Steel City Media

Did you know AM/FM radio still dominates for driving? ??In the car, 86% of ad-supported listening goes to AM/FM—showing radio’s immense reach. ??Radio ads really drive engagement. For example, radio advertising has been linked to an average 14% increase in website traffic. If your marketing mix doesn't include AM/FM, you might want to turn it up! ?? ?? ?? #WednesdayWisdom #RadioWorks #LiveandLocal #steelcitymedia #MarketingInsights #Advertising Edison Research Westwood One Nielsen Learn more: https://lnkd.in/gVafjMBB https://lnkd.in/eJ6xphrs

???OVER 300,000 RAISED FOR ST. JUDE CHILDREN’S RESEARCH HOSPITAL!??? We are so proud to announce that—thanks to our incredible listeners and KC community—we’ve raised $300,986 for St. Jude Children's Research Hospital during last week's Radiothon! ???? This generosity helps St. Jude continue its mission to ensure that no child battling a life-threatening disease is ever denied treatment based on a family’s ability to pay. Props to our KC team and a heartfelt thank you to everyone who helps us uplift this amazing cause. Together, we’re raising hope and making a difference! #ForTheKids #StJude #KFKF #Q104 #KCRadio #LiveAndLocal #Radiothon #FindingCures #SavingChildren

Whatever your plans, whatever your style, we’ve got your weekend covered! Your perfect soundtrack awaits—on FM or streaming—and you can check our events calendars for all sorts of local fun. ?? We're your live, local, and ready for the weekend resources! #LiveAndLocal #WeekendVibes #Pittsburgh #KansasCity #steelcitymedia https://bobfm969.com/ https://q929fm.com/ https://lnkd.in/eYTqZtTS https://kfkf.com/ https://mix93.com/ https://q104kc.com/ https://1021bobfm.com/

When it's time to gear up for political elections, the key player that remains essential in reaching voters is radio. Radio’s unique ability to engage local communities and build trust continues to make it a powerful tool in political messaging, outperforming TV. Check out this info from Futuri to see how radio continues to shape the political landscape.?? #FridayInsights #PoliticalAdvertising #MediaStrategy #Campaigns #AdvertisingTrends #ToplineFuturi #RadioWorks #steelcitymedia

Did you know radio’s digital revenue just hit a major milestone? The latest Digital Benchmarking Report highlights a trend we know first-hand: the radio industry continues to evolve and excel in the digital space. From streaming to digital advertising, the industry is constantly innovating to connect with audiences in new ways, and 60% of radio advertisers plan to increase their digital ad spend by the end of the year. At Steel City Media, we’re all about fueling this type of growth through strategic advertising! With our new partnership with Townsquare Media & Townsquare Ignite, we now have even greater access to powerful digital resources, unlocking more opportunities for the brands we work with— exciting stuff! ???? #FridayInsights #RadioWorks #DigitalMedia #MarketingandAdvertising #steelcitymedia #Townsquare #RAB #BorrellAssociates #Marketron https://lnkd.in/ebVcQW3s

??Exciting News?? Steel City Media is thrilled to announce our strategic partnership with Townsquare Media. This collaboration will allow us to supercharge our advertising capabilities through Townsquare Ignite’s cutting-edge solutions. By combining their expertise in programmatic advertising and data-driven strategies with the strength of our talented team and proven tactics, we’re set to deliver exceptional results for our clients in Pittsburgh, Kansas City, and beyond. This partnership opens an exciting new chapter in empowering businesses to grow through cutting-edge digital solutions and our trusted broadcast legacy. Big thanks to the team at Townsquare Ignite. Together, we’re building a future of growth, innovation, and success! #DigitalAdvertising #MarketingandAdvertising #StrategicPartnership #Innovation #MediaMonday! #steelcitymedia #TownsquareMedia #TownsquareIgnite #BroadcastAndBeyond

Today we celebrate the powerful legacy of Martin Luther King, Jr. Let's honor him and all those who fight for a more just future. "True peace is not merely the absence of tension; it is the presence of justice." #MartinLutherKingJr #TruePeace #Justice #HonorandCelebrate #MLKday #steelcitymedia

Looking for some #FridayInsights? Check out our SCM Blog! #steelcitymedia #marketingandadvertising #layeredmarketing #customadvertisingcampaigns https://lnkd.in/eCxQJjUV

Wishing you all a cozy winter weekend ahead — Stay warm, travel safely, and tune in! ??? #TGIF #WinterWeekendVibes #PittsburghRadio #Q929 #969BOB #BetSportsRadioPGH #RadioLasPalmas #KansasCityRadio #KFKF #1021BOB #Mix93 #Q104

??Cheers to the first weekend of 2025 — kick it off right with the unbeatable energy of our #LiveandLocal stations! Whether you’re chasing resolutions, celebrating, or just kicking back to relax, we've got the perfect soundtrack for you.?? #HappyNewYear #969BOBfm #Q929 #RadioLasPalmas #PittsburghRadio #KCradio #Mix93 #Q104 #1021BOBfm #KFKF #TGIF! #steelcitymedia