STORY Agency

We're excited to welcome COR3 Design, LLC to the STORY clientele! COR3 Design is a full-service architecture and design firm specializing in crafting innovative solutions across industries like retail, hospitality, industrial, and multi-family developments. From creative interior design to architectural planning, COR3 Design is known for their collaborative approach and commitment to bringing visions to life with precision and creativity. We can’t wait to work together to elevate their marketing efforts and showcase their incredible projects!

Data is the fuel driving successful B2B marketing, but how do you turn numbers into action? Our latest blog article breaks down the essentials of using data and analytics to elevate your B2B advertising game. From setting clear objectives and optimizing ad performance with A/B testing to leveraging audience insights and multi-touch attribution, we cover it all. ?? Read the full article to learn more: https://lnkd.in/ezWu9j3X

Creating ad copy for B2B audiences is about understanding your audience's needs, highlighting clear value, and building trust. ??? In our latest blog article, we break down actionable strategies to make your B2B ad copy stand out, from addressing key pain points to crafting benefit-driven messaging and using social proof effectively. Whether you're looking to boost engagement or drive conversions, we’ve got you covered with tips that connect with decision-makers and drive real results. Ready to elevate your B2B ad game? Dive into the full article to learn more ??: https://lnkd.in/e25gyBrS

We love getting feedback from our clients! We pride ourselves on being responsive, innovative, and dedicated. It's all about driving growth and boosting the marketing efforts in meaningful ways. Cheers to building strong partnerships and achieving success together!

In B2B marketing, precision matters. That’s where ABM (Account-Based Marketing) and CRM audiences come into play. By targeting high-value accounts with tailored content, ABM ensures that you’re speaking directly to decision-makers. When paired with CRM data, this approach boosts personalized engagement and significantly increases client retention. According to Gartner, ABM can increase overall pipeline conversion rates by 14%.

In B2B advertising, selecting the right channels can significantly influence the success of your campaigns. It requires a more targeted approach, ensuring your message reaches decision-makers where they’re most active. Our latest blog article explores platforms like LinkedIn for professional networking, Google Ads for capturing high-intent searches, and industry-specific publications for building credibility. Understanding how to leverage these channels effectively can help you create a marketing strategy that truly resonates with your audience. Read the full article here: https://lnkd.in/ePK_WCSG

B2B vs. B2C marketing is more than just different audiences and messaging styles. The channel mix, decision-making process, and even creative formats vary drastically between the two. B2B campaigns usually rely on strategies like Account-Based Marketing and CRM data, with content targeting multiple stakeholders and business decision makers. B2C strategies often leverage behavioral targeting and third-party audiences, crafting content that directly appeals to individual consumer preferences and emotions. Get the full breakdown on these strategic differences and how to apply them in your next campaign in our most recent blog article: https://lnkd.in/eSCqfuJa

Are you worried about click fraud and protecting your brand from unsafe placements? Our latest blog article covers practical steps like setting clear brand safety guidelines, leveraging ad verification services, and implementing fraud detection technology. By staying vigilant and choosing secure platforms, you can ensure your ads reach the right audience while safeguarding your brand’s reputation. Check out the full blog article here: https://lnkd.in/eaGbFXgy

We’ve been working closely with Southern Lawn Care to improve lead generation, and it’s rewarding to see early results. By aligning our strategies with their goals, we’ve helped enhance both the quality and quantity of leads. It’s all about collaboration and targeted efforts to drive success. Grateful for the partnership and excited for what’s ahead!

Programmatic advertising is evolving fast, with new trends reshaping how we connect with audiences. From AI-driven ad placements and advanced contextual targeting to voice-activated ads and programmatic digital out-of-home (DOOH), the landscape is full of fresh opportunities. Staying updated on these trends means more precision, personalization, and impactful campaigns. Dive into our latest blog article to stay ahead of the curve: https://lnkd.in/eyvY6Sen