Stealth Venture Labs

A huge congratulations to our inspiring CEO, Jackie Edmundson, M.S., for being awarded the Silver Stevie? Award for Female Executive of the Year! This honor at the 21st Annual Stevie? Awards for Women in Business is a well-deserved recognition of Jackie’s visionary leadership, resilience, and dedication to empowering everyone around her. ??? To all the other incredible women leaders who were honored this year, congratulations! The competition attracted nominations from 36 nations, celebrating achievements across more than 100 categories — a powerful testament to the brilliance and impact women are making around the globe. At Stealth, Jackie’s intentional leadership shapes not only our culture but also the success and impact of each campaign we deliver. This award is a proud moment for all of us at Stealth, reminding us of the strength that comes from authentic, value-driven leadership. We are grateful to be led by someone who embodies integrity and purpose in all that she does! To all the other incredible women leaders who were honored this year, congratulations! Congrats Jackie! We are so proud of you! ?? #Stealth #WomenInBusiness #Leadership #Empowerment #StevieAwards #ValuesBasedLeadership

As October comes to a close, we're excited to shine a spotlight on Kevin Pierce, our incredible Lead Strategist here at Stealth! With over two years at Stealth, "KP" has been a driving force, consistently bringing top-tier insights and commitment to every client team. His dedication helps power our clients’ success in today’s fast-paced market. From our VP of Operations & Client Strategy, Kristin Wanek: “Kevin is Stealth’s secret weapon – our Swiss army knife! His unrelenting drive for knowledge and excellence makes him a ‘dangerous’ strategist as he deftly navigates our diverse channels and service lines. KP is a big thinker, constantly innovating and iterating paid media campaigns and ecommerce strategies, tackling any challenge we throw his way. We’re so fortunate to have a multi-talented strategist who can see the big picture and chart the clearest paths to success for our clients!” At Stealth, we’re a tightly-knit team combining unique strengths to deliver powerful results. We’re immensely proud to have KP on our team – thank you, Kevin, for all you bring to us professionally and personally. #TeamSpotlight #DigitalMarketing #Stealth #Marketing #SocialMarketing #MarketingStrategy

We’ve already seen the beginning of the impacts the election is causing for marketers. However, with less than a month away from the big day, political campaigns will surge on social media platforms with ads, which could significantly impact your brand’s marketing efforts. Here are a few tips our team at Stealth recommend you be aware of when launching new campaigns this week: ?? Ad Saturation & Increased Competition: Political ads will dominate platforms, driving up demand for ad placements. Expect increased competition and higher CPMs as costs surge to secure prime spots. ?? Careful Ad Scheduling: With the election dominating conversation, avoid running key campaigns during peak political ad periods. Adjust your schedule to ensure your message doesn’t get lost in the noise and reaches your audience effectively post-election. User-generated content is great to push during these times as well, as viewers will want to see more authentic be open to more authentic content. ?? Stay Flexible: Election seasons can be unpredictable. Be ready to pivot your strategies as platform policies and audience behaviors shift. Adaptability is key to maintaining strong performance while navigating these challenges. Staying informed and prepared is key during election season. Our team at Stealth have the key strategies ready and perfected to make sure your content doesn't fall under the radar. Marketers – what trends are you seeing leading up to the big event? #MarketingStrategy #Election2024 #Stealth #DigitalMarketing #CPMs #ElectionMarketing

We want to take a moment to congratulate our lovely CEO, Jackie Edmundson, M.S., on her recent nomination for the American University Neil Kerwin Alumni Award! The Neil Kerwin Alumni Achievement Award recognizes alumni who distinguish themselves through both their professional accomplishments as well as their contributions to their communities. We often share how instrumental Jackie is to our team at Stealth. However, we rarely highlight her contributions outside of her profession. Jackie exemplifies civic service through her exceptional leadership, always focusing on the future and the well-being of those she serves. Her approach to leadership embodies a true servant leader. She plays a vital role in her community as part of the Planning Commission for the City of Dunwoody, empowering those around her and pushing for action in her city’s most pressing areas. Jackie also is known by many young women as an incredible mentor, meeting with them and helping in any way she can, whether that is preparing for interviews or guiding them as they enter their professional careers. Congratulations Jackie on your nomination! We are so proud of you! #AmericanUniversity #CivicService #GivingBack #Stealth #BossLady

