SPIRITED MEDIA | Marketing for Beverage Brands

A message from our Founder: After much thought and reflection, I’ve made the heartfelt decision to close the doors of Spirited Media at the end of this year. It’s a bittersweet moment, one that comes after years of building something truly special with an incredible team, inspiring clients, and the most talented business partner, Sam Richards. Since day one, Spirited Media was created to give our employees and clients a place to thrive and be their truest selves. Staying true to that, as my life evolved, so did my priorities and my son and family became number one.? Here at Spirited we’ve accomplished so much and have crafted meaningful stories, celebrated bold brands, and created a space for creativity to thrive. Watching the company grow and seeing the impact of our work has been one of the greatest privileges of my life. To the talented team at Spirited: You’ve been the heart of this journey. Your dedication, passion, and creativity have made Spirited what it is, and I am so grateful for each of you. To our clients and partners: Thank you for believing in us and sharing in our vision. Working with you and your brands has been an honor and I am excited to see the incredible things you’ll continue to achieve (and to enjoy my favorite spirits while doing so). While Spirited’s chapter is coming to a close, I am looking forward to what’s ahead. Stepping into my role as a full-time mom will be incredibly rewarding. Goodbyes aren’t really my thing, so please keep in touch and reach out if you ever need anything. XO Alisa (Langer) Medeo

Wrapping up 2024 with an eye on what’s in (and what’s out) for 2025. We’re sharing our top predictions on marketing trends for next year—what to lean into, what to leave behind, and where the industry is headed. Curious about what’s trending? We’re talking episodic social content, purpose-driven creators, and an exciting blogging resurgence. Out? Overly curated feeds and the ever-dreaded Meta Business Suite. Check out the full list and see if your favorite trend made the cut. What’s on your in list for 2025?

It's officially Q4 and crunch time, so we'll get right to the point! Check out our latest newsletter, Last Call, where we share the latest updates from the beverage industry and marketing world. #lastcall #marketingnewsletter #industryinsights #newproducts #cpgspace #beverageindustry #socialmedianews #marketingmoments

Mercury in Retrograde didn't stand a chance against us in August. ? ? September, let's turn it up a notch!

Summer was fun but we're ready for the SOND hustle, 2025 planning, and a pumpkin spice drink or two! A highlight from this summer was partnering with Dry Atlas to help emerging non-alcoholic brands navigate the nuances of social media. Catch up on one of our favorite sessions, Decoding Social Media Platforms, in our latest Last Call. Join the next session, "Scaling Success: When and How to Grow Your Non-Alc Brand’s Sales and Marketing Team" on Tuesday, September 10th, at 12:00PM EST! RSVP link in the comments. ??

Here's a little taste of what we were up to last month. ????

We're staying cool and surviving the dog days of summer with refreshing beverages in hand, catching up on the Olympics from the comfort of our couch, and learning what "brat" summer is all about from our trusted Gen-Z team. So we'll keep it short and sweet this month because you know the drill. Grab a drink, take a seat, and catch up with the collective on the latest industry insights, marketing moments, and so much more! #lastcall #marketingnewsletter #industryinsights #marketingmoments #clientspotlight #creatoreconomy #design trends

Wake up, a new Last Call just dropped! We're sharing some of our favorite new brands, discussing the evolution of the Three-Tier System, highlighting marketing moments that popped, and so much more. #marketingnewsletter #marketinginsights #poppi #brandcampaigns #contentcreators #influencercampaigns #brandinnovation #beverageindustry #wineandspirits #designtrends

Who needs the Sunday paper when you can read the latest drop of Last Call from the comfort of your phone? Over the past few months our CEO, Sam Richards, collaborated with Dry Atlas to support their community of new and emerging beverage brands. And because we wouldn't dare gatekeep, we're sharing a bit of our ‘Go-To-Market Social Strategy Checklist’ with all of you! #lastcall #marketingnewsletter #marketinginsights #gtm #gotomarket #gotomarketstrategy #beveragebrands

You’re walking down the wine aisle. What influences your purchase more??