Sprout Social, Inc.

While it might not be magic, using Sprout's #AI-powered innovations to scale your impact on social sure feels pretty remarkable. See how our very own social team is leveraging these capabilities to save time and money: https://lnkd.in/eGJKEX9H.

Planning your 2025 strategy? Here’s something to think about: 66% of social users want content that educates and entertains. They don’t want to choose between value and connection—and neither should your strategy. As you map out next year’s campaigns, consider how edutainment can help you build deeper, more meaningful relationships with your audience. Our Network Strategy Report dives into how audience expectations vary by platform—and how to create content that delivers on every channel. Start 2025 strong with insights that move the needle. Download the report: https://lnkd.in/eD-7MAhp

It's that time when I channel my inner Raven Baxter to predict what seemingly random trends will define socials for the upcoming year ?? Will my predictions be accurate? Unsure. Will I yap nonetheless? The magic 8 ball says, "It is certain." → Which social media moments made it from the feed to the group chat? → Which campaigns brought underdog brands to the big leagues? → How have behaviors changed in 2024, and what does that mean for social media managers? → What will be the hottest trends of 2025? Tom Sweeney, Melo Meacher-Jones, and I spilling what we know, what we don't, and what we anticipate in this FREE webinar hosted by Sprout Social, Inc. Register for the webinar here (or risk going into 2025 blind): https://lnkd.in/eA4Nme9A P.S. What do you think will hit these social streets next year?

Are you maximizing your team's potential while also making sure they have the room to breathe? Learn how we streamline our own customer care workflow while also boosting productivity, and maybe you'll catch an idea or two for your team too! https://bit.ly/3ZbNySH

Social media was the main character of 2024. From viral moments that redefined how we connect, to campaigns that set the internet on fire, this year proved that social truly moves at the speed of culture. It's time to spend some time reflecting so we can plan ahead. Join us on December 5 as top social strategists Tameka Bazile, Melo Meacher-Jones and Tom Sweeney break down: ? The most iconic trends of 2024 ? Campaigns that set the standard for creativity ? How consumer behaviors evolved ? What the future of social holds in 2025 Get ready to shape your 2025 strategy with lessons that mattered most. RSVP now: https://lnkd.in/eBhA8yPB In the meantime, what viral moment from 2024 lives rent-free in your mind?

If you give a social media manager a cookie-cutter content strategy…we’ll roll out the dough, bake it and hand you a hockey puck, cause that’s just not gonna work. Here are 9 strategy steps full of useful data, frameworks for success and tools you can start using today: https://lnkd.in/gnnxsnRE

My most profound career disappointment ended up being a launchpad for serious growth. It felt like a gut punch at the time, but in retrospect, it was the best possible thing to happen. I'll share this experience and more in my webinar with The Arboretum by Sprout Social this Tuesday, Nov. 19 at 2pm ET. It's open to anyone globally and free to attend, so I hope you'll join. I'm planning to distill my learnings over the years into seven career lessons with actionable takeaways. Feel free to drop your questions for me below, or put me on the spot on Tuesday with a live one! ?? Register here: https://lnkd.in/eeHSRchv #leadership #career #communications #socialmediamanager

Yes, more people are following National Geographic on social media than the entire United States population. You're going to want to hear the rest of this interview with Nat Geo's VP of Social Media, Tulani André: https://spoti.fi/4fq8WJr

The closest you'll get to social media magic. ? Mark your calendars for our next Breaking Ground Event: https://bit.ly/3Z8hsqI

Cracking the code for the ultimate social team? Strategy, creativity, empathy- They're all integral. Don't miss out on Layla Revis, our VP of Brand and Social, breaking down the essentials from our research into 50 social JDs. A must-know for every leader out there! https://bit.ly/3Cr6Fzf