Check out the latest article in CEO Weekly featuring our very own, Jackie Edmundson, M.S.! She shares how her diverse career experiences taught her that your “work self” doesn’t have to differ from your “real self.” By encouraging leaders to understand the why behind their team’s actions and inspiring employees to question decisions, Jackie promotes a culture of empowerment where people feel confident in both their roles and lives.?? At Stealth, we embody this in every interaction, every partnership. We bring not just expertise, but authenticity - creating an environment that encourages open communication. This transparency allows for honest, unfiltered conversations—embracing both successes and challenges. By understanding our partners’ needs and goals, we leverage our skills to drive success and deliver results. Read the full story here: https://lnkd.in/eEfXutrR #Stealth #DigitalMarketing #CEOWeekly #Empowering

Today, we're thrilled to shine a spotlight on Josh Medina, our exceptional Creative Director who has been an invaluable part of the Stealth family for over 4 years now! ?? Leading a small but mighty team, Josh consistently outperforms expectations, going above and beyond to provide our clients with top-notch creative strategies and ideas. His creativity, dedication, and strategic vision have not only elevated our brand but also inspired those around him. From our Client Project Manager, Jess Gravelle: "Josh Medina is the creative force behind our work at Stealth. As our Creative Director, he not only leads the team with incredible vision, but also consistently delivers impactful results for our clients. His ability to blend creativity with strategy makes him an essential part of what we do." Through all, our team at Stealth is committed to supporting one another, building long-standing client relationships that last and have true meaning, and staying solid as a team. Thank you, Josh, for your commitment to Stealth and sharing your talents with our team. Here’s to many more years of success and creativity together! #Stealth #TeamSpotlight #CreativeTeam #DigitalMarketing

We know that staying ahead of Meta’s ever-evolving ad platform can be a tough challenge. With frequent updates and new features, it’s important to adapt swiftly to maintain campaign effectiveness. Here are some tips from our very own, Jess Gravelle, to help you stay on top of the game: ?? Diversify Ad Platforms: With political ads crowding Meta, consider shifting some of your budget to other platforms like TikTok, YouTube, or Pinterest. Expanding your presence on different channels can help maintain visibility and mitigate the impact of increased competition. ?? Focus on First-Party Data: As Meta’s AI systems face more challenges and glitches, it's important to leverage first-party data for better audience targeting. Create custom audiences from your CRM or website visitors and use lookalike audiences for more precise targeting. ?? Experiment with Creative Formats: With increased ad competition, standing out is key. Test new creative formats, like Stories, Reels, or Carousels, to keep engagement high. Short-form video content, which captures attention quickly, can also help cut through the political noise. ?? Monitor and Adapt in Real-Time: Be ready to closely monitor performance as Meta's AI bugs continue to affect results. Use manual adjustments to campaigns, and be agile enough to shift budgets and strategies when issues arise, especially if performance drops unexpectedly due to platform inconsistencies. With the right digital ad strategies, challenges can be turned into opportunities for your clients. Let's continue to adapt and innovate in these changing times! #StealthTeam #MetaAds #MarketingEffectiveness #DigitalMarketing

Ever wondered how you could up the dynamics of your business? In the latest article from Women in Business Mag, our CEO, Jackie Edmundson, M.S., shares powerful insights on how to challenge tradition and lead with purpose. When it comes to how to operate and approach issues, businesses tend to stick to tried-and-true methods, relying on how it’s always been done. Jackie explores the idea of challenging tradition, diving into how being a leader who doesn’t diminish but rather encourages and welcomes change can lead to huge returns as well as a better workplace mentality for your people. Don’t miss this deep dive into the mindset of a change-making CEO who's redefining leadership – read the latest article here: https://lnkd.in/dGNqP35X #StealthTeam #ChallengeTradition #WomenInBusinessMag #DigitalMarketing

We are thrilled that we have not one, but TWO The Stevie? Awards Finalists to announce today! The Stevie Award is one of the most prestigious awards given to women in business across the world, recognizing individuals and organizations from over 60 nations on their achievements in business.??? Our very own Jen Davis has been named a finalist for Female Employee of the Year. Jen is a true powerhouse in our industry, combining her marketing expertise with strong leadership to deliver exceptional outcomes for our clients across various sectors and stages. Her dedication and contributions have not gone unnoticed, and this recognition is beyond well-deserved. Our outstanding CEO, Jackie Edmundson, M.S. has been named a finalist for Female Executive of the Year. Jackie is an activator, challenges the status quo within our industry, and constantly builds her people up, using values-based leadership and her strategic vision to guide us to success. She is an outstanding role model to all, and we are lucky to have her lead us. Congratulations, Jen and Jackie! You both inspire us all everyday, and we are so proud of you! #TheStevieAwards #FemaleEmployeeOfTheYear #FemaleExecutiveOfTheYear #Leadership #BusinessExcellence

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