According to Splitit’s latest report, featured in WWD, Gen Z is prioritizing pay-later options for personal purchases (42%), entertainment (35%), and dining out (25%) this holiday season. Nearly half (47%) of Gen Z shoppers say the availability of installment plans influences where they shop, and 65% decide to use these plans before checkout. Nandan Sheth, CEO of Splitit, said, “Gen Z has stretched their finances this year, making price sensitivity a key factor. This holiday season, they’re prioritizing spending and relying on pay-later options for personal splurges. Brands offering flexible payments can capture this market.” Read more on how pay-later solutions are reshaping holiday shopping in WWD: https://lnkd.in/eDzkEPRY #GenZ #HolidayShopping #FlexiblePayments #PayLater
Splitit
金融服务
Atlanta,GA 11,730 位关注者
Splitit powers the next generation of Buy Now, Pay Later (BNPL) through our merchant-branded Installments-as-a-Service.
关于我们
Splitit powers the next generation of Buy Now, Pay Later (BNPL) through our merchant-branded Installments-as-a-Service platform. We solve the challenges businesses face with legacy BNPL while unlocking BNPL at the point of sale for card networks, issuers and acquirers, all through a single network API. It’s a new day for payments—one where your shoppers can keep earning the credit card rewards they love, choose the number of installments, and gain a level of control that traditional “buy now, pay later” providers can’t – or won’t – give them.
- 网站
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https://www.splitit.com
Splitit的外部链接
- 所属行业
- 金融服务
- 规模
- 51-200 人
- 总部
- Atlanta,GA
- 类型
- 上市公司
- 创立
- 2012
- 领域
- installment payments、consumer credit、merchant services、ecommerce、payments、omnichannel retail、embedded installments、white label installment和card-attached installments
产品
Card-Linked Installments
支付处理软件
Splitit is the only installment payment solution that allows shoppers to use their existing credit card at checkout without increasing their debt, enabling consumers to shop more responsibly. Splitit’s Installments-as-a-Service platform is a new way to drive installment payments through a merchant-branded experience. While merchants are experiencing increased sales with legacy BNPL, they also face several challenges: losing control of consumer relationships, poor checkout conversion due to consumer friction, low credit approval rates and heightened regulatory scrutiny. Splitit’s Installments-as-a-Service platform mitigates these issues, making it the most attractive value proposition for merchants.
地点
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主要
5901 Peachtree Dunwoody Road
US,GA,Atlanta,30328-7188
Splitit员工
动态
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Making Pay-Over-Time Simpler for Merchants & Shoppers! In today’s crowded payment landscape, complexity can hurt sales. Splitit’s Head of Client Success, John Beisner, highlights that a smooth checkout is key for merchants aiming to reduce cart abandonment. Splitit enables consumers to use their existing credit cards to pay over time—interest-free and hassle-free—without added debt or extra steps. Seamlessly integrated into the merchant’s checkout flow, Splitit boosts trust, simplicity, and approval rates (topping 80%). With this familiar, one-tap solution, merchants see increased average order values and more returning customers. Listen to the full story here: https://lnkd.in/gZQJPQxZ
Why Complexity Is the Enemy of the Sale | PYMNTS.com
https://www.pymnts.com
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We are excited to share insights from our latest Splitit & PYMNTS research, Maximizing Holiday Revenue: The Strategic Value of Early Pay Later Visibility. The study reveals the significant impact of offering pay-later solutions during the shopping journey. Key findings: Early visibility drives higher adoption - 68% decide to use card-linked installments before checkout. 88% of high-value shoppers earning $100K+ prefer to see pay-later options while shopping. Nearly 90% of those who haven’t used pay-later options would consider them if visible while shopping. Shoppers spend 46% more when card-linked installments are offered at checkout. For banks and merchants, the takeaway is clear: make pay-later options visible early to capture new fees, boost sales, and engage high-value customers. Download the report today: https://lnkd.in/dG-RM2fe #PayLater #HolidayShopping #ConsumerInsights #Splitit #Cardlinked
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Our latest Splitit and PYMNTS first party research, "The Use of Card-linked Installment Plans in Holiday Shopping," reveals a strong preference for pay-later options this holiday season. Card-linked installments lead as the top choice—favored for ease of use and no extra loan applications—creating a substantial opportunity for merchants. Highlights: Consumers Want Information Upfront: 89% prefer to know about pay-later options while shopping or at checkout. Strong Interest in using Pay-Later: Over 50% of all shoppers are highly likely or interested in using pay-later plans this holiday season. Budgeting Tool for Parents & Millennials: Over 50% plan to incorporate pay-later options into their shopping plans. Increased Spending Potential: 1 in 4 would buy more or choose higher-priced items if pay-later was an option during the purchase journey. Influence on Merchant Selection: 43% of new pay later users base merchant selection on pay-later availability. These insights emphasize the critical role that card-linked pay later programs can play in supporting holiday spending and acquiring new customers. With consumers prioritizing flexible payment options, this is a prime opportunity for merchants to meet growing demand. Read the Special Report: https://lnkd.in/eG5GzhX8 #HolidayShopping #PayLater #ConsumerInsights #Splitit #CardLinked
