Walker.?A 20 ft. bathing beauty from Jantzen?adorns one of our walls. Moving on to where my story unfolds…at a Social Media Marketing Conference in Knoxville, TN...