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The Federal Reserve's recent rate cut has the potential to affect a wide range of financial sectors, with consumers standing to benefit in several key ways. With lower credit card APRs, more affordable mortgages, and cheaper car loans, consumers may find extra room in their budgets for holiday shopping. This could boost retail sales, especially as businesses gear up for the season. Additionally, small businesses might experience growth opportunities through more accessible borrowing options. While inflation remains a concern, the rate cut could drive consumer confidence and spending at a time when economic optimism is sorely needed. Read the full article by Nandan Sheth in Forbes: https://lnkd.in/e2xRuAkH #HolidaySpending #FedRate #EconomicBoost #RetailGrowth
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We're entering the "Embedded Everything" economy! Splitit CEO Nandan Sheth sees a future where seamless transactions—whether lending, insurance, or investments—become part of everyday experiences. From booking flights to shopping online, embedded finance is transforming how we pay, without ever leaving the platform. Businesses that embrace this trend can drive growth by offering personalized financing options, while consumers enjoy smoother, more tailored experiences. Embedded finance is here to stay—and it's only going to grow! Watch to the full video here, as part of the PYMNTS ongoing series, “What’s Next in Payments": ”https://lnkd.in/e49saG6S #Fintech #EmbeddedFinance #Innovation #FutureEconomy #Installments
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Exciting news! Splitit has won the Best UX Initiative in Payments at the #PaytechAwardsUSA. Our seamless, 0% interest pay-over-time solution lets customers use their existing credit card without new loans or credit checks—empowering responsible payments. With our embedded omnichannel technology, Splitit works effortlessly across online, in-store, mobile, and call centers, driving higher approval rates, increased average transaction values, and fostering customer loyalty and repeat purchases. It’s a win-win for both consumers and merchants! A huge thanks to our team, partners, merchants and customers for making this happen! We’re committed to delivering the best in payment technology. #UXExcellence #PaymentsInnovation #installments #BNPL
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We’re excited to announce that Shannon Johnson has joined Splitit as the Head of Issuer and FI Growth. Shannon brings extensive expertise in payments and fintech, with 15 years of banking experience at PNC and SunTrust (now Truist), followed by leadership positions at Cardlytics and Marqeta. Her passion for delivering innovative products and services that benefit consumers, businesses, and banks makes her a valuable addition to our team. Please join us in congratulating Shannon as she works with issuers to scale card-linked installment solutions at checkout.
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How can merchants help consumers shop wisely this holiday season? With the Federal Reserve’s recent 50-basis-point interest rate cut, borrowing costs are dropping just in time for the holiday season. American Express and US Bank have already reduced APRs on several credit cards by 0.5%, making it a bit easier for consumers to manage their spending, according to LendingTree. Splitit CEO Nandan Sheth notes that lower rates, combined with a strong stock market, could boost consumer confidence and drive higher holiday sales. However, Sheth advises caution when using "buy now, pay later" (BNPL) options, especially as credit card debt rises. His advice? Avoid taking out new loans for each purchase and make use of your existing credit. Keep an eye out for 0% interest deals with current credit cards, especially from high-margin sectors like travel, luxury, and home goods. If you opt for BNPL, be sure you can pay off purchases on time to avoid costly late fees. For merchants, this is an ideal moment to offer 0% interest installment plans through credit cards, which don’t require the origination of new loans. The key is targeting offers wisely and providing a frictionless, mobile-first shopping experience, especially as 2024 is set to be the most mobile-focused holiday season yet. #HolidayShopping #ShopSmart #InterestRates #Ecommerce? #installments Listen to the full story here: https://lnkd.in/eTeKwa7r
Small businesses will be a 'dark horse' during holiday shopping
finance.yahoo.com
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Amid rising credit card debt and persistent inflation, both consumers and retailers face the challenge of navigating a financially strained holiday season, where flexible, consumer friendly, payment options will define success. Read the latest Forbes article from Nandan Sheth to discover more... https://lnkd.in/eMxybfkx #installments, #BNPL, #digitalpayments, #ecommerce, #holidayshopping